Yoko Consulting

What happens when a family of raccoons builds a nest in your web server during a solar flare? Don’t worry, we’ve got a plan for that (it involves peanut butter). Because crisis planning matters. Want to make your website resilient when things go sideways? Start planning before disaster strikes. 🔗 https://lnkd.in/ePe2rUvE

AI's hunger for power is changing everything, including how we might finally solve our energy problems. While we help organizations navigate digital transformation every day, we're watching this fascinating side-effect of the AI boom: Tech giants are literally building their own nuclear plants because nothing else can power what's coming. Our CEO Chris Yoko explores this in POWER magazine, asking whether market forces might accomplish what decades of environmental advocacy couldn't. For organizations planning their digital future, understanding these infrastructure shifts matters more than you might think. So what's your take—should we let tech companies lead this nuclear revival, or does government need to step in? 🔗 https://lnkd.in/gfXFsqvD

That website accessibility checklist you completed? It's just the starting line, not the finish. True accessibility goes beyond compliance to create genuine human connections: 💠 Designing for real human diversity, not just disability categories 💠 Creating content that reduces cognitive burden, not just visual barriers 💠 Preserving user autonomy and dignity throughout the experience 💠 Establishing consistent patterns that build confidence, not confusion When we approach accessibility as a reflection of our values rather than a checkbox, something powerful happens: Digital experiences become more intuitive. Engagement increases. And your mission reaches everyone it should. What's one accessibility improvement you've made that went beyond technical compliance? 🔗 https://lnkd.in/e8jwtX3b

Searching for the right agency partner is a lot like looking for love. You send out a detailed RFP, but instead of meaningful connections, you get the equivalent of copy-pasted pickup lines. The best web partnerships—like the best relationships—happen when both sides are honest about what they want, what they can offer, and yes, even their budget. Our new guide walks through exactly where RFPs typically go wrong and how to fix them: 💠 Why hiding your budget backfires (every time)  💠 How to prioritize features without the "kitchen sink" approach  💠 What agencies really look for before deciding to respond  💠 Why content planning is always the biggest project bottleneck The right partner won't just build you a website. They'll help advance your mission. But first, you have to find each other. What's your RFP horror story? We've heard some doozies… 🔗 https://lnkd.in/eyQbRpHd

While everyone's racing to integrate AI, another business transformation’s happening with a fraction of the attention: climate resilience. In his recent piece for Sustainable Brands, our CEO Chris Yoko explains why this matters: Last year alone, climate disasters cost US businesses over $92 billion. Yet unlike AI, most businesses still treat climate preparation as an afterthought. Think about it:  💠 Your tech company's servers threatened by wildfires? What's your backup plan?  💠 Restaurant facing supply chain chaos from global weather events? Is your menu adaptable?  💠 Corporate offices in hurricane zones? Do you have emergency systems that actually work? And here's something else to consider: 48% of Gen Z workers said they would leave a company that wasn't meeting its climate commitments. The talent you need to thrive is watching how you respond. The harsh reality is that climate disruptions will affect every business, regardless of industry or size. The question isn't if it will impact your business, but how prepared you'll be when it does. What's one concrete step your organization has taken toward climate resilience? https://lnkd.in/eg3hgVyR

Most association websites are just one convincing phishing email away from a major breach. That’s why we’ve put together a new guide to help you protect yourself and your organization. No technical jargon. No scare tactics. Just practical steps that could save you from being the next organization to make an unplanned $500,000 "donation" to cybercriminals. 💠 Discover the five essential security measures every association should implement now 💠 See why your people (not your tech) are usually the biggest vulnerability 💠 Learn how deepfakes are being used to steal conference deposits and membership fees 💠 Ask your team these critical security questions every every month https://lnkd.in/eJSNTQRn

As websites have grown more complex, so have compliance standards. The trouble is, between all of the acronyms, rules, and regional regulations, it can be really tough to figure out what these standards mean, and which of them you need to meet. And it’s not just about staying above the law. For mission-driven organizations, poor compliance and accessibility can undermine your mission by excluding the very people you aim to serve. This is why we’ve put together a comprehensive breakdown on: • The three core types of website compliance in plain English • Industry-specific considerations for nonprofits, healthcare, education, and more • When DIY tools fall short and professional guidance becomes necessary • Why compliance is fundamentally about serving your audience better https://lnkd.in/eBUXnCEe

When our senior developer Sarah Lewis hears "there's got to be a better way to do this," she sees it as her personal mission. We sat down for a conversation with Sarah about human-centered automation, from automating 301 redirects to designing a custom content organization tool. We also touch on: 💠 How automation creates "cognitive surplus" that fuels creativity  💠 A methodology for identifying and solving workflow problems  💠 Why the best automation makes everyone winners—no losers 💠 How it’s humans' job to be good, and it's AI's job to be fast. If you're manually transferring information between systems or thinking "why is this so hard," you want Sarah on your side. Trust us. https://lnkd.in/e__TYnst

“Hi, (name).” Is this the extent of your website’s content personalization? Remember, a user’s name isn’t the only thing that sets them apart. What about their interests, past interactions, location, or career stage? How do those things shape their website experience? Good content personalization can: • Dramatically increase member engagement • Improve renewal rates • Boost revenue Want to learn more? We’ve pulled together 10 proven ideas that deliver results.

Are you in a toxic relationship... with your website? 🚩 Just like dating red flags can signal trouble ahead, your website might be quietly sabotaging your mission with these five unmistakable warning signs (recognize any of these?) ⬇️ 🚩 Your pages take more than 3 seconds to load. That's not just slow—it's losing you 40% of potential supporters before they even see what you offer! 🚩 Your site doesn’t work properly on mobile devices. With most visitors now on phones, a poorly responsive site means you could be delivering a bad experience to half of your visitors (or more!) 🚩 People need 3+ clicks to find critical information. Those who need your services most often have the least time to hunt through digital mazes. 🚩 Your CMS and plugins haven't been updated in months. Just like relationships need regular attention to stay secure, your outdated software is practically begging for unwanted third parties to come between you. These neglected updates are open invitations to data breaches. 🚩 Your forms are ghosting you. People fill them out, hit submit, and... nothing happens. No confirmation, no follow-up emails, just their information disappearing into a digital black hole. When someone reaches out to connect, they deserve more than silence. The good news? Unlike some relationships, these website issues don't require couples therapy—just the right expertise to get things back on track. If you recognize even one of these red flags, it might be time for some digital relationship counseling. What's the biggest frustration in your website relationship? Share in the comments—we'd love to help troubleshoot! #DigitalTransformation #MissionDriven #NonprofitTech #UserExperience #DoGoodBetter