MSC Cruises

Last week we were proud to host, on our latest flagship MSC World America, a key panel event which focused on the cruise industry’s energy transition plans. The panel focused on technological innovations, fuel alternatives, and collaborative efforts among actors in the supply chain as crucial pillars for decarbonising the sector.  Alongside key representatives from Chantiers de l'Atlantique, Wärtsilä, Shell Marine, Axpo Group and Fratelli Cosulich Group, we had a diverse conversation on different perspectives for achieving decarbonisation in the cruise industry focused on fuel alternatives, technological innovations and collaborative efforts as an industry.    Thanks to our MSC Cruises and MSC Group team for taking part: our moderator Linden Coppell (VP Sustainability), Marie-Caroline Laurent (SVP Government Relations, MSC Group) for her opening remarks and Michele Francioni (Chief Energy Transition Officer, MSC Cruises) for his opening remarks and participation in the panel.   Thank you also to our industry partners joining us in this vital conversation: - Houda Dabboussi, President, Shell Marine  - Daniele Corti, Head of Small Scale LNG, Axpo Group   - Chicca Franchini, Head of New Fuels, Fratelli Cosulich Group  - Henri Doyer, SVP Projects and Engineering – Ships, Chantiers de l'Atlantique  - Maikel Arts, Head of Cruises, Wärtsilä Photo credit: Anthony Devlin, Getty Images for MSC Cruises

Yesterday, we officially opened our Marine Conservation Center in Ocean Cay - an important and long-awaited milestone. Its inauguration ceremony took place with the participation of members from the Government of the Bahamas and other distinguished guests, as well as our partners, representatives, supporters, friends, and colleagues - all united by a shared commitment to ocean conservation. Onstage, we were joined by Mr. Rick Sasso, Chairman, MSC Cruises (USA) & MSC Foundation Ambassador; Hon. Kingsley Smith, MP, Member of Parliament for West Grand Bahama and Bimini & Parliamentary Secretary, Ministry for Grand Bahama; Mr. Pierfrancesco Vago, Chairman of the Executive Committee, MSC Foundation & Executive Chairman, MSC Cruises Division; Hon. Vaughn Peterson Miller, MP, Minister for the Environment and Natural Resources; Hon. I. Chester Cooper, MP, Deputy Prime Minister and Minister of Tourism, Investments and Aviation and Hon. Philip Edward Davis, KC, MP, Prime Minister and Minister of Finance of The Commonwealth of The Bahamas. Last but not least, Dr. Sylvia Earle, founder and President of our partner arganisation Mission Blue, symbolically cut the ribbon to officially open the Center. This marks a key step forward for our Super Coral Reefs Programme, making a tafgible contribution to advancing coral conservation in the region of the Bahamas. The Marine Conservation Center is not just a place, but a starting point for concrete action. Read the article to find out more. https://lnkd.in/dH8H7yjJ #MSCFoundation #MarineConservationCenter

What a week for MSC Cruises! 🎊 We’re proud to announce that we have officially named our highly anticipated new flagship last night, MSC World America, at a dazzling Naming ceremony. The ceremony was a special occasion and an evening to remember for MSC Cruises. Attended by key travel partners, international media, distinguished guests, partners and top executives from MSC Cruises and our parent company MSC Group. Hosted at our new state-of-the-art MSC Miami Cruise Terminal, we were joined by two VIPs: MSC World America’s Godmother, Drew Barrymore and Orlando Bloom, co-stars of our ‘Let’s Holiday’ campaign. Godmother Drew Barrymore officially named the ship with the maritime tradition of cutting a ribbon and triggering the breaking of a champagne bottle over the ship’s bow. 🍾 Check out some pictures from the event below which featured live entertainment, inspiring speeches and a range of onboard events highlighting everything the trail-blazing new ship has to offer. Guests also enjoyed a glamourous gala dinner and unforgettable performances which culminated in a spectacular drone and fireworks display against the Miami skyline 🎆. Thank you to everyone involved in making these events possible. Cheers to MSC World America and her many adventures! https://lnkd.in/eFiVvxfY Credit (for all pictures except Mr. Vago on the podium): Anthony Devlin, Getty Images for MSC Cruises Credit for Mr. Vago on the podium: Ivan Sarfatti for MSC Cruises

MSC World America was officially named and celebrated at its Naming Ceremony last night at our new terminal in Miami 🎉. Relive this momentous occasion for MSC Cruises, which featured live entertainment, inspiring speeches, a range of onboard events, and special guest appearances by Gloria Estefan and the co-stars of our MSC Cruises ‘Let’s Holiday’ campaign: Drew Barrymore (the ship’s Godmother) and Orlando Bloom. The evening culminated with spectacular show of over 1,000 drones that lit up the Miami sky. We now look forward to welcoming guests aboard our highly anticipated new flagship. As Drew Barrymore, said: “Millions of people will create their own memories aboard this beautiful ship as time goes by, and I know they’ll have a blast experiencing everything MSC World America has to offer.” Thank you to all our teams and partners around the world who helped make this moment possible. #MSCCruises

