Anuj Pal’s Post

Marketing professional must be dynamic and innovative.. always thinking of various approaches/strategy towards achieving set goals.

Tips for Preparing a Marketing Assignment #MarketingTips #marketingassignments #marketingassignmenthelp #marketingassistant

A great article about one of the best - If you need marketing in SA, there's none finer than Nina P.

Sitting at this quiet bar in Auckland recently, I was reflecting on how marketing is often treated in business. For many companies, marketing feels like an afterthought—squeezed in between running operations, managing teams, and fighting daily fires. It’s reactive and tactical but rarely strategic. And yet, strategic marketing is where the magic happens. As we approach 2025, I keep seeing businesses struggle because they lack the right marketing resources. Either they’re trying to do it all themselves, or they’ve hired someone who’s stretched too thin. And honestly, that’s costing them. This is where outsourced marketing support makes sense. Spoiler alert: I am clearly very biased in this regard; however, I do believe it is a fantastic option for some businesses and can make sound financial and business sense. Someone who can step in with the experience, the strategy, and the big-picture thinking to map out a plan that works while having a full marketing support network behind them. Get the benefits of a marketing department for your business without the full-time price tag. Let's chat if you’re wondering how to make your marketing work smarter (not harder) next year. Because great marketing isn’t just about doing more, it’s about doing it right. – Tim Rosenbrook Gecko Marketing PS. thanks to Stephen Martin for the photo, the great night (after finishing working of course) and the motivation to write this post along with all the fantastic support your company VirtualInnovation.co.nz provides to Gecko Marketing and our clients 😃

We often talk about the value of Marketing. To play a strategic indispensable role, Marketing needs to be valuable. #smartbusiness #marketresearch #businessplanning #operationalexcellence

My latest article for Acme Mag on structuring marketing roles to get better results and output from your marketing team.

Struggling to find someone to help you fix your marketing? Are you finding larger agencies are too expensive and try to stuff you into their “off the shelf” services package.  Message me for a chat - You can feel more confident that your marketing tasks are running efficiently, effectively and without your constant attention. Best of all you have a professional marketing manager you can call when the excrement hits the airconditioner.

We often talk about the value of Marketing. To be play a strategic indispensable role, Marketing needs to be valuable. #smartbusiness #marketresearch #businessplanning #operationalexcellence https://lnkd.in/gMWpfhx7

A strategy for your marketing, whatever the size of your business …is important! Did you know having an effective marketing strategy in place is key to the success of any business? With a good marketing strategy, a business can gain inertia, create focus on its goals and meet its objectives. Here at GPM, we help develop marketing strategies that combine all aspects of a customer’s market interaction. This allows an organisation to focus on its resources available, finding the best way to employ them to the best of their ability, to generate sales and increase competitive advantage. Whilst an effective marketing strategy might require regular analysis and adjustments, it can provide a solid template of progression and makes it easier to realise the impact from each campaign …without having to completely reinvent the strategy each time. So why not take a moment today to think of how your current strategy is working for you and don’t be afraid to change it if it isn’t! #marketing #strategy #change #impact #sales

"Anderlea, why do you continue to invest in marketing activity when you're busy?" Firstly, I aim to practice what I preach. How can I discuss the importance of strong, consistent marketing activity to my clients if I’m not doing the same? Secondly, let’s consider the client’s decision-making journey. We know the effects of marketing are not immediate or short-lived. So, by continuing to invest in marketing, when prospective clients feel they would benefit from working with an outsourced marketing director, I’ll be top of mind and on their consideration list. As with all marketing, I understand that waiting until I have a significant amount of capacity to work with clients might pose a problem. That’s why I continue to invest in marketing activity to maintain brand salience and a competitive edge. And it goes without saying, it’s equally important for you to do the same. #MarketingStrategy #BusinessDevelopment #MarketingDirector