PartnerCentric, Inc.

Affiliate marketing should be a strategic growth driver—not a guessing game. But when data from platforms like Google Analytics or Adobe doesn’t line up with affiliate network reports, it’s hard to know what’s really working. The result? Wasted spend and missed potential. That’s where FUSE™ Precision comes in—the first attribution solution designed specifically for affiliate marketing. It cuts through the noise, delivering unbiased insights, accurate performance data, and smarter budget decisions. Finally, a true source of truth for partnership marketing. Better data. Better decisions. Bigger impact. Is your attribution setup empowering your growth—or clouding it? Let’s connect. https://lnkd.in/g6KdKRb2 #affiliatemarketing #affiliatemanagement #affiliatetech #affiliatedata #affiliatestrategy

Behind every successful leader is a strong team. But, building that team doesn’t always come easy, especially when you're just starting out. The foundation of a high-performing team is built on trust, collaboration, and clear communication. When managers lead with support and respect, they create a culture where people feel valued—and motivated to give their best each day. At PartnerCentric, we know how vital it is to have the right people in the right seats. It frees up leaders to focus on innovation, growth, and the big picture. In this Fast Company article, board members share one best practice each for building teams that drive creativity and performance across the board. Make sure to check out our Founder & CEO Stephanie Harris' tip! https://lnkd.in/eqd7wmJ8 #leadership #CEO #teamwork #workplaceculture #companyculture

Success doesn’t always come from the latest technology or the perfect market opportunity—though those help. More often than not, it starts with strong partnerships. That was the case for a globally recognized, woman-owned fashion brand looking to scale through Card-Linked Offers (CLOs). The opportunity was clear, but attribution wasn’t. Without order IDs tied to CLO purchases, tracking true incremental sales and optimizing ROAS became a serious hurdle. How did we help them overcome it? Find out here: https://hubs.ly/Q03gCg9-0 #affiliatemarketing #affiliatemanagement #affiliateexpertise #affiliatetech #affiliatedata

Data tells a story—our job is turning that story into action. 2024’s economic and political rollercoaster had a clear impact on consumer confidence. Shifts in spending and behavior showed up in the data, and our insights team was ready. By translating those patterns into strategy, we help brands optimize their affiliate programs and move faster from click to conversion. Because numbers alone don’t drive growth—insightful action does. Get some key insights in this blog! https://lnkd.in/g8pMAFJ5 #affiliatemarketing #affiliatetech #affiliatestrategy #affiliatemanagement

Influencer marketers: Don’t sleep on TikTok Shop. It’s often been overlooked in the ecommerce world—but TikTok Shop might just be the most powerful social storefront out there. With seamless in-app purchasing and product links embedded directly in sponsored videos, it’s never been easier for influencers to drive conversions without ever losing user attention. If TikTok Shop isn’t already part of your influencer marketing strategy, it’s time to change that. More on how to do just that in this article. https://lnkd.in/gdZnRyDU #socialcommerce #influencermarketing #affiliatemarketing #retailmarketing

Google algorithm update. Few phrases cause more panic in digital publishing—and this latest one? It's a game-changer. Over the past month, Google’s spam crackdown has shaken the affiliate marketing world. What started as a tremor has turned into a full-blown quake, with aftershocks reaching even the biggest names in media. Dotdash Meredith, CNN, and others are pulling back on freelance content—not to cut costs, but to meet Google’s rising quality bar. In the age of AI, affiliate marketing is being forced into a new era of quality control. Writers, marketers, and publishers: it’s time to adapt. Here’s what’s going on—and why it matters. https://lnkd.in/eh_D9z4a #affiliatestrategy #affiliatemanagement #affiliatemarketing

Displate—famous for its eye-catching metal posters—had a big goal. The company set its sights on growing in the U.S. market, but they needed an affiliate program that could scale fast and deliver real impact. That’s where we came in. With Q4 approaching and big revenue targets on the line, PartnerCentric crafted a performance-driven strategy built for speed and scale. Using our proprietary FUSE™ technology to identify high-value partners and fine-tuning commission models for sustainable growth, we helped Displate surpass its goals—and then some. The result? A high-performing program built for long-term momentum. Because with the right strategy, smart partnerships, and the right tech, bold goals become bottom-line wins. https://lnkd.in/gAmRYtdK #affiliatemarketing #affiliatetech #affiliatestrategy #affiliatemanagement

TikTok Shop is going global—again. Fresh off launches in Spain and Ireland, TikTok Shop is expanding into France, Germany, and Italy, accelerating its European growth despite ongoing U.S. regulatory uncertainty. With local partnerships (think Carrefour and AboutYou) and services like “Fulfilled by TikTok,” the platform is clearly doubling down on making social commerce mainstream. What's more: U.S. users continue to engage, with January sales up 153% YoY and Gen Z leading the charge. Social commerce isn't just a trend—it's an evolving global retail ecosystem. Is your brand ready? Let's explore more in this article from Net Influencer. https://lnkd.in/gEJv64c5 #socialcommerce #influencermarketing #affiliatemarketing

More customers. Better partners. Bigger wins. That’s what Sideshow unlocked with PartnerCentric in their corner. We don’t just manage affiliate programs—we engineer results. See how our strategy delivered where it counts. https://lnkd.in/gxeKyy46 #affiliatemarketing #affiliatemanagement #affiliateexpertise

🚨The next big thing? Future-proofing marketing spend? 🚨 Todd Crawford & Stephanie Harris, CEO of PartnerCentric, Inc. have the inside scoop 👀. https://lnkd.in/dUfNDG6M