Taste Estonia

At the beginning of March, I had the great pleasure and opportunity to represent Paulig Group at Asia’s largest food fair – Foodex 2025 – together with my colleagues Per Hållander and Jonna Wibelius. With over 80,000 visitors, the fair was a fantastic platform to introduce, for the very first time, Gustav Paulig’s City Coffee range, Robert Paulig Roastery’s Notes of Nature series, and our Taste of Harvest specialty coffee from Costa Rica. The feedback was overwhelmingly positive – the coffee profiles resonated well with the local taste preferences and sparked great interest. I am deeply grateful to Try Swedish and Hikaru Hashimoto for your support and contribution to making this a successful event! Arigatō! 🇯🇵

🚀 Ready to deepen your business connections in #SaudiArabia´s F&B sector? This trade mission will be designed specifically for #follow-up meetings with existing #partners  in the Food and Beverage (F&B) sector. It’s your opportunity to engage directly with local partners and explore how #SaudiArabia’s Vision 2030 can unlock long-term growth and development opportunities for your business. Dive into key discussions about the future of Saudi Arabia’s market and see how you can tap into its expanding potential. If you're looking to strengthen your business ties and take your growth to the next level, this is an event you don’t want to miss. 🤝 🔗 Details and application 👉 https://lnkd.in/dNU2yiih #Estonia #SaudiArabia #Vision2030 #BusinessGrowth #Networking #foodandbeverages Trade with Estonia

Got your eye on growth? Saudi Arabia could be your next big thing. This trade mission is all about connecting with the right people – buyers, distributors, you name it. Saudi Arabia's market is expanding rapidly and Estonia's already got a solid presence there. If you're keen on making some valuable connections and growing your business, this is worth checking out. 🤝 Details and application 👉 https://lnkd.in/dNU2yiih More information from Anneli Arm.

SUNFLY's story is featured in the Guild of Fine Food's latest Fine Food Digest. Read co-founder Dmitri Eivin's interview to learn more about our journey. #finefooddigest #sunfly #sunflowerseeds #sunflowerseedbutter #guildoffinefood

🇪🇪🇯🇵 MySnack Represented Estonia in Japan at “The Art of Conversation: Make Every Interaction Count"! One of last week’s biggest highlights was MySnack’s incredible opportunity to participate in event — an inspiring gathering focused on practical skills to boost confidence in any interaction, especially in the business world. Our representative, Ellyt Talv, shared her entrepreneurial journey, encouraging the audience to find balance between business and family life. In Japan, many women face the tough choice between being a mother or an entrepreneur, but MySnack’s story and values show that it is possible to successfully combine both. This amazing opportunity—to take the stage as a speaker, showcase MySnack’s journey, and even become an official event sponsor—came after meeting the event organizer at FOODEX JAPAN 2025, where MySnack’s healthy and innovative products attracted great interest. Inspired by this experience, we also introduced Estonia through the products of other remarkable Estonian brands— Balsnack International Holding, Junimperium Distillery, A. Le Coq and MULL° drinks. It was a fantastic opportunity to highlight the diversity and quality of Estonia’s food industry and strengthen our presence in the Japanese market. Estonian food and entrepreneurship are gaining more global recognition, and MySnack is proud to contribute to this journey. The positive feedback on our products was overwhelming, and we’re excited for the opportunities that lie ahead! 🌍🍏 #MySnack #EstoniaInJapan #Entrepreneurship #TheArtOfConversation #FoodInnovation #WomenInBusiness #Networking #GlobalExpansion Taste Estonia

🌏 Back from FOODEX Japan 2025 – and what an experience it was! Team Revala just wrapped up an amazing few days in Tokyo, where we had the pleasure of meeting ice cream lovers, industry professionals, and potential partners from all over the world. 🍦 Our ice cream powders turned heads and won hearts – we were thrilled to see so many smiling faces enjoying a taste of Revala! 🤝 We built new connections, shared ideas, and soaked up the inspiring energy of the expo. 💡 The feedback, conversations, and interest we received were truly encouraging. A huge thank you to everyone who visited our booth. We’re back home with fresh inspiration and exciting new opportunities ahead. Here's to sweet collaborations and an even sweeter future! 💙 #Revala #FoodexJapan #TasteEstonia #TradeEstonia #B2B #FoodIndustry

🌟 FOODEX JAPAN 2025 - Networking, Growth & A Surprise Win! 🇯🇵 Our MySnack team was thrilled to participate in the Foodex 2025 food exhibition in Japan! We had the opportunity to meet local food buyers, OEM owners, and talented distribution specialists. Adding an extra international dimension to our experience, we were warmly welcomed by the Estonian ambassador and the Finnish embassy. Although the exhibition lasted several days and had fewer visitors than previous events, we gained valuable contacts and received promising business offers. In total, there were 72,151 visitors over the 4 days of the show last week. Our main goal was to showcase our products to industry professionals and enjoy the true synergy of the exhibition alongside Estonian companies Taste Estonia A special surprise on the final day – our remaining products were successfully sold through a local Amazon-like sales platform! ✨ We are incredibly grateful to everyone who shared their insights and experiences about the Japanese market. Together, we learn and grow! 💪 #Foodex2025 #tasteestonia #tradewithestonia #Japan #MySnack #InternationalCooperation #FoodExhibition EIS Ellyt Talv Liina Vahenurm

Time flies when you’re shaking up the industry! We’ve been so busy that we completely forgot to share some exciting news—we recently exhibited at Gulfood, Dubai, and we are hopeful that we have more good news and new markets coming soon! Also a big thank you to Taste Estonia for taking care of us. But now, it’s time to unpack, repack, and hit the road, Jack! From March 16-18, we’ll be exhibiting at ProWein, one of the leading trade shows for the beverage industry. Whether you’re an old friend or a new one, swing by and say hi! We’d love to discuss what’s new and what’s next. Hope to see you there!

🇪🇪🍯🍻 From Estonia to Japan – a taste of innovation! What do Baruto, craft beer, healthy snacks, and DNA-tested honey have in common? They’re all part of Estonian companies breaking into the Japanese market! Japan is known for its high standards and selective consumers, but Estonian producers are proving that #quality food sources and innovation in foodtech open doors anywhere. Whether it’s unique #flavors, sustainable production or next-generation food tech, Estonia is making an impression in one of the world’s most diverse food & beverage #markets. 🇯🇵 https://lnkd.in/dbwfxkt3 Tsubasa Yoshito Kenji Ozaki Viivika Puik

🍯 Another exciting day at Foodex Japan 2025! Estonia’s food industry took center stage with key #presentations and tastings, highlighting our high-quality products and innovative food tech solutions. 🔹 Tsubasa Yoshito’s seminar covered an overview of Estonian food and culinary traditions, showcasing why our products stand out in global #markets. 🔹 Artisan Honey OÜ presented honey DNA innovation – a special focus on Estonian honey, exploring its purity and #uniqueness through advanced DNA tracing technology. Estonia continues to build valuable partnerships in Japan. 🤩 Kenji Ozaki Viivika Puik #tasteestonia #foodexjapan #foodtech #foodinnovation