About
Traction Rec empowers nonprofit community centers to make a greater impact in their communities using an industry-leading member management CRM. Built on the Salesforce platform, we enable YMCAs, JCCs, BGCA and community recreation centers to manage their complete operations efficiently for staff, thoughtfully engage with community members, and deliver their services with measurable impact. At the heart is our desire to focus on what matters most, to help organizations build their community relationships amplify the amazing good they do.
This product is intended for
- Chief Technology Officer
- Chief Information Officer
- Chief Financial Officer
- Business Development Executive
- System Administrator
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An industry-leading member management CRM for community centers
Traction Rec combines the power of Salesforce, the world’s leading cloud platform, with the flexibility of tools made specifically for community centers. It's a comprehensive solution that can grow with your organization into the future—even as your needs evolve.
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Connected 360 view of community members
Understand your community members and all the ways they interact with your organization, in one connected system so you can deliver truly personalized experiences.
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Membership management
Exceed expectations with delight every time members are on site or in your community - making them feel known, from timely engagement campaigns, to seamless service support and interactions.
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Program management
There are a lot of moving pieces when planning a program. Make sure everyone is on the same page to increase efficiency of catalog creation, participant administration, and execution.
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Fundraising
Every donor is complex and their motivations evolve. Stay on top of fundraising objectives with technology that helps you find new donors and support the ones you already have.