Sensing the potential of Ray-Ban, in 1999 Luxottica decided to acquire the brand and invest in its legendary image and legacy, definitively transforming it into an icon of style and freedom of expression. Back in the 1930s, the very first Ray-Ban model, the Aviator, was created to protect the eyes of American pilots from the sun during flights. In 1937, the trademark Ray-Ban, literally "ray-blocking," was registered and sales extended to the public. Over the years, Ray-Ban has gone from strength to strength. Today, the brand continues to push boundaries and shape the world around us, including the groundbreaking expansion into wearables through Ray-Ban Stories and the #RayBanMeta collection. #WeAreEssilorLuxottica #OurHistory
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I have seen this brand evolve over years more importantly without loosing it's heritage...one of my favorite brands
Kan me nog goed herinneren. Iedereen een beetje inschuiven in Heemstede…😉
Congratulazioni 🎉
The split of Ray-Ban from Bausch & Lomb
Keep growing! Fantastic
Still looks amazing! When can we have a non-committal meeting to explore how we might be of value to each other?
🚀 Exciting update
Ray-Ban has continued to be the top tier brand in the eyewear industry! I've continued to collect so many unique pairs and spread the word!
Essilor Instruments USA
1wGetting fitted for a pair as we speak!