#AI isn’t the threat. Ignorance is. 🙈🙉🙊 U of Digital poured through the latest McKinsey & Company Superagency report and confirmed what we have already been encountering: 📚 48% of employees say training is essential for AI adoption. ⚠️ 46% of leaders say skill gaps are slowing them down. 🤷🏽 Nearly 1/2 of employees feel under-supported in learning #AI. And according to eMarketer, 54% of marketers feel overwhelmed by #AI. No wonder teams are hesitant to move. They don’t need hype. They need help. Enter our U of Digital AI Accelerator. Your team will: 🔍 Learn how AI is transforming marketing 🛠️ Master real-world implementation 🚀 Gain the confidence to move fast & think big Teams that win tomorrow learn today. Enroll your team now: https://lnkd.in/gYt3NgYc Knowledge Brings Success 🎓
U of Digital
Professional Training and Coaching
We educate teams on topics like #Programmatic, #AdTech, #ConnectedTV, #Identity, #CleanRooms, and much more...
About us
Our mission is to bring clarity to the complex and ever-evolving digital marketing ecosystem through engaging, ongoing education. We bring in experts from across the industry to educate individuals and teams on hot topics like programmatic, data privacy, identity, connected TV, clean rooms, and more. We believe that education should be multi-modal (online, in-person, video, audio, etc.), in order to meet the learner where they are, and that education should be an ongoing journey, not a singular event. We transform teams at companies like Google, Criteo, StackAdapt, TikTok, Indeed, Reddit, Quantcast, Lotame, GumGum, and more, so that they can create better outcomes for their own careers and their organizations. #KnowledgeIsPower #LearningIsFun
- Website
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http://www.Uof.Digital
External link for U of Digital
- Industry
- Professional Training and Coaching
- Company size
- 2-10 employees
- Headquarters
- San Francisco
- Type
- Privately Held
- Founded
- 2018
- Specialties
- adtech, programmatic, digital marketing, education, sales training, martech, technology, advertising, and digital advertising
Locations
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Primary
San Francisco, US
Employees at U of Digital
Updates
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Positivity Is Power. ☀️
There is such an overwhelming presence of negativity in our industry. Programmatic isn’t the problem. It’s been a path to a better life. It’s helped thousands build careers and support their families. It’s paid mortgages. It’s covered hospital bills. It’s put food on the table and kids through college. It created an industry that gave people possibility, and pride. It’s sparked innovation and creativity. My posts may be heavily focused on the positive because the good doesn’t shout as loud as the negative. But it’s still there. And it matters.
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“You’re not going to just learn it through osmosis.” -Shiv Gupta Shiv joined Noor Naseer in the most recent episode of Basis Technologies’ Adtech Unfiltered, to explain why passive learning doesn’t cut it anymore and why most people are missing key knowledge they don’t even realize they need. We listened to the episode and pulled some of our favorite insights: ⚡ The industry keeps accelerating Every year brings more change than the last. Are you keeping up or falling behind? 🔀 Convergence is reshaping every role Martech, ad tech, CTV, and cloud are all overlapping. Do you know enough outside your lane to stay relevant? 📉 Measurement is holding the industry back Legacy metrics like last click attribution are still running the show. Is that stopping you from making better decisions? 🤖 AI is not the answer by default Hype is everywhere, but real solutions start with problems. Are you asking the right questions before buying into the buzz? 🧩 You don’t have to code, but you do need to understand the stack Clean rooms, CDPs, and DSPs are part of the bigger picture. Do you know how they fit together and why they matter to your role? ——— 🎮 Shiv breaks down the complexity and hands you cheat codes for working smarter in ad tech. LISTEN TO THE FULL EPISODE HERE: https://lnkd.in/gCN2A69b Knowledge Drives Revenue 🧠📈
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Meta’s monopoly moment is here. 🎩 The Metastakes have never been higher. 😱 📰 It’s U of Digital Newsletter Day! TOP STORY ⚖️ Most Watched Testimony in Tech: Zuckerberg takes the stand. Meta defends Instagram and WhatsApp deals. FTC calls it a “buy or bury” strategy. Will the court break the empire? ⸻ OTHER HEADLINES 🛍️ Boldest CTV Flex from Retail Media: Walmart Connect taps into Vizio’s inventory. Shopper data meets viewing data. Beta testing has begun. Is this the new off-site king? 🔒 DSP Most Likely to Sell: Yahoo’s ad tech is in play. Banks and rivals are circling. Apollo explores a sale. Who’s ready to make a move? 🍏 Softest Launch of Something Big: Apple Search Ads is now “Apple Ads.” New name, bigger ambitions. More inventory, more power. Is Apple just getting started? …That and lots more! GET THE FULL SCOOP HERE: https://lnkd.in/eqBbCbre ⸻ PLUS! 🤖 The U of Digital AI Accelerator is LIVE! 54% of marketers feel overwhelmed by AI. This course changes that. Upskill your team with real tools, not hype. LEVEL UP YOUR TEAM NOW: https://lnkd.in/gYt3NgYc ——— Knowledge Is Revenue.💰📈
