iO Newsletter 💙
Driven by our team's expertise, this newsletter delivers six handpicked insights every month. With wisdom from our experts and industry leaders, we're here to help you cut through the noise, stay informed, and empower your brand, organisation, and teams.
Trends, insights & strategies.
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HubSpot’s new lead scoring model: what you need to know
A lead is more than just contact details. HubSpot’s updated model provides deeper insights, helping your team focus on high-potential prospects.
Our digital marketing expert Evelyne Berden breaks it down in her latest blog.
Insights Paper: Marketing strategy for sustainable growth
Long-term business growth requires more than chasing the next sale. In our latest Insight Paper, we explore how AI, data, and creativity can shape a marketing strategy that truly resonates and drives lasting impact.
Content supply chain: lower production costs, higher impact
Customers expect personalised engagement with content that speaks directly to their needs. The content supply chain method makes this possible.
Recommended by LinkedIn
Toyota case: consistent brand experience in 35 countries
Toyota Motor Europe is transforming their showroom experience by offering a consistent brand experience across 35 countries. Enhancing the customer experience and optimising sales processes in European markets. Discover our case.
Storytelling podcasts: a dying medium?
Is there still room for narrative podcasts now that Spotify has shifted their focus to video? Yes, argues our Podcast creative Jordy Hubers 🎙🎧 - especially for brands. Discover more!
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