Bayobab

Connection and conversation are evolving. Rich messaging platforms go beyond traditional SMS, offering interactive, secure and customer-first communication. Bayobab is at the forefront of this rich messaging revolution, collaborating with platforms that offer seamless connectivity to meet customers where they are. Brands that employ rich messaging platforms to streamline online communications are best-placed to benefit from faster and more engaging customer interactions. Connect with us to enable your enterpruse to communicate with your customers: https://lnkd.in/dySAnKrS #Bayobab #RichMessaging #ConnectingAfrica #DigitalTransformation

Connecting Africa from its east to west coasts is a transformative initiative that we’re undertaking through the East2West Connectivity Project. The East2West Connectivity Project is aimed at establishing a terrestrial fibre optic network across landlocked African countries. By connecting previously isolated regions, this initiative will enhance fibre connectivity, directly contributing to economic growth and development. The benefits of this project are set to transform the continent: 1. Access: Providing high-capacity access and reach to landlocked countries. 2. Low latency: Implementing a new low-latency route between East and West Africa. 3. Terrestrial Route Alternatives: Offering a potential alternative route to link Asia to Europe and the American continent through a terrestrial path through Africa. #Bayobab #E2W #ConnectingAfrica #EasttoWestProject

Collaboration is at the core of how we bring our vision to life: at Bayobab, we are rooted in partnerships. To fulfil our mission of delivering connectivity across the continent, shared value is essential. That’s why one of our core values, Collaborate with Agility, is central to our approach. Partnership extends beyond the MTN Group to our wider ecosystem of collaborators, clients, and communities. As the saying goes: if you want to go fast, go alone, but if you want to go far, go together. Our values not only define our purpose, but also shape how we deliver our products and services. #ConnectingAfrica #Bayobab #DigitalAfrica #StandingTall

Bayobab delivered a resilient performance in the latest financial period, underpinned by continued strategic execution and infrastructure expansion across key markets. Consolidated external revenue was softer year-on-year (YoY), down 1.4%* to $375.6 million. However Fixed Connectivity external revenue rose by 13.8%* YoY, driven by the expansion of fibre operations in Zambia, Kenya and the Central African Republic. Communications Platform external revenue saw a slight decrease of 3.1%* YoY. Despite network disruptions in Sudan and currency volatility in Nigeria, Bayobab ensured continuity of services and operational resilience. Strengthening global connectivity, Bayobab successfully landed the 2Africa subsea cable in Ghana, Nigeria, and Côte d'Ivoire, reinforcing its role in digital transformation. In Kenya, the national long-distance (NLD) fibre network now links Mombasa to Malaba and Busia, enhancing interconnectivity and stimulating economic growth, while in the Central African Republic, regional connectivity advanced under the East2West initiative, with progress on the national backbone through a Public-Private Partnership (PPP). Bayobab’s Communication Platforms business maintained a robust portfolio, launching over 4,500 roaming services through global mobile partnerships and delivering approximately 2.6 billion minutes of voice traffic and 2.7 billion SMS messages. In addition, Bayobab’s excellence in service and innovation was further recognised with the ‘Best Wholesale Operator’ award at the World Communication Awards (WCA) 2024. With strong infrastructure, strategic partnerships, and innovation-led growth, Bayobab remains well-positioned to drive continued value creation for customers and stakeholders across Africa. *Consolidated external revenue YoY percentage as reported by MTN Group in Rands as at 31 December 2024.

As the crescent moon marks the end of Ramadan, Bayobab wishes our Muslim partners, friends, and family around the world a wonderful Eid. This joyous occasion is a time of unity, gratitude, and generosity, and we trust that it will bring you renewed strength, joy, and success. May this time of reflection and celebration bring you peace, and prosperity. Eid Mubarak! #EidAlFitr #ConnectingAfrica #Bayobab #EidMubarak

At Bayobab, we believe that connection drives progress. Our commitment to cutting-edge communications platforms, products, and infrastructure ensures that Africa stays at the forefront of innovation. Beyond technology, our strength lies in our culture, which is built on resilience, collaboration, and shared success. Like the baobab tree, we believe in Standing Tall, which means upholding our values, pushing boundaries, and striving for excellence. Our core values are supported by our working principles: think big and bold, prioritise customer needs and get things done. These are embedded in our day-to-day interactions and shape how we connect Africa. #ConnectingAfrica #Bayobab #DigitalAfrica #StandingTall

The demand for scalable IoT connectivity is only growing, and last week’s GSMA Intelligence webinar highlighted key industry shifts. Bayobab’s Arne Casteleyn and Jeegar Swaly from floLIVE, alongside Christina Patsioura, explored how organisations are addressing the challenges of IoT expansion, including regulatory complexities, low-latency demands, and enterprise needs. If you missed it, here’s what stood out: - MNOs must rethink their approach to IoT to stay competitive - Cross-industry collaboration is key to unlocking new opportunities - Africa presents immense potential for IoT growth Register to watch the webinar here: https://lnkd.in/dRqyA45r #Bayobab #IoT #ConnectingAfrica #GSMAIntelligence

At Bayobab, we are inspired by the resilience and stature of the baobab tree. We stand at the centre of a vibrant ecosystem and understand that how we show up daily impacts those around us: from our teammates, to our customers, our partners, and the continent as whole. Led by our commitment to connect Africa, we embrace five core values: •Lead with care •Can do with integrity •Collaborate with agility •Serve with respect •Act with inclusion Our values push us to elevate our performance and strive for excellence as we change lives by bridging the digital divide and connecting communities. #ConnectingAfrica #Bayobab #DigitalAfrica #StandingTall

The growing adoption of IoT in Africa demands reliable, scalable, and compliant connectivity solutions. Bayobab is committed to enabling seamless IoT expansion, ensuring businesses can deploy and manage connected devices with ease. To tackle connectivity challenges, Bayobab has partnered with floLIVE, bringing together expertise to deliver IoT solutions across Africa. This collaboration empowers enterprises with the coverage, speed, and compliance needed to scale IoT operations effectively. With strong industry partnerships, Bayobab is shaping the future of IoT, driving digital transformation across the continent. For deeper insights into the evolving IoT landscape and the challenges faced by enterprises and operators, register on the GSMA Intelligence website to download the IoT and mobile operators report now: https://lnkd.in/dXxc-UdA #Bayobab #IoT #floLIVE #Connectivity #GSMAIntelligence

The rapid expansion of IoT is driving an urgent demand for reliable, scalable, and compliant connectivity. Enterprises must adapt quickly to meet these expectations while balancing efficiency and profitability. Join the conversation on 18 March at the GSMA Intelligence live webinar: ‘Powering Global Enterprise IoT: How MNOs Are Keeping Up’, where industry experts discuss the future of IoT connectivity. Arne Casteleyn, Bayobab’s General Manager: Wholesale Mobility Sales, will be in conversation with Jeegar Swaly, floLIVE’s co-founder and VP, APAC and Africa, and moderated by Christina Patsioura, lead analyst for IoT and Enterprise at GSMA Intelligence. Register here: https://lnkd.in/dtJWwCed #Bayobab #IoT #floLIVE #Connectivity #Webinar #GSMAIntelligence