What a week for MSC Cruises! 🎊 We’re proud to announce that we have officially named our highly anticipated new flagship last night, MSC World America, at a dazzling Naming ceremony. The ceremony was a special occasion and an evening to remember for MSC Cruises. Attended by key travel partners, international media, distinguished guests, partners and top executives from MSC Cruises and our parent company MSC Group. Hosted at our new state-of-the-art MSC Miami Cruise Terminal, we were joined by two VIPs: MSC World America’s Godmother, Drew Barrymore and Orlando Bloom, co-stars of our ‘Let’s Holiday’ campaign. Godmother Drew Barrymore officially named the ship with the maritime tradition of cutting a ribbon and triggering the breaking of a champagne bottle over the ship’s bow. 🍾 Check out some pictures from the event below which featured live entertainment, inspiring speeches and a range of onboard events highlighting everything the trail-blazing new ship has to offer. Guests also enjoyed a glamourous gala dinner and unforgettable performances which culminated in a spectacular drone and fireworks display against the Miami skyline 🎆. Thank you to everyone involved in making these events possible. Cheers to MSC World America and her many adventures! https://lnkd.in/eFiVvxfY Credit (for all pictures except Mr. Vago on the podium): Anthony Devlin, Getty Images for MSC Cruises Credit for Mr. Vago on the podium: Ivan Sarfatti for MSC Cruises

You asked, Captain Dino Sagani answered, straight from the Bridge of #MSCWorldAmerica! From painting decks at 15 years old to commanding one of the most advanced ships at sea, Captain Dino shares his journey of dedication, passion, and pride. His advice? Set your goals high and study hard! Start your journey with us — Where Passion Meets Opportunity https://bit.ly/4cot8uN #MSCCruises #MSCCruisesCareers

The cruise industry is going from strength to strength – that was the key message delivered by our Executive Chairman, Pierfrancesco Vago, during the keynote session at the annual Seatrade Cruise Global conference in Miami.   Celebrating it’s 40th edition in 2025, Seatrade Cruise Global has a theme this year of ‘milestones’ – a theme close to our hearts this week, as we inaugurated our new MSC Miami Cruise Terminal, and welcomed MSC World America into her home port, ready for her official naming ceremony.   In front of a 3000-strong industry audience, Pierfrancesco addressed the topics most affecting cruise today, including misperceptions of cruise ships contributing to overtourism, Europe’s leading role in achieving Maritime’s decarbonization goals and impact from current geopolitical issues.   Meanwhile, our CEO, Gianni Onorato addressed a European CEOs panel, highlighting how the industry growth has been partly fueled by the changing demographic of cruisers. Improved technology, including reliable wifi on board our ships, is enabling more families to cruise for extended periods of time, including on our World Cruises, because children can continue their education online. And this digital technology means business owners can run their businesses remotely, from the comfort of their cruise ship.   Fantastic discussions to mark 40 years of Seatrade Cruise Global. Here’s to the next 40 years! 🛳️   #STCGlobal #Keynote #CruiseIndustry #CruiseLeaders #CruiseFuture

🚢 MSC World America has arrived today at our recently inaugurated MSC Cruise Terminal at PortMiami!  While at our state-of-the-art port, MSC World America will be connected to Miami-Dade County’s shore power connectivity to eliminate direct emissions and improve local air quality.     On Wednesday 9 April she will be officially named and celebrated in style at a dazzling Naming ceremony. She will then set sail on a two-night celebratory journey to our stunning private island in The Bahamas - Ocean Cay MSC Marine Reserve inviting guests to experience a new world of cruising with an array of exciting new venues and experiences.    The countdown is on… check out her arrival into PortMiami below ⬇️.     #MSCCruises  

Following yesterday’s official inauguration of the MSC Miami Cruise Terminal at PortMiami, we’re taking a closer look at what makes this terminal so special - not just in size, but in design, experience, and innovation. This stunning new home for MSC Cruises and Explora Journeys ships year-round is: 🌊 Architecturally iconic, with a sleek, expansive glass façade and soaring ceilings that fill the space with light and create a true sense of arrival. ⚙️ Features technology to improve energy efficiency and is equipped with shore power connectivity to eliminate local emissions when in port. 🛳️ A reimagined passenger experience, where scale meets sophistication across four levels and 45,000 square meters of smart, modern space. We’re proud to help shape the future of Miami’s cruise offering and are grateful to our partners and teams who helped us bring this vision to life. #MSCCruises

🎉 A new era begins in Miami!   Today, we officially opened the world's largest and most advanced cruise terminal - the new MSC Miami Cruise Terminal at PortMiami. 🚢 The ribbon-cutting event was attended by representatives from MSC Group's Cruise Division, Fincantieri Infrastructure, key partners, and dignitaries from the U.S. And Italy.  🏗 Built in partnership with PortMiami and Miami-Dade County, this terminal marks an exciting milestone in our MSC Cruises journey.   Pierfrancesco Vago, our Executive Chairman, stated: “This new terminal symbolises our commitment to Miami and quality tourism, enhancing the travel experience while bringing economic benefits to the region.” The terminal uses advanced technology for better energy efficiency, including utilising Miami-Dade County's shore power connectivity to eliminate direct emissions and improve local air quality when ships are in port.    The MSC Miami cruise terminal is capable of processing 36,000+ passengers daily and has been designed to host three ships at once. This is more than just infrastructure—it's an investment in the region, creating jobs and fostering growth. It represents a key anchor in MSC Cruises' future in the US. Join us in celebrating this special moment and explore highlights from today's inauguration event in the pictures below!  #MSCCruises