Denim Deal

🌍 Our new website is LIVE! 🎉 We’re thrilled to unveil the new Denim Deal website—a global hub for those driving the future of circular denim. Whether you're a brand, recycler, mill, value chain partner or simply passionate about sustainability, this is your space to explore, connect, and take action. 🔎 What’s inside? 👖 Insightful workshops & Seminars (Member exclusive) 🤝 Exciting collaborations (Member exclusive) 🌱 Our mission & impact in circularity and scaling POCR cotton 👉 Check it out now: www.denimdeal.net Join us in shaping the future of denim—let’s make a difference together! Made with the support of Super Stories #DenimDeal #SustainableDenim #CircularFashion #JoinUs Nicolas Prophte Romain Narcy

🌍 A Global Vision, Rooted in Regional Action At Denim Deal, we believe that scaling post-consumer recycled (POCR) cotton requires a global approach—but one that is deeply connected to regional ecosystems. That’s why we’re building a network of regional hubs, designed to plug into local realities: 🔹 Tapping into regional textile waste streams to close the loop locally. 🔹 Aligning with national policies & regulations to drive effective change. 🔹 Working within existing supply chains & business models to scale sustainably. 🔹 Strengthening local innovation while contributing to a broader, global impact. By leveraging regional strengths, we ensure that circular solutions are scalable, adaptable, and truly embedded in the realities of each market. Because a one-size-fits-all approach won’t work—but a globally connected, regionally empowered model will. #DenimDeal #CircularDenim #PostConsumerCotton #SustainableFashion #GlobalImpact #RegionalInnovation #FutureOfDenim

Pre-Launch Announcement: 🚀 Something exciting is coming soon! 🚀 A brand-new start for Denim Deal is on the horizon! 🌍 We’re gearing up to launch our new global website—a space where brands, value chain partners, and denim enthusiasts can connect, learn, and collaborate on circular solutions. With our upcoming website, you’ll be able to: ✅ Stay updated on our workshops, talks, and collaborations (Exclusive to our members) ✅ Dive into our mission for Circular denim ✅ Join a growing community committed to circularity Mark your calendars for the 7th of April—we can’t wait to share this new platform with you! #DenimDeal #SustainableDenim #CircularFashion #ComingSoon

🧐 Why is Post-Consumer Cotton Feared? Many ask us about industrial waste—and while that’s important, it’s already being recycled at scale. But the real elephant in the room? The waste that comes after—when millions of garments are discarded and forgotten. So why is post-consumer cotton (POCR) feared? 👕 Sorting is complex—it requires solid operations and infrastructure. 📏 Limited specifications—unlike industrial waste, POCR doesn’t come neatly at 98% cotton. ⚠️ Contamination is a challenge—blended fibers, elastane, dyes… you name it. 🧵 Fibre length & yarn quality—getting it right requires some tweaking But here’s the thing: Mills can now easily work with 20% POCR. We know it works—the technology is there, the processes are improving, and brands are already making it happen. 🚀 What’s holding us back from scaling? The industry needs confidence. We have to connect the dots, optimize processes, and most importantly—believe in POCR. Half of the battle is breaking the psychological barrier that post-consumer cotton is too difficult. The future of denim is circular—and it’s time to push POCR forward. Who’s ready? #DenimDeal #CircularDenim #PostConsumerCotton #SustainableFashion #FutureOfDenim #Innovation #ScalingSolutions

This week the official launch of the Denim Deal France Hub took place in Paris. We were graciously hosted by the Embassy of the Kingdom of the Netherlands in France in Paris in collaboration with the Dutch Ministry of Infrastructure. A big thank you for their hospitality. Congratulations to the amazing team in France Stephane POPESCU and Vanessa LE BRIS for such a successful event. As the France hub doors open we look forward to welcoming new members to our initiative, adding further momentum to our mission to scale post consumer cotton and achieve our goal of producing 1 Billion pair of jeans containing at least 20% POCR cotton. Ministerie van Infrastructuur en Waterstaat Arnoud Passenier COSE361

What if the fabric of the future is already here—and we just haven’t embraced it yet? In my latest episode of Resilience Gone Wild, I sat down with textile engineer and Denim Deal founder Nicolas Prophte to talk about a massive untapped opportunity: recycled cotton and true circularity in fashion. As Nicolas puts it: “The technology is here. The will is there. The capability is there. But without brand commitment, the system can’t shift.” So what’s really holding us back? Many brands still don’t know the technology exists. Others worry recycled fabrics won’t meet quality standards, or that the margins won’t work. But Nicolas and his team are proving otherwise—with pilots, blind fabric tests, and international expansion. The kicker? Most designers and quality managers couldn’t even tell the difference between recycled and virgin cotton in a blind test. So if recycled cotton looks, feels, and performs the same—what would it take for us to demand it from every brand we buy from? In this clip, Nicolas breaks down the challenge: shifting mindsets, increasing visibility, and creating demand. Isn’t it time our clothes aligned with our values? Listen to the full episode (link in comments), and let me know: What role do you think brands—and we as consumers—should play in pushing for real change in fashion? #ResilienceGoneWild #SustainableFashion #DenimDeal #CircularEconomy #RegenerativeDesign #Resilience #CottonRevolution #PurposeDrivenBusiness #WinWinWin

