Service Business Mastery Podcast

Dancing techs are winning more leads than your ads. In this episode of Service Business Mastery, recorded live at The Rilla Masters2025 event in Las Vegas, hosts Tersh Blissett and Josh Crouch 🐂🎯 invite guest Mike Venidis 🦏, Chief Experience Officer at RYNO Strategic Solutions, LLC, to unpack how creativity meets virality in home service content-and how TikTok has turned HVAC techs into marketing kings. From dancing to humour to unforgettable brand moments, they break down what actually sticks in people’s minds and why it matters. Creativity is the new competitive edge. You don’t need a $50K ad budget-you need a scroll-stopping idea. The most viral content in home services isn’t about what you do. It’s about how you show up. Because nobody forgets the guy dancing in his uniform. Or the HVAC tech re-enacting a romantic car commercial. You remember it because it’s human, hilarious, and strategic. This isn’t just content-it’s marketing with personality. The brands winning now aren’t the biggest. 🎧 Listen to the full episode : https://lnkd.in/emy_Z2ei __________________________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required!  👉 Enroll Today - https://bit.ly/3CZTDte __________________________________________________________________ #contentmarketing #tiktokstrategy #hvaclife #smallbusinessgrowth #personalbranding #tradesmarketing #creativecontent #digitalmarketing

In this episode of the Service Business Mastery Podcast, recorded live at The Rilla Masters 2025 event, with guest Mike Venidis 🦏, Chief Experience Officer of RYNO Strategic Solutions, LLC. Discover his expert insights on adapting to AI-driven marketing, building trust in the digital space, and staying visible across platforms to grow a successful home services business in a fast-changing tech world.🚀 🎧 Check out the Full Episode here: https://lnkd.in/eUqGS39U 🎧 Watch on YouTube here: https://lnkd.in/emy_Z2ei Tune in as Mike Venidis shares expert advice, digital insights, and smart strategies to help home service pros embrace AI tools, build trust online, and stay ahead in today’s fast-changing marketing landscape! 📞📈 Sponsored by:  Sera Systems  UpFrog  CallRail  CompanyCam  MarketStorm  Relentless Digital Marketing Solutions  Rilla  Lace  #Autobot.ai Avoca  __________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required!  👉 Enroll Today- https://bit.ly/3CZTDte ___________________________________________________ #ServiceBusinessMastery #SubscribeNow #AIinMarketing #DigitalTrust #ReputationManagement #CreativeBranding #SearchOptimization #CareerResilience #TechAdaptation #YouTubeMastery #LeadershipInHomeServices

“Free” AI is just surveillance with better branding. In this episode of Service Business Mastery, recorded live at The Rilla Masters 2025 event in Las Vegas, hosts Tersh Blissett and Josh Crouch 🐂🎯 invite guest Mike Venidis 🦏, Chief Experience Officer at RYNO Strategic Solutions, LLC, to explore the behind-the-scenes data deals fueling AI platforms, the real motives behind “free” tools, and how large language models are rewriting the value of your digital footprint. If it’s free, it’s feeding on you. Your personal data is not just collected-it’s quietly monetized at scale. AI companies aren’t training intelligence from scratch. They’re buying your conversations. Data is the new currency-and you’re paying without realizing it. Open source isn’t generosity. It’s bait. When something as powerful as an LLM is “free,” ask what’s being extracted in return. Reputation management is no longer optional-it’s infrastructure. Understanding how search engines and LLMs rank, reference, and reward content will be the new survival skill in marketing. 🎧 Listen to the full episode : https://lnkd.in/emy_Z2ei ______________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required!  👉 Enroll Today - https://bit.ly/3CZTDte ______________________________________________________ #marketingstrategy #AIethics #digitalintelligence #datamonetization #reputationstrategy #businessgrowth #openai #smartermarketing

