MENDED

"To become your customers’ favorite brand" ... that's why brands turn to us. Thanks Business Insider Nederland for featuring our mission in this full length article by Jelmer Luimstra. It talks about the upcoming EU repair regulation and how brands use MENDED to bring their customers back them. Loyalty and long-term profit is the name of the game, and repair is how you do just that. 📰 https://lnkd.in/ea_PsNJh #MENDED #CustomerExperience #BrandLoyalty Business Insider

Repair won! 🎉 The customer demand is spiking. Brands are rushing to repair. And MENDED is a winner of the Circular Innovation Awards 2025! 🏆 A highlight of last month, so as you can expect from us: here comes the video. First off, Guido Braam and Jaimy Nijnens hosted the paneltalk with Marieke van der Heijden and Maron van der Krieken, Anne-Marie Rakhorst! Maron's mantra? "You have to make it easy, to make it happen." Most of my time I connect via my videos through a little screen. That's why days like this - a room filled with people to make repair mainstream - are always extra special. A huge thank you to Utrechtse Circulaire Innovatie Top 2025 and Hilde De Groot, Ernst Worrell, Hans van de Guchte, Bert Groen, Jacques Rozendaal, Taco Jansonius VNO-NCW ROM Utrecht Region. Cheers to keeping clothes in play, Agnes #CircularInnovation #Award #Fashionbrands #Repair

🆘 "I bought this from you, so you fix it.” - says your customer For brands, these moments are high-stakes: 🚫 No repair option = an unhappy customer, lost trust, and a missed chance to make it right. Ⓜ️ A simple repair solution = loyalty, word-of-mouth, and a reason to come back. It’s about protecting your brand. About turning a #onetime buyer into a #lifetime customer. 💡 Let’s be clear: most customers don’t push for repair because they’re thinking about sustainability. They see it as a matter of quality and service — a basic #expectation from a brand they chose to trust. Up until the moment of purchase, every part of the customer journey is optimized. But when something breaks? ✨That’s the real test. ✨ The way a brand responds in that moment creates one of the most powerful (and OFTEN overlooked) touchpoints for loyalty. MENDED Cheers to keeping clothes in play, Agnes Video Snippet wearing MARTAN from Berlin Fashion Week where eBay Deutschland, Ann Claes and Catherine Hansmann invited me to do a panel with legends Manuel Braun Christina Schwarzkopf Mandy Krüger. MASJIEN Fashion Council Germany. #CustomerExperience #FashionRepair #BrandLoyalty #CircularFashion #CX #PostPurchase #RetailExperience #Repair

Repair won! 🎉 The customer demand for repair is spiking, brands are rushing to repair and now MENDED is a winner of the Circular Innovation Awards 2025! 🏆 Like little breadcrumbs, we are collecting another milestone on our journey of making repair mainstream. Most of my time I connect via my videos through a little screen. That's why days like this - a room filled with people to change minds about repair - are always extra special. A huge thank you to Utrechtse Circulaire Innovatie Top 2025 and Hilde de Groot, Ernst Worrell, Hans van de Guchte, Bert Groen, Jacques Rozendaal, Taco Jansonius VNO-NCW Midden ROM Utrecht Region. This is just the beginning... we’ll be in the national finals in April! Cheers to keeping clothes in play, Agnes #CircularInnovation #Award #Fashionbrands #Repair #CircularChangemaker

🗣️ My customers don't care about repair! If even #mainstream magazines start to care, maybe it's time to take a second look. 📣 InStyle featured our #repair partnership with ARMEDANGELS. Repair is trending, that's not new news for you. What's new is that modern repair speaks to an entirely new target audience: 72% (!) of MENDED users are "first-time fixers" 🤯 This is about reaching an entirely new market. "Many don’t know exactly how or where to get their clothes repaired. The partnership with MENDED helps make repairs accessible, effortless, and stylish." - Greta Fubel at ARMEDANGELS ✅ Next time you think, "My customer doesn’t care about this," take a closer look. Oh and if you need a clearer view, let our data help you. #repair #trending #mainstream #partnerships

