PR on the GO’s Post

To craft impactful PR strategies and understand the media landscape, I believe the first five years should be dedicated to pitching. PITCH, PITCH, AND PITCH. It’s only through consistent pitching that you begin to understand what resonates and what falls flat. Pitching isn’t just about sending emails—it’s about reading the journalist’s work, understanding their style, and tailoring your pitch accordingly. There have been times when I’ve pitched stories I wasn’t fully invested in. But, let’s be real—it’s clear as day when the journalist doesn’t buy it. So, the takeaway? The more you pitch, the more you learn what works, and what doesn’t. Keep pitching! PS: AM I SELLING T-SHIRTS NOW? LOL.

Want to know why good media relations are a game-changer for your brand? Here are the top 3 benefits that make it a must-do: 1️. Boost Your Brand Visibility: Media coverage puts your brand in the spotlight! More eyes on your company mean more opportunities to shine and grow. 2. Build Credibility & Trust: When respected media outlets talk about you, it boosts your credibility. Positive press makes your brand the trusted choice, attracting customers and partners. 3️. Shape Public Perception: Control the narrative and influence how people see your brand. With smart media relations, you can steer public opinion and polish your image. Ready to take your brand to the next level? Let's connect! www.catchphrase.ca #MediaRelations #BrandVisibility #Credibility #PublicRelations #BrandManagement #yyc #yycnow #yycbusiness #marketing #business #pragency #writer #smallbusiness #publicrelations #communications #entrepreneurs #smallbiz #albertabusiness #smallbusinessalberta #entrepreneursuccess #bnialbertasouth #branding #energy

Want to know why good media relations are a game-changer for your brand? Here are the top 3 benefits that make it a must-do: 1️. Boost Your Brand Visibility: Media coverage puts your brand in the spotlight! More eyes on your company mean more opportunities to shine and grow. 2. Build Credibility & Trust: When respected media outlets talk about you, it boosts your credibility. Positive press makes your brand the trusted choice, attracting customers and partners. 3️. Shape Public Perception: Control the narrative and influence how people see your brand. With smart media relations, you can steer public opinion and polish your image. Ready to take your brand to the next level? Let's connect! www.catchphrase.ca #MediaRelations #BrandVisibility #Credibility #PublicRelations #BrandManagement #yyc #yycnow #yycbusiness #marketing #business #pragency #writer #smallbusiness #publicrelations #communications #entrepreneurs #smallbiz #albertabusiness #smallbusinessalberta #entrepreneursuccess #bnialbertasouth #branding #energy

Want to know why good media relations are a game-changer for your brand? Here are the top 3 benefits that make it a must-do: 1️. Boost Your Brand Visibility: Media coverage puts your brand in the spotlight! More eyes on your company mean more opportunities to shine and grow. 2. Build Credibility & Trust: When respected media outlets talk about you, it boosts your credibility. Positive press makes your brand the trusted choice, attracting customers and partners. 3️. Shape Public Perception: Control the narrative and influence how people see your brand. With smart media relations, you can steer public opinion and polish your image. Ready to take your brand to the next level? Let's connect! www.catchphrase.ca #MediaRelations #BrandVisibility #Credibility #PublicRelations #BrandManagement #yyc #yycnow #yycbusiness #marketing #business #pragency #writer #smallbusiness #publicrelations #communications #entrepreneurs #smallbiz #albertabusiness #smallbusinessalberta #entrepreneursuccess #bnialbertasouth #branding #energy

Want to know why good media relations are a game-changer for your brand? Here are the top 3 benefits that make it a must-do: 1️. Boost Your Brand Visibility: Media coverage puts your brand in the spotlight! More eyes on your company mean more opportunities to shine and grow. 2. Build Credibility & Trust: When respected media outlets talk about you, it boosts your credibility. Positive press makes your brand the trusted choice, attracting customers and partners. 3️. Shape Public Perception: Control the narrative and influence how people see your brand. With smart media relations, you can steer public opinion and polish your image. Ready to take your brand to the next level? Let's connect! www.catchphrase.ca #MediaRelations #BrandVisibility #Credibility #PublicRelations #BrandManagement #yyc #yycnow #yycbusiness #marketing #business #pragency #writer #smallbusiness #publicrelations #communications #entrepreneurs #smallbiz #albertabusiness #smallbusinessalberta #entrepreneursuccess #bnialbertasouth #branding #energy

No matter what business you are in, the most successful entrepreneurs know that Public Relations is an essential tool for success. The IRON ROAD team can show how to make a name for yourself as a leader in your industry utilising PR strategies tailored to your business. You don't need a fancy marketing team or expensive agency to get started; there are simple and effective PR approaches you can use right now to build your reputation and gain credibility with potential customers. Are you ready to reach more people, expand your reach, and take your business to the next level? 📈 Let's have a chat and kickstart your journey to success with Iron Road #PRStrategy #BusinessGrowth #IRONROAD #PR #smallbusinessownersnz

Secrets to Pitching Newsworthy Spa PR🤫 With thought, time and creativity, there are many ways that you can increase the chances of your PR pitch turning into a story. Read HERE⬇️⬇️⬇️ #publicrelations #spamarketing #spabusiness

❌ Don’t make this common business mistake…. 📣 When it comes to PR… ❌ That it’s only for big companies with big budgets – WRONG! 🦻 The most common phrase or mistake we often hear from business owners when it comes to public relations (PR) is: “I can’t do PR as I only have a small budget” 👍 The good news is you are wrong. PR is available for all sizes of businesses. Sometimes even the smallest of investments can make the biggest impact. 👉 The slightly bad news is you probably need to spend some time undertaking a small audit to identify where you are currently investing money when it comes to advertising, marketing, and digital, and check if you are happy with the results you are getting. 👏 PR is there to complement your business plan and the best PR strategies work when they are integrated as part of your wider business or marketing plan. Let us know if you thought the same about PR and what challenges you've faced. If you'd like a free no obligation discovery chat then feel free to get in touch via https://lnkd.in/epfyYweh #PR #publicrelations #publicrelationsagency #prtips #businessadvice #businesstips #smallbusinessuk #smallbusinessadvice #prhelp #business #entrepreneur #myths #facts #money #budget #piggybank

🌟 Wondering how to make your business stand out in a crowded market? Public relations might just be the key! In my latest blog post, I dive into what PR really is and how it can help you build brand awareness, enhance your reputation, and attract more customers. Whether you're a small business owner or an entrepreneur, understanding PR is essential for growth. Curious to learn more? Click the link to read the full post and discover practical steps to elevate your business! #SME #Entrepreneur #BusinessOwners #PR #PublicRelations https://lnkd.in/eRBVteMV

There’s been a lot of talk about why PR works so well, and here’s my take: it’s all about relationships. The best PR comes from prioritizing human connection and understanding the people you’re pitching to. It’s about knowing the journalist or audience, genuinely believing the story you’re pitching is interesting to them, and being clear on why it matters. PR works because it’s not just about getting coverage; it’s about building mutually beneficial relationships. When you focus on understanding, you create opportunities that work for everyone involved. So, next time you’re working on a pitch, ask yourself: Is this story truly interesting to them? How can I make it relevant and valuable? That’s how you build better connections and better PR. #PR