5 ways how AI helps your business
Artificial Intelligence (AI), more or less, people know about it, and this is one technology that has been growing at a faster pace over the last decade.
You might have got an idea of what this article is going to be from the article title. But before jumping straight to the topic, let us first know what artificial intelligence or AI is.
If we go to the standard definition, artificial intelligence is a set of technologies that work together to achieve their end goal, which is to let machines learn and understand processes so that they can act accordingly, as a human does.
If I comprehend in a simpler manner, AI is a technology that builds intelligent machines so they can perform mundane, tedious, and non-creative tasks in place of humans.
AI is not something that came into existence very recently. It has been with us since the ’50s. Of course, at that time it was just being proposed, and over time, this field of artificial intelligence has seen tremendous growth.
Growth to an extent that artificial intelligence is being used as a service by many businesses to help them save time for tedious work in today’s time. This article is exactly about this.
Let us jump to today's topic and know 5 ways artificial intelligence helps your business.
Chat/Bot support for customer service:
When you visit different software or service websites, you often get to find a chat option on their website. If you need someone to help you solve your query, you can simply initiate the chat.
When you send your message to them, the first person on the receiving end is not a human but an artificial intelligence technology used for chat support that guides you from that point. They often quickly send you what you are looking for, and when they can't, they simply connect you with the support team.
This helps businesses save the time of their customer support team so they do not need to answer the generic messages and these chatbots can be available 24*7 for all the time zones.
Personalization:
Relativity is the key to connecting with people, and the biggest example of relativity is the success of memes. Memes have started to get a boost because people find them related and equally hilarious. When people find something they can relate to or something that resonates with their tastes or preferences, there is a good chance that it can get a conversion.
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Personalization has its own magic. AI helps in curating personalization and businesses, especially eCommerce businesses, can take help from it. AI tracks the user behaviour, purchase pattern, and helps you send exactly what the user might need or are looking for to trigger them to make a purchase.
Value extraction from data:
Speaking about patterns and trends, how do you collect them? You first get a huge pile of data that has stored information inside it. Artificial intelligence helps to structure this data and find the real value which your business can make use of.
Assistance in Aviation:
Airlines are one of the core industries of any nation. Airlines literally need to connect with thousands of people on a daily basis and it is a place where artificial intelligence can be used for interacting with passengers with updates, notifications and all they need to know. Whether they agree or not, this will be a relief for both the passengers and the providers.
Automation:
Automation means getting a task done automatically without a human’s interference. All you have to do is make the initial set-up and never look back. Automation gets the work done on certain triggers or actions. This helps in doing repetitive tasks without having to invest time in manpower. Use machine power for tedious tasks and devote your human resources to creative tasks.
Conclusion
Artificial intelligence might not be a big thing in the past, but it is in the present and the future. So if you are a business that has not made use of this intelligent technology yet please rethink that decision as it is going to help you a big-time in utilising your resources in the right places.
Thank you for investing your time in this post. I hope you found this helpful.
Investor | AI Consulting Innovator | Founder, High Performance Consultant Academy™ | Scale Your Consulting Firm with AI Automation, Predictive Analytics & NLP | Dominate Client Acquisition & Optimize Service Delivery
3ySyanthiyana, thanks for sharing!