Trig Thomsen’s Post

🌟 Unlocking the Power of Email for Customer Loyalty Programs 🌟 Customer loyalty programs are a goldmine for businesses, but how do we effectively engage our customers to keep them coming back? Enter email marketing! Here are key strategies to implement a successful loyalty program via email: 1️⃣ Segment Your Audience: Not all customers are created equal. Tailor your messages based on purchase history and preferences. A personalized approach goes a long way! 2️⃣ Clear Value Proposition: Make sure your customers understand the benefits of your loyalty program. Highlight exclusive discounts, points systems, or early access to new products. 3️⃣ Engaging Welcome Series: Use a compelling welcome email series to kick off the program. Introduce the perks, share success stories, and encourage sign-ups right away! 4️⃣ Regular Updates: Keep your audience informed with updates about their loyalty points, new rewards, and special promotions. This keeps them engaged and motivated to participate. 5️⃣ Feedback Loop: Encourage customers to share their thoughts on your program. Use surveys to gather feedback and enhance their experience based on their input. 6️⃣ Celebrate Milestones: Recognize customer achievements, whether it's a birthday, anniversary, or reaching a loyalty tier. Personal touches strengthen the bond. 7️⃣ Incentivize Referrals: Encourage current loyal customers to refer friends by providing additional rewards. This not only retains existing customers but also attracts new ones! 💡 Remember, the goal is to create lasting relationships with your customers. A strong email loyalty program not only drives repeat business but also fosters brand advocates! What strategies have you found effective for loyalty programs? Share your thoughts! 💬👇 #CustomerLoyalty #EmailMarketing #BusinessStrategy #CustomerEngagement #MarketingTips

Losing customers doesn’t have to be the end of the story. 🚀 Discover proven strategies to re-engage inactive subscribers and turn "goodbye" into "welcome back!" In this blog, you’ll learn how to: ✉️ Craft irresistible win-back messages 🎁 Offer incentives they can’t ignore ✨ Rebuild customer loyalty and drive revenue Ready to bring those customers back into the fold? Let’s get them clicking again! Read the full guide here: https://lnkd.in/gpDYFBYS #CustomerEngagement #WinBackStrategies #eCommerceTips #DigitalMarketing

✨🤗 Boost Customer Retention with Direct Mail ✨🤗 Here are some of our favorite effective strategies on how to utilize direct mail to strengthen customer retention and trust. 📬 Personalized Strategy: Leverage the data you already have to create highly personalized mail pieces that address customers by name and speak to their preferences and purchase history. What to send: Send personalized thank-you notes with special discount codes on the customer's birthday or the anniversary of their first purchase. 📬 Exclusive Offers and Discounts: Your loyal customers deserve so much and you know it. Send them exclusive offers and discounts that will make them feel valued and appreciated. What to send: Mail a "VIP Customer" postcard with a unique discount code for their next purchase, emphasizing their exclusive status. 📬 Re-Engagement Campaigns: Reconnect with inactive customers and bring them back to your brand with enticing offers and refreshing content. What to send: Send a "Thinking of You" postcard with a personalized message and an exclusive discount to encourage them to return. 📬 Loyalty Program Updates: Depending on your business strategy, you may have a loyalty program. Connecting with this audience regularly about upcoming rewards and exclusive offers will boost engagement. What to send: Mail quarterly statements showing the customer's current points balance and highlighting the rewards they are close to achieving. #themailworks #customerloyalty #tip

Why Welcome Emails Are the Most Important in Your Flow Thread 🧵 Your first touchpoint sets the tone for everything. The welcome email is more than just a greeting—it’s the key to long-term customer engagement & retention. Ignore this step, and you're leaving money on the table. In eCommerce, your welcome email is your digital handshake. It introduces your brand, builds trust, and sets expectations. Get it wrong, and potential customers bounce. Get it right, and you lock in long-term loyalty. Welcome emails have 4x the open rate and 5x the click-through rate compared to any other email. Brands that optimize their welcome flow see a 50%+ boost in customer retention. If you’re not leveraging this, you’re losing serious $$$. A strong welcome email isn’t just about long-term gain—it can trigger immediate sales. Include personalized offers or exclusive discounts for new subscribers, and watch your conversion rates spike from Day 1. Your welcome email is your brand’s first impression. Is it making a lasting one? Optimize, personalize, and convert—because if you’re not, your competition is. Time to level up your welcome flow and maximize those conversions.

The Value of One Customer In today’s world, where businesses are chasing growth and scaling at breakneck speed, it’s easy to get caught up in the numbers game. We talk about thousands of customers, millions in revenue, and growth percentages that look great on a spreadsheet. However, behind every big number is a single person—a customer. And sometimes, we forget just how much impact one customer can have. For example Happy People . Our mission revolves around bringing joy to every individual we serve, and we have built our brand by focusing on the value of one customer at a time. From the moment someone interacts with our products or services, we make it a priority to ensure the experience feels personal and meaningful. This approach not only helps us retain loyal customers but also turns them into brand ambassadors who share our positive experiences with others. One customer isn’t just another transaction or a data point in your CRM. Instead, they’re a person with expectations, emotions, and choices. When a customer chooses you—your business, your product, your service—they’re giving you something invaluable: their trust. And that trust comes with a responsibility. When you treat one customer well, the effects go far beyond that single interaction. For example, a happy customer is more than likely to come back; furthermore, they’ll talk about their positive experience to friends, family, and even strangers online. Their loyalty can evolve into advocacy, and no amount of paid marketing can replace genuine word-of-mouth referrals. It’s not just a transaction—it’s the beginning of a relationship. Consequently, a bad review, a Facebook post, or a story shared over dinner can ripple outward, reaching people you’ll never meet. In an age of online reviews and instant feedback, the stakes are higher than ever. This is why at Happy People we focus on creating moments that matter. By listening to our customers, acting on feedback, and always striving to exceed expectations, we prove that focusing on one person at a time doesn’t just build a business—it builds trust. Therefore, the value of one customer extends beyond thousands and kwachas. It’s about their lifetime value—not just the purchases they make, but the influence they carry. Moreover, it’s about the insights they provide through their feedback, helping you improve. It’s also about the network they bring with them, amplifying your reputation through their stories. Ultimately, the next time you interact with a customer, think beyond the immediate moment. Consider the ripple effect they represent, the trust they’re offering, and the opportunity to create something lasting. Because the value of one customer isn’t just about what they bring to your business—it’s about what you build together. Ernest Mabwe your PR Guy

