Sellers.guide by Primis’ Post

Are Your Bids Out of Control? If you’ve ever found $20 bids lurking in your account, it’s time for a reset. 🔄 Here’s the thing: 👇 without a clear failsafe in place, your ad spend can spiral, especially when you’re scaling bids without considering conversion rates or target ACoS. To regain control, start with a bid audit. ✅ Identify untested or overly aggressive targets and reset bids to a more reasonable starting point. This frees up your budget and ensures you’re not wasting spend on targets that haven’t proven their value. Strategic tip? 💡 Resetting bids can unlock more efficient ad spend, helping you focus on what actually drives conversions. Get more control over your ad spend—book a free audit today and see how a simple bid reset can improve your ad performance. #AmazonSeller #ElizabethGreene #AmazonAdvertising #AskJunglr #AmazonPPC

What is 'Premium Inventory'? Everyone talks about 'Premium' in advertising, but how do you define it? Join Al from Fat Tail in a conversation about Premium and Automation are driving revenue for the top publishers in the world (online and off): https://lnkd.in/eqmSsnTj

The results are in…  We put together a curated list of our top 5 digital publishers. Criteria is based off advertising quality, reach, decisioned programmatic inventory, supply path efficiency, and distribution quality. See our list in the link below... did you expect this lineup? Best of the Open Internet: https://lnkd.in/ga9DA5zj #powermarketing #openinternet #insightsarticle

🚀 Publishers Pivot to Subscriptions! 🚀 Major publishers are doubling down on subscription models as advertising and commerce revenues decline. A survey shows 17 out of 28 publishers have increased their focus on subscriptions over the past year. This shift highlights the need for stable revenue sources amid changing media landscapes. 📰 Want to stay ahead in the media industry? Subscribe to our Media Mentions newsletter for the latest insights and trends. Sign up in the comments! 👇

Performance Max vs. Standard Shopping: Google revamps ad auction for holidays: Google eliminates Performance Max priority over Standard Shopping, reshaping advertisers' holiday strategies.

🚨 Washington Rules Digital Advertiser Not a Marketplace Facilitator! The Washington Department of Revenue (WDOR) ruled that a digital advertiser selling ad space through its platform is NOT a marketplace facilitator. Despite operating an online "exchange," the company only provided advertising services, not facilitating third-party product sales, leading WDOR to deny its sales tax-related petition. This decision sets an important precedent for businesses in digital advertising and marketplace operations. 🔗 Read more on this case: https://lnkd.in/dN3SeA5E #SalesTax #DigitalAdvertising #MarketplaceFacilitator #TaxCompliance #WashingtonTax

Quick Tip for New Campaigns: Getting Impressions Without Overspending Sometimes, launching a new campaign can feel like hitting a brick wall when you don’t get impressions after a day or two. Before jumping to increase your bids, here's a quick tip: change your bidding strategy to 'Fixed Bids'. This can help kickstart traffic, ensuring your ads get the visibility they need. Once impressions start rolling in, you can switch back to 'Down only'. This approach is especially helpful if you rely on historical data to calculate your starting bids and want to avoid overspending right off the bat. What strategies have you found helpful in these situations? #AmazonPPC #PPCtips #DigitalMarketing #AmazonAdvertising #EcommerceMarketing

A stroke put me on the sidelines the past few months (...gulp, more on that later). But happy to drop my first video in a while.... I dive into one of the best strategies i've found the past six months to: ✔️ Drive Rank ✔️ Reduce Ad Spend ✔️ Build a multifaceted traffic stack If you are looking for a bright light in your #amazonfba business, check this one out. https://lnkd.in/gefFbMYr