💻 58% of architects and designers start their product selection process on a brand’s website—does your website deliver? Episode 1 of Design Nerds Anonymous is live 🎧, and we’re diving into the top website mistakes that architects and product manufacturers are making right now. Here’s a taste of the insights you’ll get: 💡 12 to 1—just five years ago, a manufacturer’s website was 12th on the list for inspiration; now it’s #1. 💡 The biggest mistake companies make? Forgetting who their website is really serving. Tyler Suomala, Creator of Growthitect and architect marketing expert, and Erica Waayenberg, Head of Research & Content at ThinkLab, share actionable data and strategies on how to turn your website into a client-attracting machine 🤝. 🎧 Want to stop losing clients because of your website? Tune in now to find out what you’re missing: https://lnkd.in/g6v9jBTu Special thanks to our sponsors 🌟: Palladian West, LLC, THE MART, and NeoCon, for making this season of Design Nerds Anonymous possible.
ThinkLab
Market Research
Chicago, IL 8,151 followers
We leverage design industry market research to give you actionable insights that drive your business forward, faster.
About us
- Website
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http://thinklab.design
External link for ThinkLab
- Industry
- Market Research
- Company size
- 11-50 employees
- Headquarters
- Chicago, IL
- Type
- Privately Held
Locations
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Primary
Chicago, IL 60013, US
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101 Park Ave
4th Floor
New York, NY 10178, US
Employees at ThinkLab
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Amanda Schneider, LEED AP, MBA 🤓
Founder, ThinkLab | TedX Speaker, Now on TED.com | Research + Insights for the Built Environment | Host of Design Nerds Anonymous Podcast
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Olga Odeide, Allied ASID, LEED AP
Business Strategy + Industry Partnerships at ThinkLab | Researching the World of Design
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Erica Waayenberg (she/her)
Passionate design researcher, driven by curiosity and a desire to create impactful change in the world of interior design.
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Anna Lu
I help teams organize and scale their operations.
Updates
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Set your alarm for tomorrow! ⏰ Season 7 of Design Nerds Anonymous is dropping, packed with the most data-per-minute yet! 🎉 Did you know that 95% of A&D professionals say their clients' decision-making process has changed in today’s digital-first world? If your business hasn’t adapted to this shift, you're already falling behind. This season, with host Amanda Schneider, LEED AP, MBA 🤓, we're diving into the phygital future—where the physical and digital worlds collide to reshape workplaces, events, and strategies. From hybrid workspaces to AI-driven solutions, we'll explore the innovations and strategies you need to stay ahead in this evolving landscape. 🎧 Subscribe now wherever you get your podcasts and be the first to discover how to transform your tactics for the next era - https://lnkd.in/dwQQ2tBX 🙏 Special thanks to our sponsors Palladian West, LLC, THE MART, and NeoCon.
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🤔 What’s the #1 challenge holding your business back right now? Whether it’s engaging Gen Z, shifting end-user decision-making, or brand loyalty in a digital-first world, ThinkLab’s Amanda Schneider will tackle it live at NeoCon with an interactive keynote offering exclusive data-backed insights. 💡 No generic trends. No vague predictions. Just real answers to your biggest challenges. 📅 Friday, June 6 | 12 p.m. (Lunch) | 1 p.m. (Keynote) 📍 NeoCon Presentation Studio, FL 2 🔗 Reserve your spot now → https://lnkd.in/gjMu-xEg Special thanks to our sponsors: Thumbprint Furniture, Palladian West, LLC, and INDEAL Inc. 🤩 #NeoCon #B2BStrategy #FutureOfDesign #IndustryInsights
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📊 The industry is changing—are you keeping up? Join ThinkLab’s Amanda Schneider at NeoCon for an interactive keynote designed to answer your most pressing industry questions, backed by exclusive data-driven insights. 🗓 Friday, June 6 📍 NeoCon Presentation Studio, FL 2 🍽 Lunch at 12 p.m. | Keynote at 1 p.m. Get the insights you need to win in a rapidly evolving market. Seats are limited—reserve yours now! 🔗 Register here: https://lnkd.in/gjMu-xEg Special thanks to our sponsors: Thumbprint Furniture, Palladian West, LLC, and INDEAL Inc. 🤩 #NeoCon #IndustryTrends #DesignLeadership #ThinkLabResearch
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🎧 Earn CEU Credits with Our New Episode: Beyond Green - Rethinking Sustainability in Design 🌱 Sustainability is evolving—and so should we. In this episode of The Learning Objective, we're joined by Avinash Rajagopal, Editor-in-Chief at Metropolis Magazine, as we explore how architects and designers can rethink sustainability in their projects. After listening, you’ll be equipped to: ✔️ Understand the key shifts in sustainable design ✔️ Recognize tools and trends shaping the future ✔️ Leverage collaboration for impactful outcomes ✔️ Decode the metrics of sustainability Listen now! 👉 https://lnkd.in/gp5U7WBx Special thanks to Humanscale for sponsoring this valuable CEU episode! 🌟
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Making it to TED.com is like winning an Oscar for your idea. 🏆 Every year, over a thousand TEDx talks are given around the globe (a prestigious achievement in itself). Only a select few are chosen to be featured on TED’s official platform—where the world’s most game-changing ideas live. Amanda Schneider’s talk just made it. 🤩 Her message about Gen Z and the future of work challenges outdated narratives and delivers a data-driven blueprint for changing how we think about workplaces, talent, and the next era of leadership. 🚀 This is the big leagues. This is a must-watch. ▶️ Watch it now on TED.com (!!!): https://lnkd.in/ga7AXw2g #TEDTalk #TEDx #GenZ #FutureOfWork
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🤝Meet the talented individuals leading our 2025 Gen Z Cohort Initiative!🤝 Each member brings unique perspectives and expertise that will shape the insights we gather. ᐧ Alias Martinez, Designer, McCarthy Nordburg ᐧ Amanda Burcham, Associate + Director of Interiors, Modus Studio ᐧ Brannon Hardy, Associate | Designer, Gensler ᐧ Charlotte Noyes, Interior Designer, Elkus Manfredi ᐧ Chelsey Beardsley, Interior Designer, Clark & Enersen ᐧ Gabriel Blanchard, Interior Designer, Rockwell Group ᐧ Gemma Cullen, Owner, Form and Function, Co. ᐧ Janeallison Ortega, Associate, SCB ᐧ Jonathan Chow, Associate Interior Designer, DLR Group ᐧ Michelle Martin, Interior Designer II, HKS ᐧ Rachell Kim, Senior Associate | Design Lead, Corgan ᐧ Sarah Geske, Interior Designer, HOK By connecting with this cohort, materials manufacturers can gain critical understanding of Gen Z’s preferences and influence tomorrow’s market trends. We invite manufacturers to join us as sponsors of this initiative! 💡 Enjoy exclusive benefits such as early access to findings, the ability to influence research questions, and a strategic advantage informed by Gen Z insights. Be part of the conversation shaping the future of design! To learn more about partnership opportunities: https://lnkd.in/g47Nsuey 👈 🤩 Gratitude to our current Gen Z Cohort sponsors: Mannington Commercial, Daltile, Bernhardt Furniture , and Carnegie.