6 Dead #Simple Ways to Win Customer Loyalty❗ Most businesses focus on sales, but the real growth happens when you master loyalty. Want customers who rave about you and stick around for the long haul? Keep reading. Customer loyalty is the secret weapon to consistent growth. When customers trust you, they’ll not only buy from you—they’ll tell their friends, family, and anyone who will listen. In the competitive world of kitchen remodeling, loyalty doesn’t happen by accident—it’s earned. And the process is simpler than you think. 6 Dead-Simple Ways to Win Loyalty 1️⃣ 🚪 Be Where Your Customers Are Your ideal clients are on Facebook looking for ideas. Position your brand with stunning visuals, valuable tips, and ads that resonate with their dream projects. 2️⃣ ✨ Personalise Every Interaction Don’t treat customers like leads—treat them like people. Tailored messaging can make potential clients feel like you “get” them. 3️⃣ ⚡ Respond Fast and Clear Speed is trust! Quick responses to inquiries or comments show customers they’re a priority. 4️⃣ 📈 Overdeliver on Value Offer unexpected insights, free resources, or bonus consultations. When you go the extra mile, customers come back for more. 5️⃣ 🛠️ Leverage Social Proof Showcase happy clients with testimonials, before-and-after photos, and success stories. Trust attracts trust. 6️⃣ 💡 Educate, Don’t Just Sell Share kitchen remodeling tips or trends. When you become the expert they turn to, loyalty follows naturally. Customer loyalty isn’t just about keeping clients—it’s about creating raving fans who’ll do your marketing for you. The best part? It doesn’t take a massive budget; it just takes consistency and care. 💬 Which of these strategies do you use in your business? Let’s share ideas below! P.S. If you’re a kitchen remodeling business ready to generate high-quality leads and scale your growth, let’s chat! My team at Adwurry is here to help. #facebookads #leadgeneration #kitchenremodelling #remodelling

What if your customer win-back flow, actually won back customers? Let's be honest. Most "email marketers" set up win-back flows with generic time delays. 60, 90,130 days. Set it and forget it. But here’s the thing: customer behavior isn’t generic. Your win-back flow should trigger based on actual customer drop-off points, not a one-size-fits-all timeline. For a skincare client of ours, we built a win-back flow that now ranks in the top 4 most revenue-generating flows in their account. Here’s how we made it happen: 1. Analyzed Customer Drop-Off Points We used Lifetimely to figure out when customers typically stop buying. This gave us the perfect timing to trigger the flow. 2. Picked the Best Offers We reviewed their data and chose the historically best-performing offers. Then, we built the flow to increase the discount after every two emails—making it more tempting as the flow progressed. 3. Added Educational Content Discounts alone aren’t enough. We added the brand’s best-performing educational campaigns between the discount emails. These reminded customers why they loved the product and how it solved their problems. The result? A winback flow that doesn’t just work—it drives real revenue. Try it yourself.

ATTENTION: Skin Care & Beauty Ecom Biz Owners! Are you satisfied with your customer loyalty? That’s amazing! But did you know that there’s a hidden cost if you’re not fully leveraging email marketing to maximize this loyalty? Here’s what you might be missing out on: LOST REVENUE FROM CUSTOMER LIFETIME VALUE: ↳Are you fully tapping into your loyal customers' potential? Without targeted loyalty programs, you could be missing out on an extra $50 per customer annually. For a business with 1,000 loyal customers, that’s a potential loss of $50,000 every year! DECLINING ENGAGEMENT: ↳Consistent engagement is key to maintaining customer loyalty. If your engagement drops by just 10%, and each disengaged customer results in a $100 annual revenue loss, you’re looking at a $10,000 hit for every 1,000 customers. UNRECOGNIZED HIGH-VALUE CUSTOMERS: ↳Not identifying and rewarding your top spenders? Losing just 5% of your high-value customers could cost you $5,000 annually, with each high-value customer contributing $500 per year. MISSED REFERRAL OPPORTUNITIES: ↳Your loyal customers can be your best advocates! Not having a referral program in place? You might be missing out on acquiring 50 new customers worth $10,000 annually for every 1,000 loyal customers. 👉 Don’t let these hidden costs hold your business back! Let me help you unlock the full potential of email marketing to: → Keep your customers engaged with personalized content →Encourage customer referrals with attractive incentives → Identify and reward high-value customers → Develop targeted loyalty programs Investing in email marketing strategy can transform these potential losses into growth opportunities. Ready to take your business to the next level? Let's chat! 💬 #Ecommerce #BeautyBusiness #SkinCareBusiness #EmailMarketing #CustomerLoyalty #BusinessGrowth #Klaviyo

Ultimate Guide to Post-Purchase Email Sequences Unlock the power of post-purchase email sequences to enhance customer loyalty, drive engagement, and boost repeat sales with effective strategies.