Esther B.J. Ligthart

Jewelry Storyteller @ Bizzita.com | Empowering jewelry brands with compelling stories, strategic coaching, and industry insights.

View articles by Esther B.J. Ligthart

Is There Still Space for the Middle?

Is There Still Space for the Middle?

March 31, 2025

31 likes11 comments

How Do We Reach and Inspire Young People to Join Our Industry?

How Do We Reach and Inspire Young People to…

February 27, 2025

29 likes15 comments

The Authenticity Puzzle in Influencer Marketing and what it means for the Jewelry Industry

The Authenticity Puzzle in Influencer…

February 24, 2025

27 likes8 comments

The State of the Jewelry and Watch Industry: 2025 Outlook

The State of the Jewelry and Watch Industry:…

February 10, 2025

34 likes8 comments

Five Jewelry Industry Lessons from VicenzaOro 2025 You Can’t Ignore

Five Jewelry Industry Lessons from…

February 9, 2025

64 likes11 comments

10 Key Takeaway Trends for the Jewelry Industry

10 Key Takeaway Trends for the Jewelry…

January 28, 2025

48 likes9 comments

Simplifying Diamond Trading: Insights from My Sneak Peek at a Leading Platform.

Simplifying Diamond Trading: Insights from…

January 16, 2025

16 likes3 comments

Shifting Strategies in Luxury: Appealing to the Aspirational Middle Class

Shifting Strategies in Luxury: Appealing to…

December 23, 2024

42 likes7 comments

How Jewelry Brands and Retailers Can Build Stronger Connections

How Jewelry Brands and Retailers Can Build…

December 18, 2024

37 likes5 comments

Pearls: The Jewelry Trend Making Waves in 2025

Pearls: The Jewelry Trend Making Waves in…

November 12, 2024

89 likes35 comments

How to Prepare for a Jewelry Trade Show: Key Tips to Maximize Your Time and Connections

How to Prepare for a Jewelry Trade Show: Key…

October 23, 2024

43 likes3 comments

My Experience at the Istanbul Jewelry Show 2024: A Hub of Creativity and Trade

My Experience at the Istanbul Jewelry Show…

October 8, 2024

43 likes8 comments

Unlocking New Opportunities for Jewelry Retailers: Insights from Google Merchant Center, TikTok Live, and Vicenzaoro September

Unlocking New Opportunities for Jewelry…

August 29, 2024

36 likes2 comments

Two Major Shifts in Social Media: Virtual Influencers and Youth Trends Transforming Jewelry Marketing.

Two Major Shifts in Social Media: Virtual…

July 17, 2024

36 likes15 comments

Building Customer Loyalty in the Jewelry Industry: Insights from "The Science of Loyalty"

Building Customer Loyalty in the Jewelry…

June 12, 2024

39 likes9 comments

Diamonds, Oh My, Diamonds!

Diamonds, Oh My, Diamonds!

May 20, 2024

31 likes35 comments

2024 Influencer & Social Media Marketing Insights for Jewelry Entrepreneurs

2024 Influencer & Social Media Marketing…

April 8, 2024

47 likes10 comments

Swatch Group's 2023 Recap: Thriving in Tough Economic Times with Strong Sales Growth

Swatch Group's 2023 Recap: Thriving in Tough…

March 21, 2024

16 likes1 comment

"Silver Insights: Key Trends Shaping the Jewelry Industry in 2024"

"Silver Insights: Key Trends Shaping the…

March 18, 2024

18 likes

The Secret Sauce: How Jewelry Brands Become Household Names

The Secret Sauce: How Jewelry Brands Become…

March 12, 2024

45 likes10 comments

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