🇫🇷 Today Marks the Official Launch of the French Denim Deal HUB! 🚀 We’re thrilled to announce that Denim Deal France is now live—and we’re officially welcoming new members! If you are a brand, mill, manufacturer, sorter, recycler, or any key value chain partner based in France—or working with French brands—this is your chance to be part of a groundbreaking movement to scale post-consumer recycled (POCR) cotton and accelerate denim circularity. 👖 Why join the Denim Deal France HUB? ✅ Lead the change in sustainable denim by integrating POCR cotton into production. ✅ Gain exclusive access to technical insights, workshops, and industry research. ✅ Collaborate with a strong network of brands, manufacturers, and innovators. ✅ Stay ahead of regulations and industry shifts in circular fashion. ✅ Showcase your commitment to sustainability to consumers and stakeholders. 💡 The denim industry is evolving, and together, we can make circularity the norm. Interested in joining? Reach out today—we’d love to have you onboard! #DenimDeal #DenimDealFrance #CircularDenim #SustainableFashion #PostConsumerCotton #FutureOfDenim #JoinTheMovement Stephane POPESCU COSE361 Vanessa LE BRIS

🇫🇷🚀 Last Chance to Register: The Launch of Denim Deal France! The Denim Deal is expanding—and France is next! This is your final opportunity to be part of the official launch of the French Denim Deal HUB, bringing together brands, manufacturers, and industry leaders to scale post-consumer recycled (POCR) cotton and drive denim circularity. 👖 Why you can’t miss this: ✅ Exclusive insights into the Denim Deal vision & goals ✅ Learn how to integrate POCR cotton into your collections ✅ Connect with key industry players & sustainability pioneers ✅ Get ahead of upcoming regulations & circularity challenges 📅 Thursday, March 27 | ⏰ 10:00 - 12:30 | 📍 Dutch Embassy, Paris The future of denim is happening now—and this is your chance to shape it. 🚨 Spots are limited—register now! [https://lnkd.in/eUf22vWW] COSE361 Stephane POPESCU Vanessa LE BRIS #DenimDeal #DenimDealFrance #CircularDenim #SustainableFashion #FutureOfDenim #LastChance

📚 KNOWLEDGE IS POWER – Unlock Exclusive Denim Deal Sessions! 👖♻️ Scaling post-consumer recycled (POCR) cotton is a journey that requires the right insights, connections, and expertise. That’s why Denim Deal members gain access to exclusive sessions designed to tackle key challenges and accelerate circular transformation. 🌍 What’s in it for you? 🔹 Strategy: How to effectively scale POCR in production. 🔹 Connections: Ever heard of waste speed dating? Let’s network smart. 🔹 Technical Challenges: Best practices for working with POCR cotton. 🔹 Circular Design: Making circular denim sexy & desirable. 🔹 Legislation: Creating visibility on what’s coming and how to apply it to your business. 💡 The denim industry is evolving—don’t get left behind! Join Denim Deal today to gain exclusive access to the knowledge that’s shaping the future. #DenimDeal #CircularDenim #SustainableFashion #KnowledgeIsPower #PostConsumerCotton #DenimInnovation

🇫🇷🚀 Last Chance to Register: The Launch of Denim Deal France! The Denim Deal is expanding—and France is next! This is your final opportunity to be part of the official launch of the French Denim Deal HUB, bringing together brands, manufacturers, and industry leaders to scale post-consumer recycled (POCR) cotton and drive denim circularity. 👖 Why you can’t miss this: ✅ Exclusive insights into the Denim Deal vision & goals ✅ Learn how to integrate POCR cotton into your collections ✅ Connect with key industry players & sustainability pioneers ✅ Get ahead of upcoming regulations & circularity challenges 📅 Thursday, March 27 | ⏰ 10:00 - 12:30 | 📍 Dutch Embassy, Paris The future of denim is happening now—and this is your chance to shape it. 🚨 Spots are limited—register now! [https://lnkd.in/eUf22vWW] COSE361 Stephane POPESCU Vanessa LE BRIS #DenimDeal #DenimDealFrance #CircularDenim #SustainableFashion #FutureOfDenim #LastChance