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Insights from our first Gen Z Cohort virtual meeting! 💡A huge thank you to our Cohort members for an engaging discussion! One key takeaway emerged: while events remain a crucial part of our industry, they must evolve to meet the shifting priorities of Gen Z 🤔. Cohort members highlighted an increasing trend among their peers—many in Gen Z are choosing not to drink alcohol ❌, emphasizing the need for innovative experiences beyond traditional networking formats. To truly connect with this generation, we need to think creatively—consider alternatives to cocktail hours and focus on creating meaningful interactions. 🤩 Stay tuned for more insights as we continue our journey with this incredible cohort! 👉 Learn more about the Cohort and how you can get involved: https://lnkd.in/g47Nsuey ᐧ Alias Martinez, Designer, McCarthy Nordburg ᐧ Amanda Burcham, Associate + Director of Interiors, Modus Studio ᐧ Brannon Hardy, Associate | Designer, Gensler ᐧ Charlotte Noyes, Interior Designer, Elkus Manfredi ᐧ Chelsey Beardsley, Interior Designer, Clark & Enersen ᐧ Gabriel Blanchard, Interior Designer, Rockwell Group ᐧ Gemma Cullen, Owner, Form and Function, Co. ᐧ Janeallison Ortega, Associate, SCB ᐧ Jonathan Chow, Associate Interior Designer, DLR Group ᐧ Michelle Martin, Interior Designer II, HKS ᐧ Rachell Kim, Senior Associate | Design Lead, Corgan ᐧ Sarah Geske, Interior Designer, HOK 👏 We’d also like to extend gratitude to our current sponsors: Mannington Commercial, Daltile, Bernhardt Furniture , and Carnegie. #GenZCohort #FutureLeaders #Innovation
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📣 We are thrilled to announce the launch of ThinkLab’s 2025 Gen Z Cohort—a dynamic panel of emerging architects and designers who are set to drive the future of our industry! Through four engaging sessions throughout the year, this cohort will serve as a live research platform, exploring generational insights and fostering meaningful dialogue. As Gen Z steps into leadership roles, their values of sustainability, inclusivity, and innovation are reshaping material choices and design priorities ⭐️. Manufacturers have a unique opportunity to engage with this cohort, gain actionable insights, and align products with the evolving demands of tomorrow's decision-makers. Join us in this exciting journey to understand the priorities of the next generation! 💡 Learn more about the Cohort: https://lnkd.in/g47Nsuey 👏 Give a warm welcome to our Cohort members 👏 ᐧ Alias Martinez, Designer, McCarthy Nordburg ᐧ Amanda Burcham, Associate + Director of Interiors, Modus Studio ᐧ Brannon Hardy, Associate | Designer, Gensler ᐧ Charlotte Noyes, Interior Designer, Elkus Manfredi ᐧ Chelsey Beardsley, Interior Designer, Clark & Enersen ᐧ Gabriel Blanchard, Interior Designer, Rockwell Group ᐧ Gemma Cullen, Owner, Form and Function, Co. ᐧ Janeallison Ortega, Associate, SCB ᐧ Jonathan Chow, Associate Interior Designer, DLR Group ᐧ Michelle Martin, Interior Designer II, HKS ᐧ Rachell Kim, Senior Associate | Design Lead, Corgan ᐧ Sarah Geske, Interior Designer, HOK We’d also like to extend gratitude to our current sponsors: Mannington Commercial, Daltile, Bernhardt Furniture , and Carnegie . #GenZCohort #FutureLeaders #Innovation
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ThinkLab reposted this
Second stop this week was sunny Houston, TX with the amazing team at Shaw Industries. This is the third time I have taken the Shaw stage in the past 6 months and (not unexpectedly) I have already gotten emails from some of their amazing RVPs applying ThinkLab insights! Thanks to Kelley Fain, Brenda Knowles , Jason Thiry , Megha Shah , Jeff West , Tatum Sprinkle and probably others I’m forgetting. Thank you for trusting me to make your event a success!
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