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Artefact

Artefact

Bedrijfsconsulting en -services

Paris, Île-de-France 312.075 volgers

Over ons

Artefact is a leading global consulting company dedicated to accelerating the adoption of data and AI to positively impact people and organizations. We specialize in data transformation and data marketing to drive tangible business results across the entire enterprise value chain. Our 1500 employees operate in 23 countries (Europe, Americas, Asia, Middle East Africa) and we partner with 1000 clients, including 300 major brands like Samsung, L’Oréal, Orange and Sanofi. We provide customized services from strategy to operations: data strategy, data quality and governance, data platforms, AI factories, demand forecasting, data marketing & sales, AI for call centers, Data & AI School, specialized by industry sectors with dedicated consultancy and technology support.

Branche
Bedrijfsconsulting en -services
Bedrijfsgrootte
1.001 - 5.000 medewerkers
Hoofdkantoor
Paris, Île-de-France
Type
Particuliere onderneming
Specialismen
Data Marketing, Digital Marketing, eCommerce, AI Technology, Data Science, MLOps, Generative AI en Data & AI Consulting

Locaties

Medewerkers van Artefact

Updates

  • [#GenAINewsletter n°5 by our Artefact experts] We're ready to communicate with Dolphins now!🐬 👇 Here’s what you’ll learn about in this newsletter: 1️⃣ Top Highlights - Google introduces #DolphinGemma, an open-source #AImodel designed to decode #dolphincommunication by analyzing their vocalizations and generating dolphin-like sound sequences. - GPT-4.5 passed a version of the Turing test, fooling participants 73% of the time when using a persona prompt, according to a new study. - To commemorate its 50th anniversary, Microsoft held an event emphasizing its focus on AI, particularly through Microsoft 365 Copilot. - OpenAI introduced enhanced image generation capabilities in ChatGPT, powered by GPT-4o, its latest model offering improved realism and text rendering. 🚨 Breaking News 1. OpenAI releases a full report for building Agents 2. OpenAI pursued Cursor maker before entering into talks to buy Windsurf for $3B 2️⃣ Business News & Market Insights 📊 Surveys - In 2025, how are #GenAIusecases shaping up? The Harvard Business Review reports the evolution of Top GenAI use cases from 2025: 31% of top use cases fall under personal and professional support, (+14% vs. 2024), 15% were technical assistance and troubleshooting (-8% vs. 2024), with Therapy/Companionship/Organizing my life as top contenders. 🤝 Major Deals, Partnerships and Investments - Anthropic and Databricks have formed a five-year, $100 million partnership to provide AI agents… - Hugging Face has acquired Pollen Robotics, the French startup behind the $70,000 humanoid robot Reachy 2, in a move to bring open-source principles to robotics. - More to read in our news! 🚀 Business News - OpenAI has secured $40 billion in funding, led by SoftBank Group, raising its valuation to $300 billion - the largest private tech fundraising round ever. - Microsoft's 50th-anniversary Copilot update introduces advanced personalization and autonomous task execution, mirroring competitor AI advancements.. - And much more! 3️⃣ New Models & Innovations. Learn more about: > Text-to-text Models : GPT4.1 & Llama4 (multimodal), Mistral Classifier Factory,  > Image & Video Models :  Runway Gen4, Amazon Nova, H&M Digital twins > Agentic AI : Google Agent2Agent, Amazon Nova Act 4️⃣ Policy Updates & Ethical Debates Google released a new framework titled "An Approach to Technical AGI Safety & Security", outlining a systematic strategy for developing #artificialgeneralintelligence (#AGI) responsibly. 5️⃣ Thoughts of the week by HananIA Mikael OUAZAN, Managing Partner and Global Lead AI Acceleration. When Conversations Become Channels: “#GenerativeAI is reshaping how people explore and decide, often before they reach a brand’s site. This doesn’t pit brands against retailers, but redraws their roles: retailers handle fulfilment, while brands regain the early-funnel context they lost. The conversation is moving upstream; meet it there, or risk being left out.”

