Hootsuite

Just throwing this out there, but what if we told you that your comments could turn into conversions? Hootsuite’s new DM Automation tool for Instagram makes it easier to see how your DMs lead to website visits and sales — and gives you the data needed to show off your ROI efforts. Click the link to download our DM Automation Guide https://ow.ly/NLLw50Vw8tW It features our step-by-step process for scheduling automation inside Hootsuite, tips from the social team, and a FREE reporting template. Are you still waiting?!

Our boss says if we get 500 likes on this, we can make them 🤭

Social marketing can get lonely. [#AD] Ever wish you had a strategist in your corner? Here’s your chance 👀 If your content isn’t performing, that’s not the problem—it’s the symptom. The real issue might be the strategy. Here are 3 questions I ask… 👇 (write this down) → What’s worked well in the past 45–60 days? → What convos are already happening on Reddit, Discord, and in the comments? → What insights am I ignoring? Insight isn’t just data—it’s the difference between guessing and growing. I’ve teamed up with Hootsuite to launch the Social Media Help Desk series—where we talk real social performance strategy. No fluff. Just frameworks that work. Social listening is the unlock. It turns: → Ideas into impact → Creators into strategists → Content into conversions Too many teams skip this step. They post. They pray. They pivot too late. But when you listen first, you create with purpose. That’s how you become a true social performance marketer. I’ve used these tactics to scale brands across fashion, tech, and music—now I’m answering your questions in real time. Got a question about strategy or insights? Drop it below—I’ve got you. 👇

PSA: Your favorite Social Listening Analyst is officially on duty. And no, this isn’t a drill [ad]. This week, I’ve teamed up with Hootsuite to take over their Social Media Help Desk, and let’s just say… if insights were tea, I’m steeped and ready to spill. Think of it as an exclusive hotline for the social-curious, the strategy-stuck, and the “wait… should we actually be posting this?” crowd. Because here’s the thing: Before you post the meme, greenlight the idea, or celebrate that engagement spike—insights need to be served. First. Not after. I’m talking: – What your audience is really saying (not just what your team thinks they care about) – Which trends to hop on, and which to respectfully let die – Why that “fire” post flopped – And how to make data actually do something I’ll be in the comments camped out all week, giving unfiltered advice on your toughest social media insights + listening questions—because without the data, you’re just guessing with confidence. You’ve got questions. I’ve got dashboards. —The Help Desk is open.

ASK ME ANYTHING: the help desk is open and I'm ready to respond ☎️ [ad] I've teamed up with Hootsuite to man the Social Media Help Desk this week, answering your biggest questions about turning social listening into business impact - right here in the comment section! TL;DR: if you're still posting content based on gut feeling or what your competitors are doing, you're doing it wrong. the truth bomb most of you aren't ready for: social media isn't just about being present - it's about performance that moves actual business metrics. the days of "we're on social because everyone else is" are OVER. the brands and marketers that will win are the ones who understand how to prove that social isn't just a checkbox - it's a performance channel that drives real results. 👀💫👋 think about it like this: real social media success is a continuous loop. → you start by gathering meaningful insights from listening to your audience and understanding what they actually care about → those insights fuel smarter actions and strategy decisions → and those data-driven actions then deliver real impact on your business that you can measure and report on and it matters more than ever. with 8 in 10 CMOs feeling intense pressure to tie marketing to financial outcomes and 47% of CMOs reporting that marketing is seen as an expense rather than an investment (shocking, right?) the time to shift from just "doing social" to driving performance is now. 👋🚨 here's how the help desk works: → you: drop your burning questions about social listening, trend spotting, strategy driven content and audience insights in the comments during this week → I: answer every single one of them yes, it's as easy as that. drop your Qs and let's go👇🎙️

thank you for calling the social media help desk ☎️ #ad press 1️⃣ if one of your social kpis is ‘vibes’. press 2️⃣ if you want to know if you should hop on that trend your CMO’s kid mentioned once. press 3️⃣ if you’re currently googling, ‘tf is social share of voice?’ or press 0️⃣ to stay on the line because i’m picking up! Hootsuite and i are teaming up to share advice on all things ✨social media insights✨—the first step of measuring social media performance. before you can create cool content ideas, tap into trends, or launch a repost-worthy social media campaign, you’ll want to know who your audience is and what they care about. that’s where insights come in. they inform how we can make smart choices on social. 👏🏾 drop your questions below, because i’ll be responding with FREE tips and tricks in the comments. my imaginary headset is AWN, babes. lock in. 👇🏾

Hello, you've reached the Social Media Help Desk ☎️ Are you feeling overwhelmed keeping up on social? We are too. That's why we've assembled a team of best-in-class experts "on call" ready to offer you unfiltered insights—no elevator music, just actionable strategies to help you drive impact. Whether you're considering hopping on a trend or unsure where to kick off your next campaign, social listening is the first step. Our experts are here to guide you through the chaos of social media insights. 📞 Dial into: Jayde I. Powell → https://ow.ly/4Nur50VwtJ7 Jazmin Griffith ✊🏽 → https://ow.ly/WPL550VwtB1 Sophie Miller→ https://ow.ly/ZV5450VwtxL Brandon Smithwrick 🧠 → https://ow.ly/g4nB50Vwtul For a limited time only, skip the wait and head to their profiles to ask them your questions 💬 And if you're still on the line, stay tuned for our next experts to teach you how to turn those insights into action...

How do you know if your social post was a success? 👀 While conversions aren't ALWAYS the goal, they never hurt! Tracking that success starts with a UTM. Swipe through to learn the tips & tricks and click the link if you're ready to take it a step further 💬 https://ow.ly/IGpM50VvTVK

Something big is dialling in...☎️👀

SMMs, take a peek 👀 We've got some updated best times to post on social media in 2025. The times shown are based on data from 118 countries and account for different time zones. Remember, the best time to post is when your audience is online and when it makes sense for your brand. But, you can use these to help you get started ☺️ Have more questions? We've got your answers: https://ow.ly/r6AB50VuN9f