Why ServiceNow has been named a leader ?

The Now Platform™ is an application Platform‑as‑a‑Service (aPaaS) used by nearly 800 of the Forbes Global 2000 companies. It supports a wide variety of plug‑and‑play applications for IT service management (ITSM), security operations, customer service, and human resources. However, the Now Platform is also a flexible and easy‑to‑use development environment that allows business operations users and developers to quickly automate tasks and workflows. Unlike other development platforms, the Now Platform uses a single data model and integrates easily with other enterprise systems. It’s specifically designed for rapid development.

The Now Platform, which has also been called CreateNow in the past, has been a stand-alone hpaPaaS since 2013. As ServiceNow sells its SaaS offerings to IT departments, it is easier for them to progress to application platform cross-sales than it is for their competitors who sell only to LOB units.

ServiceNow is investing heavily in advanced features such as chatbots, AI and mobile. The Now Platform is offered with several pricing models and can be made available on-premises, targeting primarily B2B and B2E applications including extensions to its SaaS offerings.

Some Key Factors:

• ServiceNow’s Now Platform provides workflow and system integration capabilities, with separate visual development environments for no-code and low-code developers. Its sophistication and maturity is indicated by its automated testing framework and security testing dashboard, and it continues to extend this with recent acquisitions in areas such as: mobile UI (SkyGiraffe); user experience (Telepathy); ML (DxContinuum); and chatbots (Qlue).
• ServiceNow has a large ecosystem that includes 1,200 partners, of which more than 250 contribute to its accelerator programs for applications, components and integrations. These programs are ServiceNow Store, for free and monetized accelerators, and ServiceNow Share, which is more for developers to interact with their peers.
• ServiceNow innovates in pricing by not charging for platform use during application development. This has contributed to a growth in customers of more than 40% over the prior year, and the rise of its Developer Program to more than 150,000 members.
• Reference customers for ServiceNow scored it as consistently above average in integration and quality, reliability and availability, and for its monitoring and management capabilities.

Reference: Servicenow and gartner.