Little Saints

For those of you who don't know Luke Storey, he's an OG thought leader whose "The Life Stylist" is consistently among the top 20 biohacking, spirituality and personal development podcasts. I met Luke at a neurofeedback intensive at Holon, where Dr. Amy Albright (Herrera) and neuroscientist Drew Pierson mapped our brains and led us in a variety of neurofeedback modalities. (My work at Holon will be the subject of many other posts.) We went deep on this one, talking about how my spiritual practices (including meditation, aya***, tree hugging and neurofeedback) are vital to Little Saints success, and where I see the future of nightlife going (hint: it's not sound baths). Thank you Luke for this expansive conversation and for your enthusiasm for Little Saints - I'm so honored to be able to share my story with you and your listeners. Spotify link here: https://lnkd.in/d7QkBytb Youtube link here: https://lnkd.in/d_tPvYJ5

In February 2025, Little Saints circulated a 7-minute survey about Dry January, why people are choosing Little Saints and the evolution of drinking habits to our 160,000+ subscriber email list. We got 1,106 responses. As you'll see from the results below, the survey demonstrates that 94% of people who buy non-alc (or at least those who buy Little Saints) also drink alcohol, 80% are planning to drink less alcohol in 2025, and the major driver of less alcohol consumption is being aware of how unhealthy it is for us. We loved to also see that the 14% of people who do not intend to drink less alcohol buy Little Saints for the mushroom benefits. Would love to hear your thoughts about whether any of this is surprising or helpful in the comments. #nonalcoholic #mushrooms #mocktails #dryjanuary

A dream come true: Little Saints was first in the tank on Shark Tank Season 16! Enormous gratitude to Mindy Zemrak, CSA and the team at Shark Tank ABC for choosing to put Little Saints and non-alcoholic mushroom cocktails at the forefront of cultural relevance. The punchline for those of you who haven’t watched the episode was NEVER SETTLE for less than your worth. And always trust your intuition. I turned down 3 offers from Rashaun L. Williams and Kevin O'Leary, all of which were at least 50% less than the $10M valuation I was offering. This $10M reflected a significant discount for a potential Shark’s value as an investor, but they didn't think that was enough. After the show taped, we closed a $1M angel round at a $20M valuation; i.e. 4x the valuation offered to me by the Sharks, and 2x what they considered “way too high” and “unreasonable”. And for the record, this $20M was a discounted rate available only to existing investors, and set before our successful launch at Sprouts Farmers Market, where we were the #1 selling non-alcoholic brand in Innovation in Q3. We intend to raise Series A at a much higher valuation to reflect the millions of $$ in revenue generated since we filmed. Thank you to our friends in non-alc who have paved the way for our category to reach new heights, including Melanie Masarin who pitched Ghia on Shark Tank Season 14. If Jordyn Holman of the The New York Times says that Shark Tank is a predictor of economic trends, then we’re in for a lot more non-alcoholic beverages and fearless founders who trust their gut. Watch the episode here: https://lnkd.in/eWyJ5i99 #nonalcoholic #sharktankabc #sharktank #mocktails #mushrooms

I’ve been keeping this a secret for way too long…. Little Saints is on the Season Premiere of Shark Tank Season 16!! It airs next week for the first time - October 18 at 8pm EST - and I’ll be watching it for the first time right along with you. Thank you to everyone who has been following my wild journey as founder of Little Saints to this point. Consider yourselves the mavens and early adopters … it’s about to get a lot wilder. If you are Miami-based, send me a note - we’re having a rager of a watch party and we want you to join us 🦈. And if you want to watch it with your friends and family and say “I know that crazy person!”, we have a gift for you - everything on the site is 15% off through the weekend so that you can be stocked when it airs. www.littlesaints.com #sharktank #nonalcoholic #femalefounder #zeroproof #mocktails

Best job of all times right here ... This is a junior-level role (a few years of experience in content creation and social media management) with a lot of room for growth. Must be Miami-based, no agencies please. Thank you for sharing this with anyone you think may be a good fit!