🌱 Greenlight is back and it’s brighter than ever. Read our article : https://lnkd.in/etBJinVt The second edition of Greenlight brings a wealth of insights into the evolving landscape of environmental communication. Conducted by RMB, GiveActions, and JCDecaux, the study reveals encouraging progress: greenwashing risks are decreasing but not disappearing. With the EU’s new directive coming into effect in 2026, the clock is ticking. Brands must go beyond good intentions and embrace a communication strategy built on clarity, structure, and transparency. Read our article here 👉 https://lnkd.in/etBJinVt