  • 🎤 Interview The Bridge by Artefact | Video & Podcast of Robin Doumerc, CTO France of Artefact.  Since joining Artefact in 2019, Robin has helped scale our #data and #MLOps capabilities across sectors, from retail to luxury, and played a key role in structuring our engineering org. Now as CTO of Artefact France, he’s driving a unified, innovative, and collaborative #tech team.   📽️ Watch the 30’ interview   https://lnkd.in/efKQPAZF 🎧 Listen to the podcast : https://lnkd.in/eETz53Ki    Key learnings from his interview by Caroline Goulard, CEO of Dataveyes and Modality : 1️⃣ Breaking silos and building bridges: A unified team approach. Robin’s team brings together front-end, back-end, and #data engineers. Historically siloed, these disciplines are now working hand-in-hand. His mission? Create synergy, foster #collaboration, and turn diverse profiles into one unified, innovative team.. 🗣️ Robin explains:“We wanted to find more synergy between the teams.”    2️⃣ Generative AI: A game-changer for faster problem-solving. AI isn’t just helping us go faster, it’s transforming how engineers think, learn, and solve problems. From improving junior developers' code to helping seniors iterate smarter, #genAI has become a true engineering partner.    3️⃣ Hands-on guidance and a commitment to continuous #learning. Robin believes the key isn’t in more training sessions, it’s in more hands-on time from managers. By guiding juniors and encouraging critical thinking around AI-generated code, he’s ensuring teams don’t just deliver, but grow. 🗣️ Robin explains: “We don’t train the juniors directly. It’s about reallocating managers’ time to be more hands-on.”    4️⃣ Looking ahead: A shift in roles, responsibilities, and time allocation. Curiosity is non-negotiable. Daily knowledge sharing, peer learning, and a mindset of continuous #growth are at the core of Robin’s approach to team development. 🗣️ “Generative AI is transforming #IT from a cost center to a profit center,” remarks Robin.   5️⃣  What’s next for Artefact’s #engineering team? With multimodal #AI unlocking new use cases, and hiring practices shifting from code tests to real-world challenges, the engineering role is evolving fast. 🗣️ He says “Before, handling images and extracting content was hard. Now, there’s a real breakthrough with visual language models." For those interested in exploring engineering and leadership in greater depth, Robin suggests reading "The Pragmatic Engineer", a newsletter that offers valuable insights into the field.

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    [Artefact X Africa CEO Forum]🚀 Artefact, Knowledge Partner of #ACF2025 We’re proud to join the Africa CEO Forum 2025 as Knowledge Partner, contributing our #data and #artificialintelligence expertise to support impactful, future-oriented conversations. 📍 May 12–13 in Abidjan, over 2,000 business leaders, investors, and policymakers will gather to explore the private sector’s key role in Africa’s development. At a time when #digitaltransformation is reshaping economies, Artefact will highlight how #AI and data can serve as real levers for institutional performance, sustainable growth, and digital sovereignty. 🎙️ Vincent LucIAni, Co-Founder and Executive Chairman of Artefact, will speak at the roundtable: “AI-powered African governments: Future vision or pipe dream?” 👉 A chance to reflect on #publicsector innovation through the lens of AI, with a focus on tangible impact. 💡 Business Case - Profitable Sustainability through AI Médéric Chomel, Managing Partner of Artefact Africa, will moderate a strategic session with Jérôme Hénique, CEO of Orange MEA, and Abdeslam Alaoui, CEO of HPS, exploring how AI is used to align growth with environmental and social impact. 🔗 Learn more on our website: https://lnkd.in/eAAqfJJp 🤝 Connect with our regional leaders Meet the #ArtefactAfrica leadership team, at the forefront of #AIadoption across the continent: • Ghita Ammor, Managing Partner – Morocco • Deon Van Heerden Van-Heerden, Managing Partner – South Africa Let’s connect in Abidjan and shape the future of AI in Africa!

