Going paperless isn’t the goal. Making it effortless for customers is. Too many organizations slap a “Go Paperless” checkbox on their customer communications and wonder why adoption lags. Spoiler: it’s not about the tech — it’s about the experience. In our latest blog, Liz Stephen and Mia Papanicolaou break down why most paperless strategies fail and how to design digital communications your customers will actually want to use. If you’re still treating paperless like a compliance task, you’re missing the point — and the opportunity. Read the blog: https://smpl.is/a4vjz Connect with Liz and Mia to learn more. #CustomerExperience #Paperless #CX #CustomerCommunications #ChameleonCollective