Meet our Content Coordinator

When did you start at MWU?

I officially joined the MWU team on October 14th, 2024. 

What does your role involve at MWU?

As the Content Coordinator at MWU, I wear a lot of hats. I lead our TikTok strategy, plan and create content across multiple platforms, and manage our Ambassador Program, connecting with some of the most inspiring women in our community. I’m also behind the scenes at every MWU photoshoot, capturing and curating content to bring our visions to life. Editing, strategising, and storytelling … if it involves content, I’m in it!

I also lead the Chat With Us podcast, which has been such a fun project to be part of. We’ve got an exciting new season coming up, so stay tuned for that!

Can you share a recent achievement or project you’re proud of?

The launch of our new Ambassador Program! This has been such an exciting way to connect with our community on a deeper level, bringing together women who live and breathe health and fitness to share their journeys authentically. Seeing the content they create and the impact they have is so rewarding! I'm excited to see where this program takes us.

Which part of Move With Us' culture do you value the most?

Definitely Stronger Together. Everyone here is always willing to help, support, and lift each other up. Whether it’s brainstorming ideas, problem-solving, or just hyping each other up (which we need lots of for TikTok content of course), the team dynamic is something really special.

What's something top secret you're working on right now?

Let’s just say… the Ambassador Program is only just getting started. We have some exciting things in the works that I cannot wait to share with our community. Stay tuned!

Favourite memory or experience while working for MWU?

Shooting for the MOVE Challenge that ran at the start of the year was definitely a highlight! Being behind the scenes of a campaign with so many of our incredible coaches was such an amazing experience. Seeing all the hard work from the entire team come to life and then witnessing the community absolutely thrive through the challenge was amazing! It was one of those moments where you step back and think, this is why we do what we do

What is your favourite MWU Program or Challenge and why?

Right now, I’m OBSESSED with Milly’s On Demand Pilates classes. They’re the perfect mix of challenging and energising, and I love that I can do them from home. Also, Annabelle’s new Half Marathon program is something I’m loving! I'm a versatile girlie, I have to keep things interesting!

If you could swap roles with anyone at MWU for a day, who would it be and why?

I fear this may sound a little cheesy, but honestly? I wouldn’t swap with anyone! I love what I do, and every day feels like exactly where I’m meant to be.