  • [Artefact Research Center News - April edition] 🚀 Exciting Updates from the #ArtefactResearchCenter! 1️⃣ Pushing the Boundaries of Multilingual Model Evaluation with #MMTEB [ICLR 2025] We are thrilled to announce Artefact’s contribution to the #MassiveMultilingualTextEmbeddingBenchmark (MMTEB), a major leaderboard for the evaluation of #languagemodels. Publicly available and community-driven, it invites researchers and practitioners to test, improve, and compare #multilingualmodels in a transparent, evolving ecosystem. 💡 Massive Multilingual Text Embedding Benchmark highlights: - MMTEB raises the bar for multilingual evaluation by offering the most comprehensive #benchmark to date, spanning 500+ tasks in 250+ languages. - This represents a focus on inclusion: low-resource languages are prioritized, addressing a major blind spot in current benchmarking efforts. - We introduce in this benchmark a confidence-based metric, enabling models to express uncertainty, which is crucial for trustworthy #AI systems. It is a scalable evaluation technique with reduced computational costs without compromising quality. 👏 Congratulations to our PhD student Hippolyte Gisserot-Boukhlef, who co-authored the ICLR 2025 paper, a top-ranked #machinelearning conference! 📄 Read the paper: https://lnkd.in/ef-4mEgq 2️⃣ Helping Retailers better Understand Their Customers - Article in Algorithm and Decision Theory Understanding diverse #customerpreferences is a major challenge for retailers. 🛍️ In our latest research, presented at the 8th Algorithmic Decision Theory conference, we introduce an interpretable model that clusters customers based on their #purchasingbehavior, not just demographics. This joint #optimizationapproach learns both the clusters and their unique preference models, revealing patterns like price vs. quality-driven choices. A promising step towards personalized retail strategies! 👉 Read the article by Vincent Auriau, Khaled Belahcene, Emmanuel Malherbe, and Vincent Mousseau: https://lnkd.in/eZc4rcbF 3️⃣ Artefact joins the Alliance for Language Technologies #ALTEDIC 🌟 Artefact is proud to join the #AllianceforLanguageTechnologies (ALT-EDIC) as an official industrial partner! Alongside major players like Airbus, EDF, and Kyutai, we’re contributing to shaping the future of #languagetechnologies in Europe, ensuring both competitiveness for #LargeLanguageModels and our regional linguistic diversity. This initiative fully aligns with our commitment to European tech sovereignty and applicable, research-driven innovation. 🔎 Read the press release: https://lnkd.in/erVC6kwD 🗞️ Subscribe to our newsletter for regular updates! https://lnkd.in/epaS9hHu

  • [Artefact at Google Cloud Next 2025 ]✨ Last week, Artefact was at #GoogleNext2025, where Thomas Kurian and his team unveiled major enhancements of its Agents & AI capabilities! We’re heading home full of ideas and energy 🙌 And to top it all off: Artefact is thrilled to be the one and only partner to be awarded “Partner of the Year” on #AI for the EMEA region! It’s a recognition of the 10-year partnership we have with Google Cloud and of the hard work we put in for our customers to leverage AI. 🤝 The award was officially presented during the Partner Celebration, with Fabrice HENRY, COO,  Guillaume Léger, Partner, and Abdul (Abs) Zamerli, Partner at Artefact, on stage to represent the Artefact crew! 🎥 On this occasion, Fabrice Henry shared his perspective on this long-standing #partnership in an interview during the event. If you missed it, here’s our key insights on the impact of data & AI transformations. 🤖 The rise of #agents Agents were the highlight of Next 2025, and Google announced several tools available to make agent development easier for customers: 1️⃣ #AgentDevelopmentKit: an open-source framework to build multi-agent systems, supporting the MCP for agents to smoothly communicate with other systems 2️⃣ #Agent2Agentprotocol: an open protocol for agents to communicate easily with each other 3️⃣ #AgentGarden: a library of pre-built components to accelerate agents development Google also released new functionalities to its famous #Agentspace product (a no-code interface with #AgentDesigner#AgentGallery, or #DeepResearchAgent - to name a few) One of the most exciting announcements made by Google was the dedicated #DataAgents, helping data engineering, data science, and data/business analysts teams to handle & manage their data. At Artefact, we see high value for our customers in the adoption of #data & AI solutions by their internal teams. 🧠 Vertex AI: a more and more advanced & complete #AIecosystem Google made several announcements on their AI models & solutions, to allow customers to go always further: ✅ New models are available: #Gemini 2.5 (Pro & Flash) are available as public preview, while Llama 4 and Ai2 models have been added to the model garden. ✅ Google also now offers a complete series of dedicated media models: Imagen 3 (image), Chirp 3 (audio), Lyria (music), and Veo (video). ✅ The #VertexAI platform has also been completed with dashboarding native features (to monitor performances), easier tuning & model optimization (Model Custom & Tuning, Vertex AI Model Optimizer), and higher technical & geographical availability (Live API, Vertex AI Global Endpoint). 📲 To deep-dive on Google NEXT announcements, reach out to the team: Fabrice HENRY, HananIA Mikael OUAZAN, Robin Doumerc, and Guillaume Léger.  

