The PR Net

DEI isn’t disappearing—it’s evolving. As brands move away from performative statements and weave inclusivity into broader business strategies, marcomms pros must rethink their approach. Jenny Medina Morris of Omniculture Communications breaks down what this shift means for communicators — read the blog here: https://lnkd.in/dtDYyBxV

Future Focus is just three days away! As we gear up for our third annual summit, we’re reflecting on last year’s incredible lineup of experts who led conversations on media, events, influencer marketing, AI, affiliate strategies, and more. Haven’t secured your ticket yet? Click here to purchase one before Friday’s event: https://lnkd.in/gKCSYYxk

From leading entertainment marketing at Marriott to launching +Pavlov Creative, Diana Pavlov has built a career on bold ideas and strategic vision. In a new interview, she shares insights on her career journey, her approach to disruptive brand experiences, and what’s next for +Pavlov Creative. Read it now: https://lnkd.in/dtszcRGw

Writing content that ranks starts with competitor research. This week, we got schooled in #SEO essentials for marcomms pros by Cara Corbett, Partner Growth Manager at SUSO Digital. Among the key takeaways were these tips for smart and effective research. Cara shares that following the above tips “ensures that your content not only meets user intent and provides value, but also aligns with what search engines prioritize.” Click here for more lessons from our chat: https://lnkd.in/g85K_hwd

Just over one week to go! We hope to see you next Friday, April 4th at SECOND, Kimpton Eventi’s stunning event space, for our third annual Future Focus conference. With its versatile spaces and innovative seasonal cuisine, SECOND is the perfect setting for this exciting industry summit. Tickets are going fast, so secure your spot now: https://lnkd.in/gKCSYYxk

A principle of The PR Net since its founding, networking isn’t just about handshakes and LinkedIn requests—it’s about building meaningful connections. Our founder Lisa Kay Smith joined Zoe Weisberg Coady on The Not Perfect Networking Podcast to share her insights on making networking feel more natural, authentic, and effective. Tune in for tips on forging real connections (and pitfalls to avoid) in today’s professional landscape. iHeart: https://lnkd.in/dhs6i9_3 Amazon: https://lnkd.in/dfnVuscH Apple: https://lnkd.in/eraqB8hZ Spotify: https://lnkd.in/eN8nBPpU

10 panels. Game-changing insights. The industry’s best. The PR Net Future Focus agenda is here, with a lineup uniting global industry leaders set to dive into the biggest trends shaping media, marketing, and communications today. Swipe through to meet our speakers and moderators, and click here to buy tickets before they sell out: https://lnkd.in/gKCSYYxk

Staying ahead in a fast-changing industry requires the right media mix. NINICO® breaks down the key strategies shaping 2025 and how brands can lead the way—read more here: https://lnkd.in/gfuEsVEg cc: Nicholas E. Adams, Sarah Farrant

All eyes are on the global luxury market as brands navigate new strategies and partnerships to maintain cultural relevance and drive growth. Social and influencer intelligence platform WeArisma’s latest report highlights key shifts, from high-profile partnerships and earned media growth to a focus on resonance over traditional metrics, providing insights every luxury marketer should know: https://lnkd.in/gSfzqE5b

Future Focus, our one-day conference celebrating marcomms innovation and uniting global industry leaders, is just two weeks away. Secure your tickets now to hear from a stellar speaker lineup, including James Nord Founder and CEO, Fohr; Meredith McLuckie, Senior Manager, Influencer Strategy, DICK'S Sporting Goods; Courtney Vanpraag, Affiliate Coach, impact.com; Parker Olson, Co-Founder, PodPitch; Sara Joseph Noyes, Executive Vice President, BerlinRosen; Erin Dixon, Executive Editor, Dossier Journal; Paul Miser, Executive Vice President & Group Director, Digital, 5WPR; and Mary Blanton Ogushwitz, Executive Vice President, Magrino Public Relations. Details and tickets: https://lnkd.in/gKCSYYxk