Pinpointe Group

💰 WHY NYC LANDLORDS DEMAND YOU MAKE 40X THE RENT FOR AN APARTMENT 💰 The infamous "40x rent" income requirement that crushes NYC rental dreams didn't come from nowhere. It's actually financial PTSD from the 2008 crash when mass unemployment led to tenants stopping rent payments, landlords defaulting on their loans, and a cascading financial meltdown. The brutal reality? NYC's rental market is designed to keep broke people out. 🔹 Fresh college grads aren't making $120K 🔹 The 80x income requirement for guarantors is even more insane 🔹 These rules were created specifically to prevent another housing crash Our latest podcast episode breaks down the REAL history behind these "outlandish" requirements and why they're not going away anytime soon. Episode 3 is available now. The rental search rules nobody tells you. DM us if you're struggling with income requirements. There are workarounds. #NoFilterNYCRentals #NYCRealEstate #ApartmentHunting #RentalRequirements

Other brokers: Studio apartment with sleeping loft!
 Pinpointe Group: Had one cocktail too many? Congratulations, you've upgraded to sleeping on the couch! *Our agents accept no responsibility for your 2am climbing decisions. #NoFilterNYCRentals #LoftLife #SobrietyTest #PinpointeGroup #NYCBrokers

NOT ALL RENTAL APPLICATIONS ARE CREATED EQUAL. 🚨 The question most renters forget to ask before applying: "Am I obligated to sign a lease if approved?" Two types of landlords in NYC: 🔹 Big corporate landlords: Usually no obligation (they'll happily take your $20 application fee regardless) 🔹 Smaller landlords: Often require "good faith deposits" that you LOSE if you get approved but don't sign This single question can save you from losing your deposit if you apply to multiple apartments simultaneously. Small landlords can't afford long vacancy periods or endless application cycles, so they need commitment. Before you apply ANYWHERE, directly ask: "If I'm approved, am I obligated to sign the lease?" The rental market moves fast, but rushing into applications without understanding the terms can cost you serious cash. DM us to work with brokers who actually explain this sh*t before you waste your money. #NoFilterNYCRentals #NYCRealEstate #ApartmentHunting #RentalApplications #NYCRenting #RentalTips #ApartmentHacks #NYCLife #RealEstateTruth

The washer/dryer markup is a straight-up SCAM 🧺 Here's the real math that landlords don't want you to know: 🔹 In-unit W/D = 12% rent increase 🔹 On a $3,000 apartment that's $360 EXTRA per month 🔹 Laundromat costs about $10/load 🔹 Even pickup/delivery laundry service at $2/pound is CHEAPER You'd need to do laundry EVERY DAY at a laundromat to justify that cost. Meanwhile, your landlord recoups their $2,500 investment in just 7 months, then pockets pure profit. Worse yet? Your electric bill spikes because you'll use it more frequently just because it's there. Smart NYC renters do the math before paying premium for "amenities" that actually cost you thousands each year. Get this info and more on episode 3 of Pinpointe Unfiltered out NOW on all major platforms. DM us for honest apartment options without the bullshit premium pricing. We'll show you how to get more apartment for your money. #NoFilterNYCRentals #NYCRealEstate #ApartmentHacks #NYCRenting #RentalTips #SaveMoney #NYCLife #RealEstateTruth #HousingCosts

Other brokers: Dishwasher and wine cooler! Pinpointe Group: If your rent budget limits you to this apartment, your boxed wine budget won't fit in that fancy cooler. #NoFilterNYCRentals #FancyOnABudget #WineProblems #PinpointeGroup #NYCBrokers

⏱️ THE #1 MISTAKE RENTERS MAKE AFTER APPLYING FOR AN NYC APARTMENT ⏱️ You found the perfect apartment. You applied. And now you're FREAKING OUT because 24 hours later you haven't heard back. CHILL THE F*CK OUT. Most landlords take 3 BUSINESS DAYS to process applications. That Friday application? Won't even be looked at until Monday. The worst thing you can do? Panic-apply to five more apartments over the weekend because you haven't heard back. This episode breaks down the actual timeline you should expect: 🔹 Applied Thursday evening? Don't expect anything until Tuesday 🔹 Applied Friday? Wednesday is normal for a response 🔹 Haven't heard back after a full week? THEN you can worry Stop sabotaging your rental search with unrealistic expectations. Episode 3 drops THURSDAY 4/10 at 10AM ET. The rental search playbook you need. DM us your application horror stories. #NoFilterNYCRentals #NYCApartments #RentalApplication #ApartmentHunting

🔍 THE BIGGEST TIMING MISTAKE NYC APARTMENT HUNTERS MAKE 🏙️ Searching too early? You're screwed. Searching too late? Also screwed. Our entire 3rd episode is dedicated to cracking the NYC rental search code, starting with the timing question nobody gets right. Most people think 2-3 months ahead is smart. WRONG. The sweet spot is just 30-45 days before your move date - any earlier and you're wasting your damn time. Why? Landlords often don't know their availability beyond 30 days, and many won't even consider applications for leases starting more than a month out. April lease? Start looking March 1st. May lease? April 1st. It's that simple. Episode 3 drops THURSDAY 4/10 at 10AM ET with ALL the rental search strategy you wish someone had told you. Listen on all major platforms. Link in bio. DM us your rental search questions. We'll answer without the sugar coating. #NoFilterNYCRentals #NYCRentalTips #ApartmentHunting #PinpointeUnfiltered

For anyone getting lost in the city… Save this post. You’ll never get lost again

🔥 Chelsea Reality Check: Save $2,018 EVERY MONTH by Renting 🔥 The "buying builds equity" crowd isn't doing the actual math in Chelsea. Let's break down the REAL numbers: 🔹 Renting: $5,800/month 🔹 Buying: $7,818/month (mortgage + maintenance) 🔹 Monthly Difference: $2,018 IN YOUR POCKET by renting That's $24,216 EVERY YEAR you save by NOT buying. Chelsea's co-op fees are brutal at $2,100/month (though they do include property taxes). Why this matters: 🔹 Your $210K down payment stays liquid and investable 🔹 You save over $24K annually to invest elsewhere 🔹 No exposure to special assessments or board approval headaches 🔹 Freedom to move without the nightmare of selling Long-term math: After 10 years, you've saved $242,160 PLUS whatever returns you earned by investing your down payment and monthly savings. Disclaimer: Every financial situation is unique. This uses median prices and standard mortgage terms. Your specific numbers may vary. DM us if you're looking in Chelsea. We'll help you navigate these waters - no bullsh*t, just numbers. #NoFilterNYCRentals #Chelsea #NYCRealEstate #RentVsBuy

Other brokers: Climate-controlled living space! Pinpointe Group: "Central" AC means it's in the center of your living room. Geography, not HVAC terminology. #NoFilterNYCRentals #ACObstaclesCourse #TechnicallyTrue #PinpointeGroup #NYCBrokers