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🚨 The old CRM playbook: 🔹 Focus on roles, not customers 🔹 Took months to implement 🔹 Saw little change in engagement ✅ The customer-first approach: 🔹 Focus on how to identify and address customer barriers 🔹 Uses intelligent agents to run and refine the “playbook” 🔹 Continues to learn after barriers are gone At ZS, we’re not just upgrading CRMs—we’re redefining what they can do. Get up to speed on our approach to a customer-first CRM: https://bit.ly/4i4AODv

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