Dmitriy Mariievskyi shares Growe Partners' philosophy

Growe Partners , a direct advertiser of well-known brands including Parimatch and JugaBet brands, is one of the leading affiliate programmes in the world of iGaming. The company celebrated its first anniversary at the end of 2024 and has won two SiGMA Best Affiliate Programme B2C Awards, the first in Sao Paulo and the second in Valletta. SiGMA News asked Dima Mariievskyi , Head of Growe Partners, about the journey to leadership, team values, and approach to selecting markets and partners.

People as the basis of success

The foundation of the success of any partnership programme is people with shared values, goals, approaches to achieving them, and a shared vision of success,’ says Dmitriy. The qualities that unite the Growe Partners team are perseverance, willingness to help, openness to change, and a typical ‘vibe.’ In addition to professionalism in its classic sense, the team is distinguished by persistence and constant striving for more.

Dmitriy also described the advantages of trust in the team: ‘Trust is essential both within the team and directly from me, as the head: I am confident in the team, so I can give it freedom, which gives birth to non-standard approaches, new ideas, and opportunities for their implementation.’ ...[Read More]