🌍 My insights from the Future Food Tech event in London last week 🌍
Even though I couldn’t be there in person to see -and taste!- innovations, the virtual sessions at #FFT provided valuable insights. Here are my top highlights:
🌱 Innovation & Functionality: AI is transforming plant-based ingredient design, optimising textures and nutrients. NotCo is tackling challenges like sugar reduction using AI, while molecular farming is emerging as the next big thing. This reminds me of SYNOVANCE , a French startup and EIC Accelerator champions using engineered microorganisms to convert biomass into sustainable dyes—similar to how molecular farming is reshaping food ingredients. Very inspiring, guys!
🍽 "Taste is King, Functionality is Queen": Delivering both is key. Consumers embrace plant-based options when taste and quality align. With this in mind, companies like Melt & Marble and Savor are using precision fermentation to replicate animal fats, while Those Vegan Cowboys announced their animal-free casein tastes and performes even better than traditional casein.
🫱🏻🫲🏽 Collaboration and meaningful partnerships are driving rapid innovation. At REWE Group they are integrating alternative ingredients like Planet A Foods' ChoViva into their products with excellent consumer acceptance results, proving that large company-startup collaboration fuels sustainable progress and commercial success.
🧠 Regulatory Challenges: The regulatory landscape, especially for cultivated meat and alternative proteins, needs to catch up. The Netherlands is leading with regulatory sandboxes and authorised, controlled consumer tastings, like those of Mosa Meat , but broader harmonisation is essential, particularly in the EU.
👌 Healthier Choices & Good Processing: Reformulating everyday products to reduce sugars and increase nutrient density is at the forefront. Very interesting insights from Nomad Foods this area.
🚀 Curious about EATEX’s innovation programs? Let’s connect and explore how we can collaborate! 🚀
#FutureFoodTech #FoodInnovation #AI #PlantBased #Sustainability #Collaboration #HealthierChoices #TasteAndFunctionality
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4moFélicitations ! Vous êtes au top 😊