The Wills Group’s Post

In today's c-store market, customers seek high-end, personalized experiences. At #DashIn, that's exactly what our customers can expect. We are growing and innovating with the intention of changing the way our guests think about convenience retail. One of the most essential ways we achieve this is through category management – the strategic selection of products and brands we carry. Ensuring we're offering customers everything they need, and more. Learn more from our category manager, Josh Campbell, in this year's CStore Decisions category management handbook: https://lnkd.in/gS3-dynK. #cstore #customerengagement #categorymanagement