What does it mean to codify design thinking in your culture?
Recently Marques Brownlee interviewed Satya Nadella and in their conversation, Nadella spoke about envisioning the customer needs and making design thinking as a culture in an organization. A short summary of his conversation.
It's not about just going to the class called design thinking. It's really about developing that deep sense of empathy for people whom we are trying to serve, which means meeting unmet unarticulated needs by getting behind the words and actions you observe.
The real core of the growth mindset or confronting a fixed mindset comes from having empathy and the ability to learn to push conventional wisdom continuously, and it is a journey that will never complete. It is always about relearning and being empathetic towards the unmet unarticulated need out there in the world.
Do watch the full video for more insights.