🚨 WE'RE HIRING! 🚨 MENDED is looking for a Repair Partner Manager to help expand our European repair partner network, maintain quality, and engage with tailors. 🧵 Do you know the world of tailors, craftsmen, or fashion production? You don’t need to be a tailor yourself, but you should speak their language, understand their craft, and ensure high-quality repairs. 📍 Location: Germany or Netherlands 📄 Type: Freelance / Part-time possible Key responsibilities include: - Scouting and onboarding tailor partners - Maintaining repair quality standards - Training and supporting the network - Helping scale repair operations If you (or someone in your network) fits this role and wants to build a better way to keep clothes in play, let’s connect. 📩 team@mended.eu #keep #clothes #in #play #tailor #manager #MENDED #Europe #repair #fashion #clothes #circular #economy

MENDED goes #BerlinFashionWeek 📣 🗣️ It all started with Craig Crawford and Julia Aruni Kirschner. They kicked off the day (& had me at the edge of my seat). It was a pleasure to join the panel to talk about why brands are rushing to #repair, but this was my favorite part: 🎙️After the panel, I was armed with a camera and mic to chat with legends like Janis Kuenkler from reverse.supply, Roman Houlbreque from Retraced and of course Julia Aruni Kirschner from ARMEDANGELS. Real good stuff, so stay tuned for our 5-part BFW series! Thanks to eBay Deutschland and Fashion Council Germany for putting together such a superb mix of panelists and speakers, so I could meet half of my usual Linkedin-feed-faces in 3D. Tanja Lösching Ann Claes Manuel BraunCatherine Hansmann Mandy Krüger Christina Schwarzkopf Ana Kristiansson eBay MASJIEN Fashion Council Germany NIO Systemiq Ltd. Certilogo S.p.A. reverse.supply Portia Michele Casucci

🏆 🥳 MENDED got selected for the Circular Innovation Top 2025! 🙌 🏆 Specifically, we got selected as a Circular Changemaker 💡 How awesome that this is at our city of birth, Utrecht, where we started the journey to build a better way keep clothes in play. 🇳🇱 Clothing repair received multiple awards within a week which is a recognition for this beautiful craft. 🏆 Keeping clothes in play is here to stay! 💪 Thank you Gemeente Utrecht, Provincie Utrecht, Natuur en Milieufederatie Utrecht, ROM Utrecht Region, and all the members of the jury! 🙌 #keep #clothes #in #play #circulaire #innovatie #top #circular #innovation #top #repair #platform #EU

🥳🥳🥳 Wiehoeeee MENDED is 1 v/d 3 finalisten voor de MT/Sprout Startup van het Jaar! Uit de 12 finalisten, zijn wij samen met Firsty.app en Q*BIRD door de jury gekozen om a.s. dinsdag te strijden om de eerste plek. De jury bestaat uit Claire Tange van Joanna Invests, Tommy Hurley van Shamrock Ventures, Floor van Rooy van Parfumado en Quinten Selhorst van felyx. Part of Cooltra group en EWOR. 🙌 Heel vet dat 'building a better way to keep clothes in play' wordt herkend en erkend. 🚀 🤝 Meedoen? Mail ons via partnerships@mended.eu. Fijne woensdag allemaal! #getitMENDED #keep #clothes #in #play #repair #reparatie #circular #platform

Are you STILL waiting? 📦😅 LAST HOURS TO VOTE!! Want to see repair win #StartUpOfTheYear? Click, scroll down and vote for MENDED: https://lnkd.in/eWzBAAJk This is it. The final video in our "Startup of the Year" by MT/Sprout series. The poll is closing tonight. Hope you enjoy the extra entertainment we bring into the dusty #repair world! 📦📦📦 Cheers to keeping clothing in play, Agnes