In this episode, recorded live at The Rilla Masters 2025 event in Las Vegas, we welcome Mike Venidis 🦏, Chief Experience Officer of RYNO Strategic Solutions, LLC. He shares expert insights on digital marketing and the fast-changing world of AI in the home services industry. Join us as Mike discusses the importance of trust, being seen across platforms, and adapting to AI-driven search trends. He also shares his inspiring journey of resilience and how creativity and purpose have shaped his leadership and marketing strategies for long-term business success.📞🚀 🎧 Check out the Full Episode here: https://lnkd.in/eUqGS39U 🎧 Watch on YouTube here: https://lnkd.in/emy_Z2ei Mike Venidis, a digital marketing expert at RYNO Strategic Solutions, LLC, shares how to stay ahead in a tech-driven world. He offers smart tips on using AI tools, building digital trust, and boosting online visibility. Hear how his life story shaped his mission to help others grow. Don’t miss these powerful insights! This episode is kindly sponsored by: Sera Systems  UpFrog   CallRail  CompanyCam  MarketStorm  Relentless Digital Marketing Solutions  Rilla  Lace  Autobot.ai  Avoca __________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required!  👉 Enroll Today- https://bit.ly/3CZTDte ___________________________________________________ #ServiceBusinessMastery #AIinMarketing #DigitalTrust #ReputationManagement #CreativeBranding #SearchOptimization #CareerResilience #TechAdaptation #LeadershipInHomeServices

Warranties are designed to make you lose. In this episode of Service Business Mastery, recorded live at AHR Expo in Orlando, hosts Tersh Blissett, Co-Founder and Chief Experience Officer at Trade Automation Pros, and Josh Crouch 🐂🎯 the Founder of Relentless Digital Marketing Solutions, talk about the frustrations of warranties, service bulletins, and avoiding costly surprises. Ever been hit with a massive repair bill because of a technicality? A service that should have been covered wasn’t. A small issue ignored turned into a $4,000 problem. Customers don’t know what they don’t know. And when they find out the hard way, they’re not going to be happy. That’s why businesses need to be proactive. Checking service bulletins, warning customers about deadlines, and catching issues before they become expensive fixes-it’s not just good service, it’s damage control. Because a frustrated customer doesn’t just cost you one sale. It costs you trust. Clear communication today saves headaches tomorrow. Small details can be the difference between a smooth transaction and a lost client. 🎧 Listen to the full episode: https://lnkd.in/eHvv6wCt ____________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required!  👉 Enroll Today - https://bit.ly/3CZTDte ____________________________________________________ #CustomerService #BusinessGrowth #ServiceIndustry #TrustMatters #ProactiveService

A process isn’t real until it survives without you. In this episode of Service Business Mastery, recorded live at AHR Expo in Orlando, hosts Tersh Blissett, Co-Founder and Chief Experience Officer at Trade Automation Pros, and Josh Crouch 🐂🎯 the Founder of Relentless Digital Marketing Solutions, remind everyone that a repeatable task isn’t a process until someone else can follow it from start to finish without help. You can’t delegate what you haven’t documented, and you can’t fix what you haven’t tested. If your process still lives in your head, it’s not a system - it’s a liability. Record it. Pass it off. Watch where people get stuck. Then fix it and do it again. Clarity doesn’t happen in your brain. It happens when someone else can follow your steps without texting you five times for clarification. Stop gatekeeping your own operations. Start building processes others can actually use. Your company can’t grow if every process depends on you. Let systems do the heavy lifting so your people can shine. 🎧 Listen to the full episode: https://lnkd.in/eHvv6wCt __________________________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today - https://bit.ly/3CZTDte __________________________________________________________________ #processdriven #hvacops #businessclarity #delegationdonewell #hvactips #contractorgrowth #smoothoperations #tradesystems #servicemastery #entrepreneurmindset

Stop expecting your team to memorize policies. In this episode of Service Business Mastery, recorded live at AHR Expo in Orlando, hosts Tersh Blissett, Co-Founder and Chief Experience Officer at Trade Automation Pros. and Josh Crouch 🐂🎯 the Founder of Relentless Digital Marketing Solutions, talk about using AI to make company policies and SOPs easier to access. Ever had an employee ask about PTO, smoking policies, or holiday pay-only to dig through a 50-page handbook for the answer? That’s wasted time. Now, imagine a chatbot that instantly pulls the right policy when you ask. No searching, no confusion-just the exact answer in seconds. That’s the power of putting your handbook into a custom AI. It keeps everything locked in, private, and consistent. No internet access, no outside data-just your policies, ready when your team needs them. Efficiency isn’t just about doing things faster. It’s about making information easy to find so people can focus on their work. 🎧 Listen to the full episode: https://lnkd.in/eHvv6wCt __________________________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required!  👉 Enroll Today - https://bit.ly/3CZTDte __________________________________________________________________ #ServiceBusiness #Automation #AIforBusiness #Efficiency #SOPs

