Hey Digital - Leading SaaS Performance Marketing & Creative Agency

After 7 years of working with 150+ of the biggest SaaS brands out there, and spending millions of $ on their ads, I've noticed one HUGE problem they all share: They STRUGGLE with DESIGN. Seriously. They’re SLUGGISH AF in launching campaigns. And it's costing them. Big time. Last November, I got an SOS call from a head of growth at a Series A SaaS... Their BFCM + holiday campaigns were tanking. Sales were down. 🛑 All because of rushed, poor design from a last minute freelancer they had to hire. That was the final straw. Our design team at Hey Digital is so strong. But nobody outside of our usual clients have access to them. It's time for that to change. We've been testing in stealth for the last 6 months and now we're almost ready to launch our brand NEW AGENCY. You can think of this as day 1 of our "build in public" journey. I'll be sharing every step, every challenge, and every win along the way. Want a front-row seat to this rollercoaster ride? ✅ Follow along ✅ Share your thoughts ✅ Ask me anything I've got a feeling this is going to be BIG. P.S. Keep your eyes peeled for more details about our special launch event. Trust me, you won't want to miss this.

One of our clients (a CRM tool) just wrapped up Q1 with nearly $250k worth of new business in the pipeline - purely from paid ads. No branded activity or open-deals retargeting. All net-new pipeline driven through paid. And the crazy part is this came from a super simple setup across 2 channels with a quarterly budget of $50k. Google + LinkedIn Ads. Here’s how we did it 👇 Google Ads: 3 core campaigns: → High-intent keyword targeting → Competitor keyword targeting → RLSA (remarketing on search) LinkedIn Ads: Here we have a smaller ABM audience (under 4k ideal companies) so we built out a more layered approach to stay in front of them consistently: → Static & video (prospecting + retargeting) → Thought leader (prospecting + retargeting) → Text ads (prospecting + retargeting) → Spotlight ads (retargeting only) → Document ads (prospecting only) We’re already back at the drawing board with the client planning Q2 campaigns. I’ve got a few ideas lined up for channel expansion - but I’m curious: Has anyone tested something new in SaaS performance marketing this year that worked surprisingly well?

Connection and community in the workplace matter - more than we often realize. 🖤 🛜 I feel incredibly lucky to work at a company that prioritizes both. At Hey Digital - Leading SaaS Performance Marketing & Creative Agency , we have weekly company-wide meetings where everyone gets to share a little about who they are and what they’re up to. It’s a small gesture that goes a long way in building bonds - often in the most unexpected places. Beyond that, our team regularly comes together for interactive events that allow us to connect on a more human level. These moments of play, amidst all the hard work, give us a chance to see each other — not just as colleagues, but as people. 🫶 But my favourite way of connecting? Our Book Club, hands down. 📚 Our incredible Ops Team Lead, Gabriella Brigando, created this space where anyone in the company can read (or listen to!) a book together. We meet weekly to reflect and chat - and honestly, many of us refer to it as "therapy." We dive deep into whatever book we’re reading and end up learning so much about ourselves and each other. Last week, we wrapped up our first quarter with 'A Guide to the Good Life: The Ancient Art of Stoic Joy' by William B. Irvine. Only a few of us could make the final session (shoutout to paid time off - yes, we’re encouraged to take leave whenever we need it 💛), but it was so powerful. It left me teary-eyed, with an even deeper appreciation, understanding and respect for my colleagues. (I'm looking at you João Miguel P. and Gabriella Brigando 🩵 ) 👉 Because when your company cares for you, you care more for your company. 👉 When you genuinely connect with your team, you want them to thrive. 👉 And when you're surrounded by that kind of energy, it brings out the best in everyone - personally, professionally, and collectively. More of this, please! More community, more care, more connection. 🙌 P.S We missed you Rhon Caezar Lamurin and Cindy Kesserwany 🥹 #WorkCulture #RemoteWork #TeamConnection #CommunityMatters #HeyDigital

Finding Balance: How We Make Work & Life Coexist 🌿💼 Work-life balance isn’t just a buzzword—it’s essential for creativity, productivity, and well-being. In our company, we believe that great work happens when people have the time and space to recharge.

I used to scrub toilets for a living, and then I took a chance and clicked 'Apply'. 🚽 👉 💻 That single click changed everything. After 6 years of working in yachting, I was lost. Unsure where my career was headed. But I knew I wanted to work towards something I could love, adore, and nurture. Then, scrolling through LinkedIn (as one does), I saw it. The dream job post that would give my career purpose. 🌈 I applied. Went through an intense hiring process. And somehow... I made it. Now? I'm working with the most brilliant minds I've ever encountered. 💥🧠 Every meeting, every 1:1, I walk away inspired and humbled. I found my dream company. One that: • Pushes me • Challenges me • Supports me • Encourages my growth • Equips me with lifelong skills But it's more than that. I'm part of a global community, making friends across the world. 🌏🩷 And the best part? We work remotely. My partner, my dog, and I now live in a home on wheels. 🐶 I now work with views I used to dream about while scrubbing those toilets. (Yachties, you know what I'm talking about 😉) Here's the thing: We need to applaud companies that break stereotypes! Companies that prioritize their employees as human beings. Companies that understand: • Paid Time Off is productive • A positive culture is motivating • Family does come first • Mental health is a right, not a privilege • Success isn't tied to a gloomy 9-5 These are the companies we should stand up for. And I applaud and stand up for Hey Digital - Leading SaaS Performance Marketing & Creative Agency. 👏 Because everyone deserves to be happy in their work. Everyone deserves a chance at their dream job. So if you're still searching, keep going. Trust the process. Your 'Apply' button is out there. And when you find it, click it. 🖱️ You never know where it might lead you. 🦄 #DreamJob #RemoteWork #WorkCulture #EmployeeWellbeing #CareerGrowth

Kicking off the week with excitement as I share these Instagram story ads I designed for Adjust! 🚀✨ Adjust is your end-to-end solution for every stage of the app marketing journey. Measure, optimize, and scale app growth across platforms with our award-winning technology. There’s nothing more satisfying as a designer than capturing the polished, high-quality feel of Adjust’s brand in a visual way. Love bringing that to life! Love this design? Ready to elevate your brand? DM me 'create' and our team will reach out to discuss your project.