We believe that irregular thinking delivers exceptional results and that iteration is the new creative process. It is this powerful combination that is at the core of all that we do. Based in NYC, we are a full service creative agency with an adventurous spirit, a hands-on approach, and a modern understanding of culture and distribution that allows us to strategically align our work with the appropriate platforms and to quickly and efficiently adjust in real time. We believe in collaboration, invention and honesty and we revel in a challenge. Which isn’t at all surprising with a name like Joan. Throughout history various Joans have shown up on the scene and completely changed the landscapes. From rock and roll, to comedy, to helping put a new face on the protest of the 60’s and of course, to our favorite Joan who triumphed on the French battlefields, these Joans knew that the combination of talent, ambition, curiosity, imagination, an eternal work ethic and a completely irregular perspective from the norm would allow them to question, challenge and change. It is this approach, coupled with our independence, flexibility and wide range of brand experience, as well as our shared philosophy around client relationships of truly listening, understanding, not overcomplicating and creating work that speaks directly to our clients’ needs that unifies us to all the Joans in this world. And it is our dedication to creativity, collaboration and distribution, with employees who are all owners and contributors, that leads to the unique thinking and outstandingly effective business results we deliver at Joan.
External link for JOAN Creative
44 Wall St
New York, NY 10005, US
Trumpeting this one loudly. JOAN is growing and seeking killer Creative Directors and ACDs. Yessssssss.
We're looking for fearless creatives with taste, teeth, and range. Award winning pen slingers and visual tacticians. CDs. ACDs. People chasing the best work of their lives. You know who you are. If you’re interested, drop Victoria Keenan a note.
⚽ 👉 "Red chairs have popped up around Manchester in an effort to set a new record for the Women’s Super league” ⚽ 👉 doubling as virtual ticket booths. 🔴 JOAN UK keeps it going, with new work for Manchester United Women’s Football Club. 🔴 The ‘Take a Seat’ campaign is popping up all over Manchester, with the ambition of breaking the record for the highest-attended Barclay’s Women’s Super League fixture for the Women’s Derby at Old Trafford. To unite the city on the Red Chairs of Old Trafford, we dropped an ode to these infamous red chairs across Manchester City. At tram stops, Comedy Clubs. Bars, Restaurants and Iconic Club Pubs. Chairs that doubled as ticket booths—giving fans a chance to snag seats for the women’s derby of the year: Man United vs. Man City at Old Trafford. LFG, Man U Women and JOAN Creative UK!!! #sportsmarketing #women #branding #advertising
Meet The Cast. We brought together eBay’s new class of tastemakers and trendsetters for the official launch of our new creator program. Then we hit the Vogue Vintage Market, with thanks to eBay, where The Cast pulled up in pre-loved looks and made it personal. The tone’s been set. Keep an eye out for what’s next. JOAN Studios
We love seeing our work be so.... cling-y. Love Island All Stars is long gone, but we’ve been canonized into its lore forever. eBay x Love Island, by JOAN Creative London.
JOAN Studios coming in HAWT with ... sexy lingerie... for air fryers? Because you never knew what love was until you air fried a Red's burrito. A highly unusual partnership between premium lingerie designer Thistle and Spire and Red's All Natural. It's what to give the one you love, if the one you love is an air fryer. Brought to you via JOAN Studio's new subscription product, Play Pass, engineered for fast turn social, collabs, content and cultural experiments. Thanks for covering and having fun with the story, Tim Nudd and Ad Age.
A sizzling new series from the minds of JOAN. Starting with our co-Founder and CEO, Lisa Clunie, and her (extremely well versed) Hot Take on the Luxury Category. Dig in!
Let me confess something: I'm hopelessly, ridiculously obsessed with this category. I didn't just dip my toe in either—I dove headfirst, abandoning my advertising career in my mid-twenties to study fashion design at Parsons. I toiled away in New York before coming to the humbling realization that while I might not be the next McQueen, I could market the hell out of one. Which is why I'm obsessed with the changes and lessons coming from this category. Trust me, you'd be smart to pay attention to what's happening here because these aren't just fashion lessons—they're the blueprint for any brand that doesn't want to be left behind, gathering dust in the clearance bin of irrelevance. Ready for some unfiltered truth? Tighten your seatbelts. We're not doing the scenic route.
WOW! Thrilled to see our co-Founder and CCO Jaime Robinson shortlisted for CCO of the Year by AdAge’s Creativity Awards. Thank you, Ad Age. We’re honored to be in such baller company. Big cheers to all of the JOANs across all of the departments and offices who used their creative brilliance to make this year so special, and of course our incredible clients who put so much of themselves into what we build together.
Campaign US's State of the Nation is speaking to the industry through leaders of agencies, trade bodies and media practitioners. They want to know what these leaders think of the state of advertising as we see it. They asked. And JOAN CEO Lisa Clunie answered: "The most successful purpose-led approaches today are less about grand statements and more about tangible impact, realistic ambitions and genuine connection to the brand's core role in consumers' lives." Thank you Campaign US! How do you see purpose working best today? https://lnkd.in/gcXzdacf
"True reinvention isn't a facelift -- it's honoring your roots while redefining your purpose for the future." Last week at SXSW's Brand Innovators Summit, JOAN's Lisa Clunie joined eBay's Emily O'Hara to unpack eBay's brand transformation. The panel explored how innovation, customer centricity, and digital evolution help brands resonate with the next generation. Big thanks to Jamie Elden for moderating, Brand Innovators for hosting, and eBay for their partnership in building a brand as human as its community.