Capability isn’t an excuse to keep doing the work. In this episode of Service Business Mastery, recorded live at AHR Expo in Orlando, hosts Tersh Blissett, Co-Founder and Chief Experience Officer at Trade Automation Pros, and Josh Crouch 🐂🎯 the Founder of Relentless Digital Marketing Solutions, challenge the everyday hustle mindset and dig deep into what it actually means to build a scalable business with systems that don’t rely on you. If you’re asking, “What should I automate?” - that’s already the wrong mindset. Don’t wait for someone to tell you what to do. Track what you repeat. Anything done manually, more than once, deserves automation. Still holding on to that task because you're "good at it"? That’s ego. That’s the hero complex. And it’s the fastest way to stunt your business growth. Optimize the process. Automate what you can. And if you can’t automate it? Delegate it. Because capability doesn’t equal priority. Just because you can do it doesn’t mean you should. 🎧 Listen to the full episode: https://lnkd.in/eHvv6wCt __________________________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today - https://bit.ly/3CZTDte __________________________________________________________________ #tradescaling #hvacstrategy #smartbusinessmoves #automateordie #servicetechlife #contractorgrowth #delegatebetter #optimizeprocesses #hvacmindset #businesswithoutburnout

In this episode of the Service Business Mastery Podcast, recorded live at AHR Expo in Orlando, with hosts Tersh Blissett, Co-Founder and Chief Experience Officer at Trade Automation Pros, and Josh Crouch 🐂🎯 the Founder of Relentless Digital Marketing Solutions talk about how AI and automation are changing the service industry. Tersh shares simple ways to keep your business strong while using new tech to build better customer relationships and run things more smoothly.🚀 🎧 Check out the Full Episode here: https://lnkd.in/e2wtyQfn 🎧 Watch on YouTube here: https://lnkd.in/eHvv6wCt Join Tersh Blissett as he gives easy tips and smart advice to help service pros keep up with new trends, use AI and automation the right way, and stay ahead of the competition.📞📈 📞📈 Sponsored by:  Sera Systems UpFrog  CallRail  CompanyCam  MarketStorm  Relentless Digital Marketing Solutions Rilla  Lace  #Autobot.ai Avoca  __________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required! 👉 Enroll Today- https://bit.ly/3CZTDte ___________________________________________________ #ServiceBusinessMastery #AIInServiceIndustry #CustomerEngagement #CareerDevelopmentInService #TechnologyInBusiness #ProcessOptimization #NavigatingChange #LeadershipInTechnology #OperationalEfficiency

An inconsistent SOP is worse than no SOP at all. In this episode of Service Business Mastery, recorded live at AHR Expo in Orlando, hosts Tersh Blissett, Co-Founder and Chief Experience Officer at Trade Automation Pros, and Josh Crouch 🐂🎯 the Founder of Relentless Digital Marketing Solutions, talk about the chaos of SOPs and how automation can fix it. SOPs are supposed to bring order, but when everyone writes them differently, they do the opposite. One is detailed with bullet points. Another is a single vague sentence. And now, nothing is standard. That’s why automating SOP creation changes everything. A tool that ensures every process follows the same format, keeps branding intact, and eliminates confusion? That’s a real fix. No more wasting time rewriting or guessing what an SOP actually means. Just clear, usable instructions every time. Because SOPs aren’t just documents. They’re the foundation of how a business runs. 🎧 Listen to the full episode: https://lnkd.in/eHvv6wCt __________________________________________________________________ Learn how to automate tasks, save time, and increase your profit. No coding required!  👉 Enroll Today - https://bit.ly/3CZTDte __________________________________________________________________ #ServiceBusiness #Automation #SOPs #BusinessGrowth #AIforBusiness