Why am I looking forward to the M&I Healthcare Forum next year?

Why are you are looking forward to the M&I Healthcare Forum next year? 

It’s all about the connections. 

Imagine attending a meeting where the content, educational sessions and delegates are entirely focused on supporting your personal development, improving the way you run your company and giving you an insight into the life of those customers and business partners that you work with every day of the year. 

This is a meeting which challenges your views, shapes your thinking and inspires you to incrementally change your approach to delivery of healthcare events. 

Why is the topic of creating a best in class HCP educational experience so important?

We are in a unique position to improve the design, delivery and content of healthcare events around the globe. With a focus on patient benefits, every step, every action and improvement results in a meeting series that has the potential to change the lives and outcomes of millions of patients.

What are the benefits for people attending, especially Corporates & Medical Communication Agencies? 

We live in a connected world where it is increasingly obvious that collaboration, sharing insights from different sectors and the opportunity to ask the ‘what if’, ‘why’ and ‘why not’ questions from each other can be best served through networking, discussion and questioning of three key and interrelated groups delivering healthcare events: corporate decision makers, agencies and venues. 

Now, more than ever, the answers to the most important and challenging questions and the delivery of the most effective solutions for healthcare events resides in the view of the collective. To walk in the shoes of the healthcare professional and create the best event experiences demands a new and integrated approach. 

We have passed the stage of ‘one size fits all’. At this event the answers to practically all healthcare events questions are somewhere in the room, inside someone’s head or formed through a recent experience. 

Can you set the scene around the opening plenary session?

We want to answer the questions that are causing sleepless nights and challenging your approach. We want to think about the future. We want to address the most common, as well as the most insightful questions. 

We have a panel chosen for their experience and their experiences, their breadth of knowledge and their ability to think both strategically and operationally. 

They, like you, are at the sharp end of healthcare events. They, like you, face these challenges head on. Leading edge thinkers we have tried to assemble a panel to excite, challenge and inspire. 

No question is off limits and we will engage with the panel in a creative and engaging way. Allowing you to have a voice and be involved with and shape the discussion. 

What value do you feel the panelists will have in bringing your session to Life? 

We often live in a bubble of knowledge, delivery and short-term pressures and challenges. 

This event allows you space, time and opportunity to think about your partners and a way to make your events more valuable for healthcare professionals. It provides an opportunity for them to think about how best to improve the lives of their patients. 

We are in a unique position. Where the knowledge we gain during this event, the networks and friendships we develop, the understanding of the working challenges we face all come together for a common purpose; namely improving the lives and outcomes of patients. 

In today’s busy world we don’t often get the chance to breathe, reflect and consider. This event provides that opportunity with a unique focus on the world of healthcare events. 

o   HCP's 

o   Corporate 

o   Patient Group

This is the opportunity for corporates, agencies, venues and destinations to really help shape the future of healthcare events.

I hope these questions help to form a catalyst for discussion, but please feel free to put your own spin on these topics!