2025Q1 Feb-Mar Spotlight|Ocean Engine

2025Q1 Feb-Mar Spotlight|Ocean Engine

✨ Discover the latest in cross-border marketing, maternal-infant e-commerce, education innovation, and beauty success with inspiring case studies and industry insights!


📢 Top Editor‘s Pick

🌟 Celebrating Excellence in Cross-Border Marketing! 🌟

2024 Ocean Engine Award

The 2024 Ocean Engine Cross-Border Marketing Awards have officially been announced! This year, we celebrate outstanding brands and partners who have demonstrated exceptional creativity, execution, and impact in the cross-border e-commerce landscape. Their achievements serve as a testament to the power of innovation and strategic marketing in today’s dynamic global marketplace.

👉 Explore the inspiring stories and winners here:╰┈➤ 2024 Ocean Engine Awards


📣 Events & Happening

🚀 Seizing Market Opportunities in Maternal & Infant E-Commerce! 🚀

Ocean Engine’s "Synergy & Breakthrough"

Mar 6, Ocean Engine’s "Synergy & Breakthrough" summit in Shanghai brought together 100+ industry peers and 34 brands to explore growth opportunities in nutrition and formula sectors.

Ocean Engine’s "Synergy & Breakthrough" 1
Ocean Engine’s "Synergy & Breakthrough" 2

🔹 Key Highlights:

  • Trend insights, ad optimization, and private domain strategies.
  • Nutrition: Precision targeting & lifecycle management.
  • Formula: Content-commerce strategies & influencer networks.

╰┈➤ Check out more details


🎓 Overseas Universities Explore Ocean Engine | Discovering New Opportunities for Brand and Performance marketing

douyin university

PingPong Digital and admissions leaders from 17 top global universities gathered in Shanghai to explore innovative student recruitment strategies on Douyin and Ocean Engine. With 100% attendance, the event highlighted how creative content and data-driven insights are transforming education marketing.

douyin university

From viral campaigns to virtual campus tours, the future of engaging Gen Z students is here. Let’s redefine university connections! 🌍🎓 ╰┈➤ LinkedIn post


🔥 Product updates

🌟 Missed the BootCamp? We’ve Got You Covered!

Ocean Engine Product pulse

For those who couldn't attend the bootcamp on March 17th! We have the recording and materials ready for you. Dive into insights on product library management, UBMax intelligent advertising, and AIGC for creative production.

👉 Access the resources here:

╰┈➤Doc (Chinese Version)

╰┈➤Recording (Chinese Version)


🚀 Exciting Case Study Alert! 🌟

Ocean Engine Case Studies

Discover how an overseas beauty brand achieved record-breaking GMV during the 38 Shopping Festival with a winning combo of short videos, livestreams, and influencer marketing! 📈✨

👉 Want to learn the secrets behind their success? Check out the full case study above.


We welcome foreign business with Non-Chinese Business License to open Ad Account with us, and advertise on Douyin. Contact us now.

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