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    [🎞 Video testimonial of Edouard de Mézerac, Group CEO of Artefact, at the Microsoft AI Tour in Paris.] Édouard was interviewed at this major annual event by Microsoft, where he shared his views on the importance of bringing together #business and #techleaders to explore the latest data and AI solutions that can accelerate their transformation and boost their #productivity. Microsoft AI Tour was a very inspiring event, with discussions centered on AI's transformative potential in reshaping business practices. 🗨️ “We’re at the beginning of the #agentic revolution. And what’s exciting is that it’s not just a tech story, it’s a business story. #AIagents are here to solve real problems for business teams,” said Edouard. For Artefact, being part of the Microsoft AI Tour was important in reinforcing our #collaboration as an official Partner of Microsoft. Edouard stressed the significance of involving business functions, alongside technical teams, in the creation and application of AI solutions. This aligns with Artefact’s mission to help business teams create impactful AI solutions that deliver measurable results. Edouard’s highlighted that:  ➡️ Successful AI #adoption goes beyond technical implementation. It requires seamless #collaboration with business teams to ensure AI solutions address specific business needs. ➡️ By working hand-in-hand with business leaders, Artefact empowers teams to take ownership of their AI use cases, ensuring that AI agents are effectively deployed to solve key challenges.  💡 Edouard de Mézerac explained, "The best solution is worth nothing if it’s not used." To achieve measurable impact, AI must be integrated into the day-to-day operations of business teams, ensuring that it generates sustainable #value. Edouard also met at our booth with Corine De Bilbao, Chief Executive Officer and CVP of Microsoft France,  talking about about how #agenticAI is profoundly reinventing business processes in the midst of a revolution driven by AI agents and #GenAI technologies. We were proud to be among the select consulting partners at the Microsoft AI Tour in Paris, contributing to this exciting AI-driven transformation alongside our joint clients. #AIAgent #DigitalTransformation #TechAdoption

  • [France 2030] 🏆 Alors que se tient à Paris, le Comité interministériel de l'innovation #C2i, Artefact est fier de faire partie de l’aventure #France2030 pour rapprocher le futur et contribuer à l'excellence française dans la recherche et l'innovation ! 💡 En 2024, notre projet #ArGiMi a été sélectionné dans le cadre de l’appel à projets “Communs numériques pour l’IA générative” lancé par Bpifrance. 🚀 Il s’agit d’un consortium unique entre Mistral AI, Artefact, GiskardAI, l'INA - Institut national de l'audiovisuel et la BNF. En unissant nos compétences, nous visons à créer la prochaine génération de Large Language Models (#LLM) francophones. Ce partenariat ambitieux vise à développer des communs numériques pour l'IA générative, des corpus #industriels aux modèles de langage fondationnels, en passant par les #algorithmes d'évaluation, les facilitateurs de déploiement et leur intégration dans des applications d'agents. • Mistral AI développe de nouveaux modèles d’intelligence artificielle générative pour les entreprises, en combinant l’excellence scientifique, une approche ouverte et une vision responsable de la technologie.  • Artefact excelle dans l’intégration de ces modèles dans des applications industrielles. • Giskard est expert de l’évaluation de la qualité, la conformité et de la sécurité des modèles. Ce projet repose sur un engagement fort pour l’#opensource, la #transparence et la #souveraineté numérique, avec une équipe de recherche dédiée dans le cadre d'un partenariat entre le Centre de Recherche d'Artefact et CentraleSupélec - l’Université Paris-Saclay. 👉 En savoir plus sur le consortium ARGIMI : https://lnkd.in/epB7Rd5D Merci à l’Etat de son soutien sur ce projet ! ➕ Pour en savoir plus sur #France2030  👉 https://lnkd.in/dYjMFkra 

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  • [Ardian x Artefact] 🎥 Video testimonial - Transforming Business with AI | Discover how Ardian and Artefact are unlocking AI’s powerful potential through impactful use cases, AI adoption strategies, and innovative #digitaltransformation. Ardian is a world-leading private investment house, managing or advising $177bn of assets on behalf of more than 1,680 clients globally. Since 2021, Ardian and Artefact have worked together, exploring the ways businesses can harness the potential of #AI. In this video, Clément Marty, Ardian’s Head of Digital Transformation, and Jérôme Petit, Managing Partner at Artefact & Private Equity Global Lead, share their insights on how the #partnership reflects their collective mission of being the Architects of Lasting Change through digital innovation. As both a #PrivateEquity and a technology company, #tech shapes Ardian's business strategy. Both within Ardian and across its portfolios, the firm is constantly looking for better ways to use tech tools – especially #AI and generative AI – to work smarter, faster, and make better business decisions. Ardian's ability to innovate is key to its differentiation, as well as a powerful driver of sustainable value creation. 🔍 From #B2B sales and #marketing acceleration to #GenAI-powered tender response assistants, the focus is on high-impact use cases and, crucially, driving adoption across teams. As Jérôme puts it: "The best solution is worth nothing if it’s not used." This collaboration goes beyond strategy, it’s about execution, enablement, and measurable impact:  ✅ Hosted the Ardian Digital Catalyst Day with 40+ tech leaders ✅ Supported strategic growth initiatives, from new markets to platform builds ✅ Rolled out AI tools that empower teams to move faster and smarter 🗣️ “We are very proud to have contributed to Ardian in creating lasting change by rolling out a new data platform for internal use and GenAI tools for fast processing in data rooms,” mentions Jérôme Petit, Managing Partner at Artefact & Private Equity Global Lead. “The feedback is extremely positive and promising,” adds Clément Marty, who was one of the test users of the solutions Artefact helped Ardian build.

