🎥 New episode is now live!
And it’s our first collabo… This Week In Carbon x Carbon Paradox.
Joining our host Edward Smith and regular bestie Rene Velasquez, this week’s guests are Renat Heuberger and Steve Zwick from Carbon Paradox.
They unpacked how many of the challenges facing the voluntary carbon market—from credibility and integrity to governance and incentives—can be grouped into a few clear paradoxes.
The result? A thought-provoking (and refreshingly honest) framework for diagnosing the state of the VCM—and how to move forward.
Whether you agree with every point or not, it’s worth a listen.
Available on Spotify, YouTube and Apple Podcasts:
🔵 Spotify: https://lnkd.in/dhC4PCBE
🔵 YouTube: https://lnkd.in/dmTYCZPt
🔵 Apple Podcasts:
#CarbonMarkets#VCM#CarbonParadox#ThisWeekInCarbon
This industry sometimes feels like mice running and the cat is coming and we're just running away all the time. You mentioned yourself right before you. You mentioned about courage. I believe this market needs more courage, it needs more openness, more honesty, more boldness, and it starts by being very clear. These projects that if you do a project anywhere in the world. You will not be perfect. There was always going to be problems for sure, and some of the problems are not even solvable because of the paradoxes. So what he was just doing right now, it's as Steve said, it's kind of disconcerting Mayor culpa thing. It's like I, I promise to do the perfect project with full interpretive, full transparency. I set the bar extremely high hoping that I would attract investors. And then guess what, because of one of the many paradoxes, somebody always finds a hole in my project. So in principle, the entire market who promises to be now absolutely perfect has learned all the lessons now. Being fully transparent, all that, it is just running into the next controversy because it will always find a problem. Instead, the new narrative in my opinion should be, hey, look, let's be very clear, these projects are not perfect. They have issues, they have problems. There is always these countries that we are in are difficult countries, complex countries. Some, some, some cases the legal systems are a perfect. Let's be very open and honest about all that. And let me ask you this following question. Should we continue doing the projects in spite of these issues or should they just drop the ball to nothing at all? Because that's the alternative. If we wait for this perfection at this absolute top level quality everywhere, we're just running into new controversies and in the end we get done nothing. And I believe and calling out that hypocrisy. I completely agree. Let's call out that as a hypocrisy. OK, I want to bring it back to kind of a metaphor that's very simple for folks to understand because we've all been kids, but I have a four year old. And so she's she riding a bike with training wheels, right? And then when she gets more confident, then she takes them off, right? And we've all been through that. And, and I think what you mentioned, Steve earlier, right, was that the market early on had the training wheels and then they were coming off. And all of a sudden you're now berating the kid for falling off the bike as you were about to help him to get gain that confidence. It's OK to be iterative and it's OK to have risk as long as we're honest and we can identify them that that's necessary, right? And I think that that's the kind of that. You know, the perfect is the enemy of the good piece and we can put that one to bed. Like, Hey, let's just expect that that's nothing's perfect. And we just, we just improve, right? And it's a spectrum. But to this point around courage, like we need more voices on the communication side. I've, I've kind of stepped up into it to fill the void. Just, you know, and obviously following in the steps of, of, of folks like yourself, Steve, around trying to provide content to 1 encourage participation from, from a wider set of audiences, in particular young people. Because they're the ones inheriting all of our mess effectively and there's an inherent opportunity for them to deliver on solutions and the promises of these markets, right. And, and the other thing is to, just to challenge the negative critiques because a lot of folks just say, Oh no, the Sky's falling. And now my, basically My Portfolio values have decreased and etcetera. And they're just lamenting the woes of, of what's going on, but they're not taking reaction like they're not being active in the market to actually challenge these assertions. Could be a great really if they can. This point quickly the about SO. Yes, we should change the critiques, but not the way we're doing it right now. The moment the way we're doing it today is defensive. So the way it's always the same thing, somebody has a spotted a problem in the project and direction of most market participants. Ohh, yeah. But I don't agree this is wrong. It many cases, to be very honest, the critics have a point. A lot of the topics that have been criticized, not all some of them relies as Steve said, but many of the critical points are actually justified. They're real. These are issues that are not perfect, but now for our market instead of defending. All those points, we should contextualize the points, say, yes, you have a point, This is not perfect, but look, compare this to other efforts in this country or let's, let's let's make a learning how could we improve? So the critique is welcome. It, it is important that we have critical voice and that we're but the critics should be contextualized as learnings, as improvements, as as an opportunity on our journey to make the system better. So. That that's, I think, a very different, important difference.
I agree with Renat—criticism can help improve things, but it shouldn't stop real climate action. Still, climate actions need to show real results, not just be a way to make money or look good. The real issue is when actions pretend to be green but aren't. So yes, some criticism makes sense.
Like Steve said, younger people have a big chance if they get the right education. But we can’t ignore that they're facing problems created by a system that's not changing fast enough.
So the big question stays: Can markets really help solve climate change, or are they just clever ways to look green without real impact? It's good to question this openly and honestly.
Climate Specialist
3wI agree with Renat—criticism can help improve things, but it shouldn't stop real climate action. Still, climate actions need to show real results, not just be a way to make money or look good. The real issue is when actions pretend to be green but aren't. So yes, some criticism makes sense. Like Steve said, younger people have a big chance if they get the right education. But we can’t ignore that they're facing problems created by a system that's not changing fast enough. So the big question stays: Can markets really help solve climate change, or are they just clever ways to look green without real impact? It's good to question this openly and honestly.