Serviceplan Group’s Post

"Diversity is a journey, not a destination. As creative professionals, we have the power to shape the world as we want to see it" – as stated by Franziska Gregor (#ServiceplanCulture) in one of our #MarchForDiversity sessions. 🌈   This year, we once again celebrated our Diversity Month with a series of weekly workshops and inspiring discussions across 28 locations in 18 countries. One of the highlights? Seeing our colleagues take the lead in hosting sessions - proving that we all play a role in shaping a more diverse future:    ✨ Our Diversity Taskforce, with colleagues from three different countries, showcased various in-house initiatives and the tangible impact we're making. ✨ Our colleagues Louisa Heuter and Tasha Schedler shared insights from our diversity-driven cases, including #RainbowWool and #StopRepeatingStories. ✨ Our Munich AI Lab sparked thought-provoking discussions on AI and bias.   At our "DoMee" – the monthly Thursday meeting at our #HouseOfCommunication Hamburg – we welcomed content creator diehuepsche for a panel discussion with our colleagues Maurice Moe Endres and Jens Paasen:   ✨ “The spaces I enter aren’t as diverse as I thought, but I’ve shaped my own reality. It’s important to realize that others may not have that privilege. Start small, every step counts”, shared diehuepsche. ✨ Representation goes beyond the characters on screen; it’s about ensuring diverse perspectives behind the scenes. Diverse teams bring diverse ideas and creativity. ✨ Diverse campaigns can increase revenue by 33%. When brands authentically represent a wide range of people, it resonates deeply with consumers.   This month reminded us: The advertising world has never been more diverse, and the power of communication is in our hands to amplify voices and identities that often go unheard.   So, let’s keep learning, growing, and pushing boundaries together! 💬❤️   #WeCare