  • 🚀 Artefact 𝗴𝗼𝗲𝘀 data:unplugged! Join us on Thursday, April 10 at 1:30 PM, when Marcus Køhnke Lindstrøm, Consulting Director at Artefact, takes the stage to moderate the panel “AI x Finance” at data:unplugged in Münster. Together with Prof. Dr. Jan vom Brocke (ERCIS) and Tabitha Kleine (Finanz Informatik, Sparkasse), the panel will explore how #AI is reshaping the financial sector – from ethical dilemmas and transparency challenges to innovation through real-time risk analysis, personalization, and ESG-driven strategies. 🔍 How do we balance AI innovation with regulation? 🌍 Can AI make finance more inclusive and sustainable? 🤖 What does the future hold for humans, machines, and money? Let’s talk impact, responsibility, and vision. Don’t miss this high-level discussion! 📍 𝗦𝗲𝗲 𝘆𝗼𝘂 𝗮𝘁 𝗱𝗮𝘁𝗮:𝘂𝗻𝗽𝗹𝘂𝗴𝗴𝗲𝗱 – 𝗔𝗽𝗿𝗶𝗹 𝟭𝟬–𝟭𝟭, 𝗠𝗖𝗖 𝗛𝗮𝗹𝗹𝗲 𝗠ü𝗻𝘀𝘁𝗲𝗿𝗹𝗮𝗻𝗱 #Artefact #AITransformation #FutureOfFinance

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  • [Artefact Wins the 2025 Google Cloud Artificial Intelligence Partner of the Year Award for EMEA]🏅 🎉 This award was officially presented on April 8th during the Google Cloud Partner Celebration at #GoogleCloudNext in Las Vegas, where our Artefact Group COO Fabrice HENRY, Guillaume Léger, Partner & Global Google Alliance Lead, and Abdul (Abs) Zamerli, Partner, AI Strategy & Transformation Lead, proudly took the stage to receive it! 👉 Read the full PR here: https://lnkd.in/gt2rxu6Y It was a defining moment for Artefact, which celebrates nearly a decade of close collaboration with #GoogleCloud and the dedication of our teams to delivering innovative, high-impact AI solutions. 🚀 Together, we’ve helped clients across industries harness the power of their data, accelerate AI adoption, and lead transformative projects: from modern data platform modernization and sales forecasting to the latest in #GenerativeAI with Gemini models. 🗣️ “This award is a tremendous honor and a testament to the hard work and collaboration of our teams. We are incredibly proud of this achievement,” says Vincent LucIAni, Cofounder & Executive Chairman of Artefact. Artefact is driving #AI and #data acceleration across industries with cutting-edge solutions powered by Google Cloud. 🤝 With nearly a decade as a certified #GoogleCloudpartner, this award underscores the collaborative efforts in driving #AItransformation of our joint customers. 🗣️ “This award is a significant recognition of everything we have built together over the years. It truly reflects the strength of our collaboration and represents the culmination of years of work and innovation in AI and Generative AI. With 2025 off to such a strong start, we are excited to see where this momentum takes us and look forward to the opportunities ahead,” states HananIA Mikael OUAZAN Ouazan, Managing Partner Artefact & Global Lead AI Acceleration. Artefact remains committed to deepening our collaboration with Google Cloud, leveraging advanced #AItechnologies like #Gemini models. With its advanced reasoning, multimodal capabilities, and transformative AI-driven insights, we will continue driving #AIexcellence, shaping the next era of innovation, and creating unprecedented business value. 📈 Our teams were proudly present at Google Next ‘25, showcasing Artefact’s expertise in AI and our deep understanding of Google Cloud’s latest breakthroughs, especially in #GenAI, #AIAgents and #AgenticAI. 🙏 Thank you to our amazing teams, our partners at Google Cloud, and our clients for trusting us on this journey. #PartnerOfTheYear #Artefact #AIAward2025 #ProudMoment #Agentspace #Teamwork

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