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🐈’s outta the 👜 See you at The Martech Weekly’s 2025 Martech World Forum.😎
🚨 Marketing technology is no longer just tools—it’s strategy, infrastructure, and innovation at scale. Join us at Martech World Forum - San Francisco 📍 SOMArts Gallery | 🗓️ May 21–22 We’re bringing together the operators, architects, and visionaries building what’s next in Martech. Meet the minds shaping the future: Darrell Alfonso – Director of Marketing Strategy @ Indeed | Founder @ The Marketing Operations Leader Shiv Gupta – Founder & CEO @ U of Digital Dr. Agness Mnena Gaadi, MBA, DBA– Global Head of Marketing Operations @ Ford Motor Company Satya Ramachandran – CTO @ Founder's Studio by Bain & Company Kumar Ram – Global Head of Marketing Data Sciences @ HP Inc. Jane Rex – Sr. Product Manager, MarTech Personalization @ Tailored Brands, Inc. Tony Byrne – Founder & CEO @ The Real Story Group Theresa Marwah – Global Head of Marketing Technology @ Canva Carolyn Pollock – CMO Tailored Brands, Inc. Benjamin Shapiro – Founder @ I Hear Everything | Host of MarTech Podcast™ Amrutha Suresh – Head of GTM Tech & AI Transformation @ Asana Jessica Kao – Digital Transformation Advisor @ Adobe ⚙️ If you work at the intersection of marketing, tech, data, and ops—you’ll want to be in the room. 🎟️ Secure your spot now: https://lnkd.in/gvg9-ebk #MWFSF2025 #MarketingTechnology #MarketingOps #StackSmart
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🎙️POD DROP🎙️ Adtech Unfiltered’s Noor Naseer had our own Shiv Gupta on the latest episode! Give it a listen! Knowledge Is Key. 🔑
In today’s fast-changing world of programmatic, AI, and privacy shifts, staying informed isn’t optional—it’s essential. On this episode of AdTech Unfiltered, host Noor Naseer sits down with Shiv Gupta (Founder, U of Digital) to break down: 🔹 Why a formal strategy for adtech education is critical 🔹 Which topics are most important to lean into right now 🔹 How to review curriculum through a critical lens 🎧 Listen in to sharpen your adtech perspective and stay ahead of what’s next: https://ow.ly/uzkR50VAUrB #Adtech #Programmatic #DigitalAdvertising #MarketingLeadership #AdvertisingStrategy
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U of Digital reposted this
In today’s fast-changing world of programmatic, AI, and privacy shifts, staying informed isn’t optional—it’s essential. On this episode of AdTech Unfiltered, host Noor Naseer sits down with Shiv Gupta (Founder, U of Digital) to break down: 🔹 Why a formal strategy for adtech education is critical 🔹 Which topics are most important to lean into right now 🔹 How to review curriculum through a critical lens 🎧 Listen in to sharpen your adtech perspective and stay ahead of what’s next: https://ow.ly/uzkR50VAUrB #Adtech #Programmatic #DigitalAdvertising #MarketingLeadership #AdvertisingStrategy
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#AI budget? GROWING. Employee confidence using it? NOT SO MUCH.😰 😵💫 54% of marketers feel overwhelmed by AI (eMarketer) and most teams are still stuck at square one. But the companies who get it right don’t just adapt. They learn and ACCELERATE. That’s why we built the U of Digital AI Accelerator. It gets your marketing & ad teams fluent in AI, FAST: 🤖 Understand how AI is transforming marketing 🛠️ Master implementation, not just theory ⚡ Move faster, think bigger, get results ——— Get your team fluent in AI and unlock what’s next: 🔁 Retaining talent through upskilling & reskilling 🧓👩💼 Activating a multigenerational workforce 🔍 Solving talent shortages w/smarter strategies 🔗 Bridging gaps across all labor models Let U of Digital build your team’s foundation for the future. 🚀 LEVEL UP YOUR PEOPLE NOW: https://lnkd.in/gYt3NgYc
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THIS.
#AI isn’t the threat. Ignorance is. 🙈🙉🙊 U of Digital poured through the latest McKinsey & Company Superagency report and confirmed what we have already been encountering: 📚 48% of employees say training is essential for AI adoption. ⚠️ 46% of leaders say skill gaps are slowing them down. 🤷🏽 Nearly 1/2 of employees feel under-supported in learning #AI. And according to eMarketer, 54% of marketers feel overwhelmed by #AI. No wonder teams are hesitant to move. They don’t need hype. They need help. Enter our U of Digital AI Accelerator. Your team will: 🔍 Learn how AI is transforming marketing 🛠️ Master real-world implementation 🚀 Gain the confidence to move fast & think big Teams that win tomorrow learn today. Enroll your team now: https://lnkd.in/gYt3NgYc Knowledge Brings Success 🎓