#Audio is where attention meets action. 🎧⚡️ #Omnichannel strategies, precise #targeting, #addressability, advanced #measurement, and undeniable #consumerconnection—our experts share why audio is a must-have for brands in 2025. Now’s the time to invest in audio with the team that delivers top-tier #starpower and #service. 🌟 Get in touch: https://bit.ly/4hr0daB Gabe Tartaglia, VP, Sales Podcasting & Satellite Jenn LaRocco Zurica, VP, Technology & Telco Laura Fernandez, Sales VP, Travel & Tourism Adam Ross, Sales Director, Commerce and Retail Media Partnerships Juliette Ferrara, Senior Director, Automotive Head of Industry Anne Frisbie, SVP, Global Business Development, AdsWizz Jason Bauer, VP, Audience Data Operations #advertising #marketingtrends #omnichannelmarketing #podcastadvertising #programmatic #adtech #marketinginnovation
SiriusXM Media
Advertising Services
Oakland, California 19,482 followers
Serious about audio.
About us
SiriusXM Media: where music and stories meet advertising. We provide advertisers exclusive access to the largest ad-supported audience in audio with SiriusXM's dynamic portfolio—helping them to reach audiences from every corner of contemporary culture. - Streaming: SiriusXM, Pandora, SoundCloud - Podcasts: Stitcher Studios, Team Coco, Earwolf, audiochuck, Crooked Media - Live Talk: (Howard Stern, Andy Cohen), news (CNN, Fox, MSNBC, Bloomberg), sports (MLB, NBA, NFL, NHL, PGA, NASCAR), comedy (Kevin Hart, Netflix is a Joke) As pioneers in audio entertainment we work closely with our advertising partners to align their brands with content listeners love, and deliver audio strategies that drive serious results for their business. - The largest digital audio advertising ecosystem in North America - 150M listeners - 1 in 2 Americans 18+ - 87% listen with ads - Highest ad-supported share of ear - Richest data set - In-house creative studio - Unmatched industry expertise and customer service
- Website
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https://bit.ly/SXMSocialLI
External link for SiriusXM Media
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Oakland, California
- Specialties
- Advertising, Marketing, Audio Advertising, Digital Media, Video Advertising, Mobile Advertising, Music Streaming, and Podcast
Updates
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#WEBINAR: When it comes to influencing #shoppinghabits with your audience, we have the secret weapon: #RetailMediaNetworks + #audio. Join our experts and friends at #Kroger Precision Marketing for exclusive intel on tapping the most popular retailers’ first-party data and customer bases. RSVP now to maximize your #offsitemediastrategy: https://bit.ly/4cyqNgW Jennifer Lehan, Lead Programmatic Media Manager Kaitlyn Weber, Manager, Programmatic Media Buying Allison Pillsbury, Key Account Director Adam Ross, Sales Director, Commerce and Retail Media Partnerships 84.51˚
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Want to court a fanbase that tends to be wealthier, younger, and more active on social? Add women’s sports fans to your roster. 🏀 https://bit.ly/42qXCYv #womenssports #consumerbehavior
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📊 Still relying on outdated #MMMs to measure #digitalaudio? You’re not getting the full picture. MMMs often lump all #audiodata together, ignoring essential insights that result in undervalued impact and misinformed decisions. We can help! From opted-in #firstpartydata to #contextual techniques, we’re filling in the gaps to offer full-funnel measurement solutions. Download our #MeasurementPlaybook -> https://bit.ly/4c1aSr2 to learn: -> Where MMMs fall short today -> What’s changing and why it matters -> How to track ROI at every stage of the funnel #mediamixmodeling #audioadvertising #adtech #roi
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Female #podcasts listenership is booming with 45% of U.S. women tuning in monthly—and they’re not just showing up, but creating deep bonds with their top shows: 1 in 3 say their favorite podcast host feels like a friend. 🫶 And with the SiriusXM Podcast Network being No. 1 with women, we're placing brands in these influential conversations with the largest audience. Get more from Brianna Oates on how female creators are driving listenership and redefining what it means to connect. 🎙️ https://bit.ly/42ilIo6 The ADVERTISING Club of New York #podcastnews #marketingstats
The Advertising Power of Female-led Podcasts
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Get your brand to MVP status with an all-access pass to powerful titles across every sport—#NFL, #NBA, #MLB, #College, #WWE, and #NASCAR. With our all-star roster—NBC Sports, Dirty Mo Media, Blue Wire , Locked On Podcast Network—we'll take your brand to the big leagues, giving it the reach, visibility, and recognition it deserves! 🏆 https://bit.ly/41XlSlX #sportspodcasts #podcastadvertising #fandom
April Podcast Roundup: Spring into Action With Sports
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One of our most celebrated concerts—#ElPulso—where fan passion meets brand impact is back this summer. 🔥🎶 Our 2023 El Pulso delivered crazy results, boosting #brandlove and dollars.😎 Now’s your chance to tap into the energy and connect with Latinos at the hottest concert of the year. 💥 Packages are still available, so get in touch to learn how your brand can get in on the action. https://bit.ly/42cU2RE #brandsponsorship #experientialmarketing
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Earlier this month, we had the absolute pleasure of welcoming Glenniss Richards, MBA—Senior Director, Digital Media Activation at Bayer—along with her #GirlScout troop and co-leaders to our NYC SiriusXM Studios! In celebration of #WomensHistoryMonth, the troop got a BTS look at the #powerofaudio and how it can be a platform for self-empowerment and amplifying others. 🔊 Glenniss joined Priscilla V. for motivating conversation where she shared this advice: “Learn how to tell your story and ask for what you want.” They explored the value of advocating for yourself, observing others, and building mutual respect with your peers. ✨ Glenniss’s dedication to her career and community is the kind of #leadership that paves the way for #changemakers. It was an honor to host this meaningful event with her and the next gen of #femaleleaders. 🫡 Hear the full interview here: https://bit.ly/4hZdSpp #PassTheMic Girl Scouts of the USA #LeadershipInAction
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💥 #Multicultural consumers represent trillions in spending power—and brands that fail to prioritize them are leaving serious opportunity on the table. 🎶 Music isn’t just entertainment. It’s an emotional cultural bridge—a powerful way to #connectauthentically across communities. 💬 In our latest Q&A, we sat down with Nicole Buchanan, Senior Sales Director, Multicultural at SiriusXM Media, to talk about why multicultural marketing isn’t a “nice to have”—it’s the future. 💡 From insights on #culturalnuance to how #audio drives connection at scale, this is a must-read for marketers looking to grow with intention. 👉 Dive in: https://bit.ly/43z7Rw5 #multiculturalmarketing #audioadvertising
Q & A: The Future of Marketing is Multicultural Marketing
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Headed to #PodcastEvolutions? We'll see you there! 🎙️🔥 🏈 Hear mega #sportspodcast—The Fantasy Footballers share their hot tips on "Unlocking the Power of Sports Fandom Across Platforms" and how #multichannel strategies fuel brand love and sales. 💥 Join a power packed panel "From Passion to Profit: How Independent Podcasters Monetize and Drive Profitable Businesses" on turning creator ambition into revenue. Full schedule here: https://bit.ly/3DPgbgH Gabe Tartaglia, SiriusXM Media Grace Kane, AdsWizz Benjamin W., Impressions.FM David R. González, Genuina Media Dana Bowling, Daily Dose of Dana podcast Podcast Movement