Eltoro Studio

La campagne « Layers of History » met de l'avant les ajouts uniques au Programme de pièces de circulation commémoratives de la Monnaie royale canadienne, chaque pièce illustrant magnifiquement un aspect emblématique du patrimoine canadien. Nous avons été honorés de collaborer avec la talentueuse équipe créative de McCann Canada pour donner vie à ces récits. Ensemble, nous avons exploré la riche histoire du Canada, transformant son essence en designs porteurs de sens et de fierté. The 'Layers of History' campaign highlights unique additions to the Royal Canadian Mint’s Commemorative Circulation Program, with each coin beautifully capturing an iconic aspect of Canadian heritage. We were truly honored to collaborate with the talented creative team at McCann Canada to bring these stories to life. Together, we delved into Canada’s rich history, transforming its essence into designs that resonate with meaning and pride. Le projet est maintenant disponible sur notre Behance https://lnkd.in/ehnabimw

Super contents de voir notre collaboration avec McCann et la Monnaie Royale Canadienne dans le Grenier aux Nouvelles! On a adoré donner vie à ces pièces iconiques en illustration, collage et animation! So excited to see our collaboration with McCann and the Royal Canadian Mint featured in Grenier aux Nouvelles! We had a blast bringing these iconic coins to life through illustration, collage and animation!

À l’occasion du centenaire de l’Aviation royale canadienne, nous avons créé 3 collages animés pour dévoiler la nouvelle pièce de collection émise par la Monnaie royale canadienne. Rendant hommage aux hommes et aux femmes qui ont servi ou servent les populations au Canada et à l’étranger. On the occasion of the centenary of the Royal Canadian Air Force, we have created three animated collages to showcase the new collectible piece issued by the Royal Canadian Mint. These collages pay tribute to the men and women who have served or are serving the people in Canada and abroad. Creative Agency: McCann Canada Executive Creative Director: Dave Roberts Associate Creative Director: Mark Dolynskyj Art Director: Tina Peng Copywriter: Felicia Castonguay French Copywriter: Geneviève Mallette French Copywriter: Frederic Simard Senior Vice President, Managing Director: Celine Duval Account Director: Anick Tanguay Account Executive: Kim Nguyen VP Strategy: Joshua Hansen Senior Strategist: Jeremy Singer SVP, Director of Production: Stef Fabich Producer: Aloha Soimaud Design & Animation: @eltoro_studio Client: Canadian Mint Tom Froggatt – Chief Commercial Officer A.J. Colbourne – Director E-Commerce and Marketing Communications Virginia Gaffney – Senior Manager, Marketing Sara Chesiuk – Program Manager, Acquisition, Integrated Marketing Communications