Razorfish

Meet our 2025 Q1 Values in Action winners. They each exemplify our Razorfish core values day in and day out. 🙌

#shoptalk Recap Alert: Publicis Commerce and the amazing Mary Cusick are sharing a trends report featuring POVs from thought leaders across PublicisGroupe, including Razorfish's David MacDonald. RSVP and join us on Tuesday, April 8, at 2:00 PM EST https://lnkd.in/eZKZCVwq

As the TikTok deadline looms, brands and creators seek out new digital havens.

Trump team's Signal leak, McDonald's launches a Minecraft Movie Meal, and more.

I’m thrilled to announce Razorfish has published it's third wave of research on Generation Alpha today! This report dives into Alphas’ perceptions of five key industry verticals: beauty, finance, automotive, food, and luxury. Adrianne Pasquarelli and I had a fantastic conversation about the findings, which she summarized for Ad Age here: https://lnkd.in/ggdCeTWZ #GenAlpha #WeAreRazorfish #AdAge

Is the internet optimized for #AI slop?

How can CRM feel more VIP?   Car incentives often feel more like a sales tactic than a personalized touch. Stellantis was determined to change this, and we were thrilled to partner with them to create an experience that transformed their offers into genuine gifts—personal, exclusive, and with just the right touch of urgency.   Discover how we worked with Stellantis to turn generic deals into smart, surprising moments tailored uniquely for each consumer: https://lnkd.in/gAgtxUCj

In the latest episode of Productside Stories, Anne Veit, Head of Product Strategy at Razorfish, joins Rina Alexin to delve into the unique nuances of being a product strategist in an agency environment as opposed to in-house roles.    Anne shares her insights on: Product Acceleration Teams: Discover how Razorfish forms cross-functional teams that not only move swiftly but also execute at scale. AI & Product Innovation: Learn how Razorfish’s approach cuts through the hype to deliver genuine business value.   If you’re curious about managing products for multiple clients or tips for thriving in a dynamic, client-focused landscape, this episode is a must-listen!   #ProductManagement #Innovation #AI #ProductStrategy #WeAreRazorfish

🎉 That's a wrap, SXSW! 🎉 Our time in Austin was incredibly inspiring - packed with networking, learning, and team-building experiences. This year, SXSW emphasized the importance of human connection, serving as a platform for insightful discussions about both the future of our industry and the broader scope of humanity as we journey through a rapidly evolving tech landscape. While the thought provoking insights and conversations were a highlight, being able to experience it all in person with the best team in the world was truly unparalleled. A heartfelt thank you to all the Fish, our clients, and the incredible new connections we made—each of you helped make SXSW an unforgettable experience! #SXSW2025 #SXSW #WeAreRazorfish

Razorfish wrapped up SXSW with a panel that delved into the potential of #Web3 and #blockchain technology for the future of customer loyalty. Moderated by Dani Mariano - panelists Nicole Wojtalewicz, Christopher Outram and Vlad Avesalon explored how brands can evolve their loyalty programs to transcend transactional engagement to forge deeper and more meaningful relationships with customers. Web3 and blockchain offer innovative approaches to ownership and engagement and as these technologies become more accessible, the future of loyalty programs will undeniably be more dynamic and customer-focused, nurturing stronger and more lasting loyalty. #SXSW #SXSW2025 #WeAreRazorfish #CustomerLoyalty #Web3 #Blockchain #BrandEngagement #ModernLoyalty #LoyaltyPrograms #Razorfish