This Week In Design: March 4th Week
NetBramha - Global UX Design Studio
UI/UX studio crafting digital products & experiences for customers like Google, EMAAR, Infosys etc for over 15+ years.
Why stakeholders don’t vibe with user research
Andrew Tipp delves into why stakeholders often resist engaging with UX research methodologies. Drawing from professional experience, the article unpacks the complex reasons behind stakeholder hesitation—ranging from a lack of user-centricity and understanding of research methods to practical constraints like time and budget limitations. Tipp not only diagnoses the problem but offers pragmatic strategies for UX professionals to overcome these barriers, including explaining research processes, making compelling business cases, leveraging AI tools, and adopting flexible approaches like Lean UX to demonstrate the value of user-centered design.
How To Build Confidence In Your UX Work
In this strategic guide to building confidence in UX work, Vitaly Friedman explores how user experience professionals can overcome organizational resistance and demonstrate their value. Drawing on the Theory of Constraints and insights from workplace dynamics, the article reveals how UX initiatives can be perceived as disruptive, and provides a roadmap for gaining trust by identifying and addressing critical bottlenecks in workflow processes. Friedman emphasizes the importance of understanding organizational pain points, visualizing invisible work, and showing how UX can solve real problems rather than create additional complications.
Cracking the code of vibe coding
Pete Sena delves into the transformative impact of AI-assisted software development, examining how emerging technologies are democratizing code creation while simultaneously raising critical questions about the future of technical craftsmanship. The article unpacks the revolutionary potential of AI tools that allow individuals to generate functional software through simple language prompts, while critically analyzing the potential risks of losing deep technical understanding and creative problem-solving skills. Sena offers a nuanced perspective that neither fully embraces nor rejects this technological shift, instead proposing a balanced approach that leverages AI as a collaborative tool while preserving the essential human elements of software innovation.
The Design Premium: How Strategic Design Drives Market Value
In this insightful Forbes Agency Council piece, Goran Paun explores the strategic importance of design as a critical business driver, revealing how design-first thinking can dramatically impact market value and user experience. Drawing on research from McKinsey and real-world case studies, the article demonstrates that leading companies are increasingly treating design not as a superficial aesthetic choice, but as a fundamental business strategy that integrates user research, cross-functional collaboration, and continuous iteration. Paun argues that organizations prioritizing design can achieve significant competitive advantages, from improved user engagement to substantial financial returns.