Will Ventures

Investors Yash Gupta and Aaron Miller share their latest essay, "The $5 Billion Creator HoldCo." MrBeast's holding company is reportedly looking to raise capital at a $5 billion valuation — as more creators leverage a HoldCo model. Yash and Aaron explore how creator HoldCos emerged, why they appeal to creators & investors, and how they'd evaluate such an investment. Read on to learn more! https://lnkd.in/eXnDmUv9

Investor Aaron Miller shares his thoughts on when we will see the first deal between a major sports league and a generative AI platform. Subscribe via Substack to receive future articles. https://lnkd.in/eyqigZAj

Congratulations to the TGL & TMRW Sports team on an incredible opening night! TGL, co-founded by Tiger Woods and Rory McIlroy, is a first-of-its-kind golf league. Six teams of PGA Tour players will compete in fast-paced, two-hour matches that combine simulator technology with live-action play in a custom-built arena. The electric in-person environment and ESPN broadcast from last night were just the start of exciting things to come!

Will Ventures' Portfolio Lead Jacob Westphal and Investor Aaron Miller share their thoughts on the sports betting industry's growth. They explain why an ecosystem of companies will continue to emerge around sports betting platforms, from responsible gambling solutions like Birches Health to community tools like DubClub. Read to learn more, and subscribe for more POVs at the intersection of sports and investing! https://lnkd.in/eCFjgNKY

Congratulations to Players Health on closing a $60 million Series C funding round! Players Health is the leading provider of athlete safety and sports insurance solutions. They provide risk management services, reporting tools, and insurance products to help sports organizations stay ahead of ever-changing safety and compliance responsibilities. We're excited to continue supporting Tyrre B. and the entire Players Health team in their mission to redefine athlete safety across amateur and professional sports. We're also excited to partner with investors Bluestone Equity Partners, Mosaic General Partnership, RPM Ventures, SiriusPoint, and TriplePoint Capital. Read more about the deal below:

Jacob Westphal and Aaron Miller analyze the state of the sports betting industry and explain why we believe new billion-dollar companies will emerge in the space. 👉 Read on to learn more, and subscribe for more POVs at the intersection of VC and sports.

Will Ventures is thrilled to announce our investment in Fanstake, the first open and competitive fan-driven Name, Image & Likeness (NIL) platform. Fanstake lets college sports fans directly influence athlete recruitment and retention by “staking” financial support for players they want on their favorite teams. If the athlete chooses their school, the stake funds an NIL deal. If not, fans get their money back to support other athletes. With the NIL landscape evolving rapidly, Fanstake creates a transparent, open marketplace where athletes can earn their fair market value, fans can shape their teams, and schools at all levels compete on a democratized playing field. We couldn’t be more excited to partner with Greg Glass, Donnie Flood, and Alex Boisvert, and the entire Fanstake team as they bring much-needed innovation to the college sports ecosystem. Ready to GM your favorite team? Get started at www.fanstake.com. Read more about the launch here: https://lnkd.in/eMhic5vc

Following last week's NBA Mexico City Game, Jacob Westphal and Aaron Miller share their thoughts on why Latin America's sports industry is primed for growth. They explain why the NBA and other US leagues are interested in LATAM, and highlight three major whitespaces in the region: merchandise, betting and ticketing. Read on to learn more, and subscribe via Substack for more POVs at the intersection of sports and venture capital.

We're excited to announce our investment in BetHog Inc, a new cryptocurrency casino and sportsbook. Nigel Eccles and Rob Jones have decades of experience as serial tech entrepreneurs and co-founders of FanDuel, and we look forward to supporting them as they build BetHog!

YouTubers are disrupting sports content, according to Aaron Miller and Ben Gardner. In this article, they highlight three major trends: 1. YouTubers are redefining who is a sports star, and what sports content looks like 2. New sports leagues are emerging around these YouTube creators 3. New business models are emerging for YouTube sports content At Will Ventures, we’re actively looking to invest in creator-led sports properties. We’re also interested in helping creators partner with companies in our portfolio. If you are building a creator-led sports businesses, we'd love to hear your thoughts!