SKEEPERS

The UGC Revolution is here – Are you ready? 🔥 Skeepers' Global UGC Summit is just days away, and if you’re serious about the future of digital content, this is your golden ticket. 🎟️ Why You Need to Be There? The digital world is evolving fast, and user-generated content (UGC) is at the heart of it. Get a front-row seat to: ☑️ Expert Insights: Hear from top voices at L'Oréal, Google, Shopify, The Estée Lauder Companies Inc., Groupe SEB, Veepee, and more. ☑️ Community-Driven Growth: Discover how authentic engagement builds real trust and loyalty in today’s crowded market. ☑️ Scale & Innovate: From scaling UGC campaigns to the future of social commerce, get actionable strategies to stay ahead. 👉 Check out our speaker lineup in the image below and save your spot before it's too late: https://hubs.li/Q03cxbcz0 PS: Miss this = Miss the roadmap to dominate 2025. The future of UGC starts here. 🔮

🚨 Looking to improve on-site customer experience and speed up purchase decisions? Say hello to our latest innovation: AI Review Summary.    💡What’s the scoop? Shoppers get bite-sized insights from reviews — making it quicker and easier to shop with confidence! 🚀 Why You’ll Love It: ✅ Maximize Shopper Attention Span: 70% of shoppers find AI summaries helpful ✅ Accelerate purchase decisions: Get more than 85% of the key product insights — in just 15 seconds. ✅ Optimize your SEO: Thanks to structured, authentic, and regularly updated summaries, the Review Summary feeds both traditional and AI-powered search engines with high-quality content — increasing product page visibility and driving organic traffic.   Want to see it in action? Check out the video below and our one-pager to discover how AI Review Summary can transform your customer experience and streamline your buyer journey 🔗 https://lnkd.in/dMnb6FRi angelica reyes Thierry Aubert Jean-Philippe Guguy Abigail Weitzenfeld Cedric Vandervynckt Eric Antoni Christelle Gascuel Charlotte Le Bonniec Julien Gaspar Alexa Lacroix Charlotte Gerard Clément Zaegel Tanguy Dubout Pierre Vigroux Nirmal Krishnamoorthy Carlos Torres Kevin Debieve Romina G. José María Tejero González Benjamin Maugé Antoine Bouchard

El #InfluencerMarketing capta más inversión que nunca de las marcas en España: 125 millones de euros en 2024 (cifra similar al DOOH o a la TV Conectada). Lo positivo es que además se espera triplicar la cifra antes de 2030. El sector se está profesionalizando a marchas forzadas, por lo que es cada vez más importante para los anunciantes elegir correctamente al partner adecuado para alcanzar el éxito con sus proyectos y acciones dentro de esta disciplina. ¿Has visto ya nuestro #ranking de los mejores actores especializados en influencer marketing en España? ➡️ https://lnkd.in/dD2PcFHE Un Top 100 integrado por las empresas mejor valoradas por los responsables de las marcas en España (las más reconocidas por su trabajo y reputación y las más aspiracionales). Este año el listado está encabezado por GRUPO GO.,, SAMY Alliance, SO Media Group, Keepers | Influencia creativa, Digital Embassy Influencer Marketing, Native, YouPlanet, HELLO MONDAY. TERRITORY Influence (Bertelsmann Group) y SKEEPERS. En el grupo de cabeza se encuentran, igualmente, firmas como Only Persketing, In Management Agency, 2btube, You First | Gersh, Fiftykey, Olympia Marketing, ARCHI DIGITAL GROUP, OKIKO/CREATIVES, H2H, Human To Human, PHTP, Kolsquare I B Corp™, BE A LION, VIZZ Agency, Influencity - Influencer Marketing Platform, MCR-AGENCY, The Story Lab Spain y THINKETERS®, entre otras #Marketing #Influencers #RRSS #SocialMedia #LiveShopping #Awareness #Comunidad #Audiencias #Medios #Publicidad #Comunicación Fran Alan, Ainhoa Muguerza Osborne, Eduardo Piqueras Caballero, Jaime Pérez-Seoane de Zunzunegui, Paloma Miranda Gómez de la Serna, Ana Moyano, Alba Pariente Bueno, Javier Garcia-Gallo B., Sergio Barreda Coy, Azahara Ramos, Álvaro Blanco, Luis de Val, Juan Romero de Terry

The countdown is on! ⏰ Today, we're proud to unveil the speakers for our very first Global UGC Summit 🌍 Step into the evolving world of User-Generated Content (UGC) and discover how it’s redefining brand engagement and loyalty. Hear from industry leaders at TikTok, Google, Shopify, and powerhouse brands like L'Oréal, Groupe SEB, Estée Lauder, and more. Swipe through the carousel below to meet our incredible speaker lineup. 👇 Why join us? ✅ Stay ahead of the curve with the latest UGC trends and best practices ✅ Get inspired by real-world case studies from global brands ✅ Learn how to leverage UGC strategically—directly from top experts 👉 Secure your spot now: https://hubs.li/Q03cxbcz0 Don’t miss this opportunity to elevate your marketing strategy with the most powerful—and authentic—voice: your consumers. 📣

69% of consumers trust influencers more than brands, proving the importance of authenticity in present day marketing strategy.  With the influencer marketing industry projected to surpass $480 billion by 2027, brands that fail to leverage this shift risk falling behind. Yet with over 50 million influencers across countless niches, identifying the right partners can feel overwhelming. That’s why an influencer gifting platform is essential! Utilizing an influencer gifting platform:  💻 Centralizes outreach, product gifting, and performance tracking in one platform  ⏰ Saves time and money by automating logistics and communication  💥 Sparks high-quality, authentic content by exciting influencers with products they love    Brands like Bare Home have received over 1.8M impressions, 300K+ interactions, and an engagement rate of 4% since joining an influencer gifting platform. Want similar results? Read more ➡ https://hubs.li/Q03gpbw30  

Join us for the inaugural Global UGC Summit! Discover how UGC is redefining brand-consumer relationships, driving the rise of social commerce and the creator economy, and building brand loyalty. ⤵️ 📅 When: April 29th, 1pm 💻 Where: Right from the comfort of your PC! ⏳ Register now and secure your spot: https://hubs.li/Q03cxbcz0 Why You Can’t Miss This? 🤝 Boost Customer Engagement: Learn how UGC can help you forge deeper, more meaningful connections with your audience. 🏆 Stay Ahead of the Competition: Understand why user-generated content is crucial for maintaining a competitive edge. P.S. Can’t make it live? No worries! Register and we’ll send you the replay!

