Word2vec - Word Embeddings for Natural Language Processing
While there are plenty of practical applications of word2vec - Ultra-popular word embeddings used for performing a variety of NLP tasks. Most important use case for word2vec is to build recommendation engine. Recommendation models has direct business benefit and can be straightforwardly deployed on e-commerce platform, Video Streaming services etc. Already, 35 percent of what consumers purchase on Amazon and 75 percent of what they watch on Netflix come from product recommendations based on such algorithms.
While there are many expert researchers / articles out there that are publishing the NLP methodology, I would suggest one of the articles published by Jay Alammar.
The Illustrated Word2vec
Thanks Jay for amazing blog!