Cover Letters... a thing of the past?

Are Cover Letters Still Relevant in Today’s Job Market?

In the digital age, where job applications are often submitted with a single click and AI-driven applicant tracking systems (ATS) filter resumes before they even reach a human recruiter, the question arises: Are cover letters still relevant?

The answer is nuanced. While cover letters may not always be required, they remain a valuable tool for job seekers who aim to stand out in a crowded market. Here’s why—and when—you should still consider writing one.

Why Cover Letters Matter

1. Personalisation Shows Effort A well-crafted cover letter demonstrates that you’ve done your homework. By tailoring your letter to the company and position, you show genuine interest and effort—qualities that hiring managers appreciate.
2. Storytelling Connects the Dots Resumes provide a snapshot of your skills and experience, but a cover letter lets you tell your story. You can explain career changes, gaps in employment, or how specific experiences make you the perfect fit for the role.
3. Adds a Human Touch Especially in industries that value communication and creativity, a cover letter can showcase your personality, passion, and motivation—qualities that a resume alone cannot convey.
4. Differentiation in Competitive Fields When applying for highly competitive roles, submitting a strong cover letter can make you stand out. It’s an opportunity to say, “Here’s why I’m different, and here’s why I care about this role.”

When a Cover Letter Might Not Be Necessary

1. The Employer Doesn’t Request One Some job postings explicitly state that a cover letter isn’t required. In such cases, it’s acceptable to skip it—though including one (if optional) could still work in your favour.
2. ATS-Driven Applications For many large companies, the initial screening is entirely automated. If the system doesn’t process cover letters, your effort might go unnoticed.
3. High-Volume Hiring In industries or roles where speed matters more than customisation (e.g., seasonal flexible hour jobs), cover letters might not carry as much weight.

Tips for Crafting an Impactful Cover Letter

1. Tailor It: Address the specific needs of the job and the company.
2. Be Concise: Keep it to one page, focusing on the most compelling reasons why you’re a great fit.
3. Show Enthusiasm: Let your passion for the role shine through in a professional tone.
4. Quantify Achievements: Include measurable results to demonstrate your impact.

My Verdict

While cover letters may not be necessary for every job application, they remain a powerful way to make a positive impression. In a world of quick applications, taking the time to write a thoughtful, personalised cover letter can set you apart.

So, are cover letters still relevant? Absolutely—when used strategically. The key is to assess the situation, understand the employer’s expectations, and decide whether a cover letter will add value to your application.

What are your thoughts? Have cover letters helped you land a job or been overlooked in the process? Let’s discuss in the comments.