Scratch is a free educational programming language developed by the Lifelong Kindergarten Group that allows users to code without creating an account. It is aimed at children aged 8-16 but can be used by anyone. The document provides step-by-step instructions on how to use Scratch to create a short animated clip, including moving a sprite and making it say something, using blocks in the coding, block palette, and stage areas. It encourages experimenting further and getting children involved.