UGC & Customer Reviews: Groupe SEB's Winning Recipe for Boosting Engagement and Conversion! Moulinex, Tefal, Rowenta, Krups... iconic brands, recognized quality, and now, a new way to showcase this excellence: User-Generated Content (UGC)! The main goals? 📈 Increase traffic and conversion rates on their sites ⭐ Leverage brand ambassadors and the power of recommendations 🌐 Harness the power of UGC across more than 40 websites worldwide The solutions provided: ✅ Collect verified reviews and automatically publish them across various channels to optimize visibility and SEO ✅ Facilitate the creation of customer videos and use Gifted Reviews during product launches ✅ Deploy the UGC strategy across all brands in all countries through syndication Concrete results: 💡 Rapid production of high-quality, authentic UGC 🔎 Increased product visibility on search engines ⌛ Higher time spent on product pages and improved conversion rates Want to learn more? Check out the full case study here: https://hubs.li/Q03dtGnW0

Hace poco en Ctrl ControlPublicidad hablamos sobre el #UGC y de cómo, en un mundo saturado de publicidad, se posiciona como una herramienta clave para conectar con los consumidores de manera auténtica. Es una conclusión avalada por datos: Según el estudio de Trescom, el 60% de los consumidores confía más en contenido creado por otros usuarios que en mensajes directos de las marcas. Es por eso que quisimos hablar con profesionales del sector que pudieran ayudarnos a compartir a nuestros lectores cómo el UGC transforma la relación entre marcas y audiencias. Estas son solo algunas de las conclusiones más destacadas: · Construye confianza: Es percibido como un "boca a boca" digital que humaniza a las marcas. · Fomenta la participación: Amplifica el alcance orgánico y fortalece comunidades activas. · Impacta en todo el customer journey: Desde la primera impresión hasta la fidelización, el UGC acompaña al consumidor en cada etapa. · Plataformas como Instagram, TikTok o incluso entornos virtuales como Fortnite y Roblox están impulsando este fenómeno, permitiendo a las marcas conectar con nuevas generaciones a través de experiencias inmersivas y colaborativas. Gracias a todos los que contribuyeron en el reportaje y compartieron un poco de su conocimiento sobre el tema: · Emilio Hurtado Ruiz, Business Development Director en A1M Entertainment; . Montserrat Arias Corbacho, CEO y fundadora de BEMYPARTNER · Jesús Pacheco Búrdalo, Head of Digital de Best · Bárbara Rodríguez Abreu, Social Media Manager y ejecutiva de cuentas en Brandcrops · Daniela Landaeta Guerra, ejecutiva de cuentas en Distrito Agencia · Eugenia Artigas, Brand Manager de John Frieda (Bella Aurora Labs S.A.) · Ana Moyano, Marketing Strategist de Kolsquare I B Corp™ · Unai Pascual, Chief Operating Officer en Play the Game Agency · Pedro Manuel Ollero Martinez, Senior PR Specialist Iberia de RAZER · José María Tejero González, Country Manager de SKEEPERS · Ambra Orini, Founder & CEO de The Beauty Makers · Daniel Martínez Delfa, Marketing Manager de WeRoad Si os interesa el número, no dudéis en poneros en contacto con nosotros. #UserGeneratedContent #Contenido #RRSS #Marcas #Audiencias

Join us on April 29th at 1 PM for the inaugural Global UGC Summit! And discover how user-generated content is revolutionizing the marketing landscape. 👀 What you’ll learn: ➡️ Actionable UGC Strategies: Uncover how brands can boost conversions and enhance customer loyalty through UGC. ➡️ Exclusive Insights from Industry Leaders: Gain knowledge from experts at Shopify, Google, Estée Lauder (and more) on crafting authentic, high-engagement content that drives real results. Why You Can’t Miss This: 🤝 Boost Customer Engagement: Learn how UGC can help you forge deeper, more meaningful connections with your audience. 🏆 Stay Ahead of the Competition: Understand why user-generated content is crucial for maintaining a competitive edge. 📅 When: April 29th, 1pm 💻 Where: Right from the comfort of your PC! ⏳ Register now and secure your spot: https://hubs.li/Q03cxbcz0 P.S. Can’t make it live? No worries! Register and we’ll send you the replay

🔥 ¿Y si te dijera que puedes aumentar tu ROI un 293% gracias al #UGC? 🔥 No es magia. Es estrategia. Y en este webinar te contamos cómo hacerlo. 🚀 👉 ¿El secreto? Transformar el contenido generado por tus usuarios en más #alcance, más #confianza y, sobre todo, más #ventas. 💡 Únete y descubre: ✅ Cómo multiplicar tu impacto gracias al UGC. ✅ Claves para convertir engagement en conversiones. ✅ Estrategias de nuestros clientes que están generando resultados REALES. 🔍 Si quieres saber cómo las marcas están escalando su impacto con UGC, este webinar es para ti. 📅 Regístrate ya aquí 👉 https://hubs.li/Q03bG_cG0