Connecting with real life...
Its been now a couple of months since we have seen this campaign develop and come to life. In my opinion this is one of the best series I have seen in a while. The stories are not only compelling and engaging but also very easy to relate to and they top it off with impeccable executions. Here are the spots I have seen so far, all talking to different segments keeping the essence of the brand and strategy intact. Yes there are a couple of them that are definitely not as strong and engaging but in general I think they have done an amazing job at it. Cheers to client and agency for such fresh entertaining work.
In case you want to see them all here is the link to their Youtube Channel: