M+C Saatchi Performance

From scroll to sale in seconds? Welcome to the social commerce boom! Read the full piece via MARKETING-INTERACTIVE here: https://hubs.li/Q03jcJ9m0 Live shopping is turning retail on its head and our very own Vitya Mieko Vijayan, Head of Search and Social, shares why brands that blend entertainment and commerce will come out on top. From TikTok takeovers to creator-led commerce, we follow the evolution of digital retail to give you the main insights. Read on. #socialcommerce #retailmedia #commercemedia

We’re thrilled to announce that M+C Saatchi Performance has been shortlisted for Campaign UK’s 𝐆𝐥𝐨𝐛𝐚𝐥 𝐀𝐠𝐞𝐧𝐜𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐘𝐞𝐚𝐫 in the 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 category! 🥁 This recognition highlights the great results our team has delivered in driving real, measurable growth for our clients across the globe. We’re proud to be a team that’s constantly innovating and setting new standards in performance marketing. We’re excited for what’s ahead! ✨ Check out the article from Campaign Asia with the shortlists here 🔗: https://hubs.li/Q03gY_4X0

Join us on April 16th to discover how powerful creatives can drive real results!🚀 👉 Save your spot now: https://lnkd.in/dhJCkmTs 📅 Date: 16th April, 2025 🕓 Time: Jakarta: 16:00 | Singapore: 17:00 | Delhi: 14.30 | Dubai: 13:00 | London: 9:00 🎙️ Featuring: Allita Lavina Crasto, Global Head of Creative, M+C Saatchi Performance Melissa Yik, Singapore Country Director, M+C Saatchi Performance Benjamin Waters, Head of APAC at Jampp #PerformanceMarketing #Creative #Webinar

The Indian Premier League draws millions of viewers and even more brand activity. In a sea of ads, how can brands really stand out and connect with their audience? 🤔 Chriswin Saji, our Search Planner, breaks down in this video how brands can move beyond media noise to deliver relevance during a high-ad-volume season. He shares practical ideas like real-time offers, personalized messaging, and contextual placements that help IPL campaigns deliver stronger results.🏏 Whether you're marketing in India or tapping into regional moments, the message is simple: It’s not about being louder; it’s about being smarter. #IPL2025 #performancemarketing

With the first quarter of 2025 behind us, the March edition of Performance+ brings you a fresh roundup, showcasing the power of influencer voices, cultural moments, and creative connections you don't want to miss! 🚀

Panel alert! Roshat Adnani, our Managing Director, APAC, will be moderating a panel this Wednesday at The MarTech Summit Singapore on a topic close to all our hearts (and shopping carts): the future of online commerce. He will sit with digital trailblazers from Hershey and NTUC LearningHub. Expect sharp takes, bold predictions, and zero buzzword bingo. When? April 9 (Day Two), 14:35 – 15:15 PM Where? Marina Bay Sands Expo & Convention Centre Featuring: - Neha Khullar, Marketing Lead, SEA, The Hershey Company - David Lee, Director, Lifestyle Cluster, NTUC LearningHub If you're attending, come by and join the conversation. It’s going to be a good one. Register here: https://hubs.li/Q03g3Nwv0

March was beyond just a 31-day calendar month for us! Big moves, even bigger celebrations, and lots of productive work made the month remarkable. 😊 The biggest news first! What started as a mighty team of four in Indonesia has now grown to nearly a hundred. And with that growth came a brand-new home - a stunning new office in Jakarta’s skyline! We marked the occasion with a warm Iftaar gathering, bringing the team together in the spirit of the celebration. ✨ That’s just Jakarta! Over in Bangalore, we had our first-ever Global Marketing team’s in-person meet-up, followed by a grand Holi and Iftaar celebration in the same week. Traditional fits, live chaat stations, vibrant colors, and a whole lot of laughter - what more could we ask for? 🤩 And finally, a moment of unity across the group! March also marked the evolution of M&C Saatchi Group into M+C Saatchi Group, a rebrand that signifies #culturalpower and collective strength across the group. As part of the M+C Saatchi Group, we’re celebrating this shift, embracing the ‘plus’ that connects and empowers us all. Our Global Marketing team proudly struck the ‘plus’ pose to show our support! ❤️ Milestones, memories, and, of course, momentum - March delivered it all. Now, on to the next! #mcsaatchiperformance #team #newoffice #celebrations

Are your creative assets performing? Join our latest Performance + webinar on April 16th to learn how to ensure performance creative delivers KPIs and unlock the potential of creative. 👉Book your seat: https://hubs.li/Q03d2gyj0 🎨From visuals and messaging to placement and timing, we’ll show how every element can do more than grab attention, to drive intent and spark real action. 📅 Date: 16th April, 2025 🕓 Time: Jakarta: 16:00 | Singapore: 17:00 | Delhi: 14.30 | Dubai: 13:00 | London: 9:00 💡 What we’ll cover: Audience insights, CTAs & storytelling that converts Creative analytics: Measuring what truly works How AI is reshaping creative development 🎙️ Featuring: Allita Lavina Crasto, Global Head of Creative, M+C Saatchi Performance Melissa Yik, Singapore Country Director, M+C Saatchi Performance Benjamin Waters, Head of APAC at Jampp #PerformanceMarketing #CreativeOptimization #BrandVsPerformance #Webinar #marketingwebinar

Here is a clip from our latest Performance+ webinar, where our Commerce Media Director Jasvinder Singh Bindra dives into some of the fastest-growing trends in the Commerce Media space. 📺CTV - delivering targeted, measurable video ads to streaming audiences 📱Omnichannel - creating seamless, personalized journeys across touchpoints 🛍️Shoppable Ads - turning engagement into instant purchase opportunities These shifts are changing the game for brands, making it easier to connect, personalize, and drive real results. 📽️Check out the full webinar here: https://hubs.li/Q03dQ6Hf0

Context is back in the spotlight. Read the full feature: https://hubs.li/Q03dCd2w0 In a world where privacy is non-negotiable, contextual advertising is stepping up. Roshat Adnani, our APAC MD, shares his take with Campaign Asia on how brands can stay relevant, respectful, and results-driven, all at once. Is context the definitive answer to privacy-first marketing?
 Read to find out. #ContextualAdvertising #PrivacyFirst #DigitalMarketing #AdTech #CampaignAsia